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~isPartOf:"Journal of business research : JBR"
~language:"eng"
~language:"spa"
~person:"Beatty, Sharon E."
~person:"Diamantopoulos, Adamantios"
~person:"Mattila, Anna S."
~person:"Paul, Justin"
~person:"Roy, Sanjit"
~person:"Septianto, Felix"
~person:"Yu, Tiffany Hui-Kuang"
~type_genre:"Article in journal"
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Consumer behaviour
56
Konsumentenverhalten
56
Brand image
20
Markenimage
20
Brand management
18
Markenführung
18
Relationship marketing
17
Beziehungsmarketing
16
Bibliometrics
12
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12
Emotion
11
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8
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Beatty, Sharon E.
Diamantopoulos, Adamantios
Mattila, Anna S.
Paul, Justin
Roy, Sanjit
Septianto, Felix
Yu, Tiffany Hui-Kuang
Laroche, Michel
42
Huarng, Kun-Huang
39
Parida, Vinit
36
Ko, Eunju
35
Oghazi, Pejvak
34
Pereira, Vijay
33
Sharma, Piyush
29
Kraus, Sascha
27
Vrontis, Demetris
27
Wincent, Joakim
27
Dwivedi, Yogesh Kumar
26
Woodside, Arch G.
26
Chebat, Jean-Charles
25
Foroudi, Pantea
23
Valette-Florence, Pierre
22
Gustafsson, Anders
21
Gupta, Suraksha
20
Adomako, Samuel
19
Babin, Barry J.
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Bartikowski, Boris
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Dhir, Amandeep
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Kumar, Satish
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Melewar, T. C.
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Malik, Ashish
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Donthu, Naveen
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Hultman, Magnus
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Johnston, Wesley J.
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Kim, Kyung Hoon
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Mariani, Marcello M.
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Patel, Pankaj
17
Richard, Marie-Odile
17
Walsh, Gianfranco
17
Yang, Zhiyong
17
Brenes, Esteban R.
16
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Journal of business research : JBR
International journal of hospitality management
55
Journal of retailing and consumer services
41
Journal of international marketing
17
The journal of services marketing
16
Journal of strategic marketing
13
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
11
Technological forecasting & social change : an international journal
11
Journal of service research : JSR
10
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
10
European journal of marketing
9
Journal of marketing theory and practice
9
Asia Pacific journal of marketing and logistics
8
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
8
Cornell hospitality quarterly : CQ
8
European management journal
8
International journal of contemporary hospitality management
8
International marketing review
8
The Cornell hospitality quarterly
8
International journal of consumer studies
7
Journal of advertising
7
Psychology & marketing
7
The service industries journal
7
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
6
Journal of hospitality marketing & management
6
Journal of the Academy of Marketing Science
6
International business review : the official journal of the European International Business Academy
5
Journal of marketing management : JMM ; journal of the Academy of Marketing
5
Marketing intelligence & planning
5
Asia Pacific business review
4
British journal of management : BJM
4
Business strategy and the environment
4
Industrial marketing management : the international journal for industrial and high-tech firms
4
International journal of market research
4
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
4
Journal of service management
4
Journal of service research
4
Journal of travel and tourism marketing
4
AMS review : official publication of the Academy of Marketing Science
3
Australasian marketing journal
3
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ECONIS (ZBW)
111
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1
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111
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1
Causal complexity analysis of ESG performance
Huarng, Kun-Huang
;
Yu, Tiffany Hui-Kuang
- In:
Journal of business research : JBR
170
(
2024
),
pp. 1-8
Persistent link: https://www.econbiz.de/10014534984
Saved in:
2
Foreign market entry modes of family firms : a review and research agenda
Jain, Apoorva
;
Thukral, Sonal
;
Paul, Justin
- In:
Journal of business research : JBR
172
(
2024
),
pp. 1-17
Persistent link: https://www.econbiz.de/10014546972
Saved in:
3
How micro- (vs. mega-) influencers generate word of mouth in the digital economy age : the moderating role of mindset
Li, Wenting
;
Zhao, Fang
;
Lee, Ji Min
;
Park, Jiwoon
; …
- In:
Journal of business research : JBR
171
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014536007
Saved in:
4
Leveraging online selling through social media influencers
Shuqair, Saleh
;
Filieri, Raffaele
;
Viglia, Giampaolo
; …
- In:
Journal of business research : JBR
171
(
2024
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014536195
Saved in:
5
Self-construals and health communications : the persuasive roles of guilt and shame
Chan, Eugene Y.
;
Septianto, Felix
- In:
Journal of business research : JBR
170
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014535965
Saved in:
6
When mass meets prestige : the impact of symbolic motivations, inspirations, and purchase intentions for Masstige products
Mansoor, Mahnaz
;
Paul, Justin
;
Saeed, Abid
;
Hwa, Jacky …
- In:
Journal of business research : JBR
176
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014550370
Saved in:
7
Configural analysis of GII's internal structure
Yu, Tiffany Hui-Kuang
;
Huarng, Kun-Huang
- In:
Journal of business research : JBR
154
(
2023
),
pp. 1-5
Persistent link: https://www.econbiz.de/10013468691
Saved in:
8
Customer engagement with digitalized interactive platforms in retailing
Roy, Sanjit
;
Gaganpreet Singh
;
Sadeque, Saalem
; …
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014303995
Saved in:
9
Digital entrepreneurship research : a systematic review
Paul, Justin
;
Alhassan, Ibrahim
;
Binsaif, Nasser
; …
- In:
Journal of business research : JBR
156
(
2023
),
pp. 1-19
Persistent link: https://www.econbiz.de/10013534228
Saved in:
10
INNOSERV: generalized scale for perceived service innovation
Monahar, Sridhar
;
Paul, Justin
;
Strong, Carolyn
; …
- In:
Journal of business research : JBR
160
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014294783
Saved in:
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