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~isPartOf:"Journal of business research : JBR"
~language:"eng"
~person:"Bartikowski, Boris"
~type:"article"
~type_genre:"Article in journal"
~type_genre:"Conference proceedings"
~type_genre:"Congress Report"
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Consumer behaviour
12
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5
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4
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Bartikowski, Boris
Laroche, Michel
40
Huarng, Kun-Huang
36
Parida, Vinit
36
Oghazi, Pejvak
34
Ko, Eunju
33
Pereira, Vijay
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Sharma, Piyush
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Kraus, Sascha
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Vrontis, Demetris
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Wincent, Joakim
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Dwivedi, Yogesh Kumar
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Woodside, Arch G.
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Chebat, Jean-Charles
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Foroudi, Pantea
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Valette-Florence, Pierre
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Gustafsson, Anders
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Gupta, Suraksha
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Adomako, Samuel
19
Babin, Barry J.
19
Dhir, Amandeep
19
Kumar, Satish
19
Melewar, T. C.
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Yu, Tiffany Hui-Kuang
19
Bouncken, Ricarda B.
18
Diamantopoulos, Adamantios
18
Malik, Ashish
18
Cleveland, Mark
17
Donthu, Naveen
17
Hultman, Magnus
17
Johnston, Wesley J.
17
Kim, Kyung Hoon
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Mariani, Marcello M.
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Patel, Pankaj
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Richard, Marie-Odile
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Walsh, Gianfranco
17
Yang, Zhiyong
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Krishen, Anjala S.
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Lim, Weng Marc
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Journal of business research : JBR
Global business and organizational excellence : a review of research & best practices
3
Journal of business ethics : JBE
3
Asia Pacific journal of marketing and logistics
1
British journal of management : BJM
1
Der Markt : international journal of marketing
1
Electronic markets : the international journal on networked business
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European journal of marketing : EJM
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Marketing : ZFP ; journal of research and management
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ECONIS (ZBW)
19
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19
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1
Cross-national consistency of place-related identity dispositions as antecedents of global brand advocacy among ethnic Chinese at home and abroad
Cleveland, Mark
;
Bartikowski, Boris
- In:
Journal of business research : JBR
155
(
2023
)
2
,
pp. 1-13
Persistent link: https://www.econbiz.de/10013492752
Saved in:
2
Fit or misfit of culture in marketing communication? : development of the culture-ladenness fit index
Bartikowski, Boris
;
Richard, Marie-Odile
;
Gierl, Heribert
- In:
Journal of business research : JBR
167
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014383210
Saved in:
3
Masstige marketing : a scale development and validity study
Ishaq, Muhammad Ishtiaq
;
Raza, Ali
;
Bartikowski, Boris
; …
- In:
Journal of business research : JBR
166
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014368192
Saved in:
4
Multiple mental categorizations of culture-laden website design
Bartikowski, Boris
;
Gierl, Heribert
;
Richard, Marie-Odile
; …
- In:
Journal of business research : JBR
141
(
2022
),
pp. 40-49
Persistent link: https://www.econbiz.de/10013168085
Saved in:
5
Attribute framing in CSR communication : doing good and spreading the word - but how?
Bartikowski, Boris
;
Berens, Guido A. J. M.
- In:
Journal of business research : JBR
131
(
2021
),
pp. 700-708
Persistent link: https://www.econbiz.de/10012545109
Saved in:
6
Effects of "feeling right" about website cultural congruency on regular and mobile websites
Bartikowski, Boris
;
Gierl, Heribert
;
Richard, Marie-Odile
- In:
Journal of business research : JBR
121
(
2020
),
pp. 420-428
Persistent link: https://www.econbiz.de/10012417363
Saved in:
7
A content analysis of fear appeal advertising in Canada, China, and France
Bartikowski, Boris
;
Laroche, Michel
;
Richard, Marie-Odile
- In:
Journal of business research : JBR
103
(
2019
),
pp. 232-239
Persistent link: https://www.econbiz.de/10012104211
Saved in:
8
Luxury cars Made-in-China : consequences for brand positioning
Bartikowski, Boris
;
Fastoso, Fernando
;
Gierl, Heribert
- In:
Journal of business research : JBR
102
(
2019
),
pp. 288-297
Persistent link: https://www.econbiz.de/10012104002
Saved in:
9
Motivations to donate : exploring the role of religiousness in charitable donations
Jamal, Ahmad
;
Yaccob, Aqilah
;
Bartikowski, Boris
; …
- In:
Journal of business research : JBR
103
(
2019
),
pp. 319-327
Persistent link: https://www.econbiz.de/10012104254
Saved in:
10
Cultural and identity antecedents of market mavenism : comparing Chinese at home and abroad
Cleveland, Mark
;
Bartikowski, Boris
- In:
Journal of business research : JBR
82
(
2018
),
pp. 354-363
Persistent link: https://www.econbiz.de/10011771907
Saved in:
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