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~isPartOf:"Journal of business research : JBR"
~language:"eng"
~type_genre:"Aufsatz im Buch"
~type_genre:"Konferenzbeitrag"
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Search: subject:"B-to-B-Marketing"
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B-to-B-Marketing
2
Business-to-business marketing
2
Lieferantenmanagement
2
Supplier relationship management
2
B2B relationship
1
Beziehungsmarketing
1
Buyer lock-in
1
Commitment
1
Control
1
Controlling
1
Customer-suppler relationship
1
Environmental dynamism
1
Flexibility
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Flexibilität
1
Formal control
1
Industrial market
1
Industrie
1
Kontrolle
1
Management control
1
Manufacturing industries
1
Opportunism
1
Prior ties
1
Relationship marketing
1
Social control
1
Social network
1
Social relations
1
Soziale Beziehungen
1
Soziale Kontrolle
1
Soziales Netzwerk
1
Theorie
1
Theory
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Transaction cost
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Transaction costs
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Aufsatz im Buch
Konferenzbeitrag
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100
Aufsatz in Zeitschrift
100
Conference paper
2
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English
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Han, Sang-Lin
1
Kim, Jae Wook
1
Lee, Jong-Ho
1
Rhee, Jin Hwa
1
Shim, Hyeon-sook
1
Sung, Hyung-suk
1
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Journal of business research : JBR
Handbook of business-to-business marketing
35
Innovation in pricing : contemporary theories and best practices
15
Field guide to case study research in business-to-business marketing and purchasing
9
Business relationship management and marketing
8
Industrial marketing management : the international journal for industrial and high-tech firms
8
Strategies for international industrial marketing : the management of customer relationships in European industrial markets
7
The Oxford handbook of strategic sales and sales management
7
Business-to-business marketing management : strategies, cases and solutions
6
Creating and managing superior customer value
3
New insights on trust in business-to-business relationships : a multi-perspective approach
3
Customer engagement marketing
2
Fundamentals of business-to-business marketing
2
HRM and marketing orientation in the new era
2
Handbook of relationship marketing
2
Handbook of strategic account management : a comprehensive resource
2
Handbook on business information systems
2
How to succeed in the digital age : strategies from 17 top managers
2
LISS 2012 ; Vol. 2
2
Meanings and messages : intercultural business communication
2
Relational and functional integration
2
Strategic e-commerce systems and tools for competing in the digital marketplace
2
The Oxford handbook of pricing management
2
The ROI of pricing : measuring the impact and making the business case
2
The economics of interfirm networks
2
AI innovation in services marketing
1
Advanced digital marketing strategies in a data-driven era
1
Advances in electronic marketing
1
Advances in services marketing
1
Analyzing the strategic role of social networking in firm growth and productivity
1
Brand management ; Vol. 4
1
Brand management in emerging markets : theories and practice
1
Brand research : [an outcome of the second International Conference on Brand Management]
1
Business models for strategic innovation : cross-functional perspectives
1
Business-to-business brand management : theory, research and executive case study exercises
1
Case studies in Asian management
1
Challenges for the trade of Central and Southeast Europe
1
China-focused cases : selected winners of the CEIBS global case contest
1
Collaboration and competition in business ecosystems
1
Commodity Marketing : Strategies, Concepts, and Cases
1
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ECONIS (ZBW)
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Interaction effects of formal and social controls on business-to-business performance
Rhee, Jin Hwa
;
Kim, Jae Wook
;
Lee, Jong-Ho
- In:
Journal of business research : JBR
67
(
2014
)
10
,
pp. 2123-2131
Persistent link: https://www.econbiz.de/10010400101
Saved in:
2
Antecedents and performance outcomes of flexibility in industrial customer-supplier relationships
Han, Sang-Lin
;
Sung, Hyung-suk
;
Shim, Hyeon-sook
- In:
Journal of business research : JBR
67
(
2014
)
10
,
pp. 2115-2122
Persistent link: https://www.econbiz.de/10010400106
Saved in:
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