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~isPartOf:"Journal of business research : JBR"
~person:"Apiradee Wongkitrungrueng"
~person:"Bader-El-Den, Mohamed"
~person:"Choi, Jeonghye"
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Consumer behaviour
5
E-commerce
5
Electronic Commerce
5
Konsumentenverhalten
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Online retailing
4
Online-Handel
4
Internet marketing
3
Online-Marketing
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Apiradee Wongkitrungrueng
Bader-El-Den, Mohamed
Choi, Jeonghye
Hjort, Klas
3
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2
Broekhuis, Manda
2
Chaparro-Peláez, Julián
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Cowan, Kirsten
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Cui, Geng
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Journal of business research : JBR
Electronic markets : EM ; the international journal of electronic commerce and business media
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
Journal of marketing management : JMM ; journal of the Academy of Marketing
1
MIT sloan management review
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ECONIS (ZBW)
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1
An analyses of the effect of using contextual and loyalty features on early purchase prediction of shoppers in e-commerce domain
Esmeli, Ramazan
;
Bader-El-Den, Mohamed
;
Abdullahi, Hassana
- In:
Journal of business research : JBR
147
(
2022
),
pp. 420-434
Persistent link: https://www.econbiz.de/10013271515
Saved in:
2
Purchase now and consume later : do online and offline environments drive online social interactions and sales?
Kim, Jikyung
;
Kim, Sanghwa
;
Choi, Jeonghye
- In:
Journal of business research : JBR
120
(
2020
),
pp. 274-285
Persistent link: https://www.econbiz.de/10012417129
Saved in:
3
From clicks to bricks : the impact of product launches in offline stores for digital retailers
Jiang, Yan
;
Kim, Jeeyeon
;
Choi, Jeonghye
;
Kang, Moon Young
- In:
Journal of business research : JBR
120
(
2020
),
pp. 302-311
Persistent link: https://www.econbiz.de/10012417132
Saved in:
4
The role of live streaming in building consumer trust and engagement with social commerce sellers
Apiradee Wongkitrungrueng
;
Nuttapol Assarut
- In:
Journal of business research : JBR
117
(
2020
),
pp. 543-556
Persistent link: https://www.econbiz.de/10012287967
Saved in:
5
Linking online niche sales to offline brand conditions
Son, Jungmin
;
Kim, Jikyung Jeanne
;
Choi, Jeonghye
;
Kim, …
- In:
Journal of business research : JBR
70
(
2017
),
pp. 74-84
Persistent link: https://www.econbiz.de/10011620252
Saved in:
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