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~isPartOf:"Journal of business research : JBR"
~person:"Apiradee Wongkitrungrueng"
~person:"Bader-El-Den, Mohamed"
~person:"Cowan, Kirsten"
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E-commerce
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Online-Handel
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Apiradee Wongkitrungrueng
Bader-El-Den, Mohamed
Cowan, Kirsten
Choi, Jeonghye
3
Hjort, Klas
3
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2
Broekhuis, Manda
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Chaparro-Peláez, Julián
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Peng, Ling
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Journal of business research : JBR
Electronic markets : EM ; the international journal of electronic commerce and business media
1
International marketing review
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Journal of marketing management : JMM ; journal of the Academy of Marketing
1
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ECONIS (ZBW)
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An analyses of the effect of using contextual and loyalty features on early purchase prediction of shoppers in e-commerce domain
Esmeli, Ramazan
;
Bader-El-Den, Mohamed
;
Abdullahi, Hassana
- In:
Journal of business research : JBR
147
(
2022
),
pp. 420-434
Persistent link: https://www.econbiz.de/10013271515
Saved in:
2
Perception is reality... : how digital retail environments influence brand perceptions through presence
Cowan, Kirsten
;
Spielmann, Nathalie
;
Horn, Esther
; …
- In:
Journal of business research : JBR
123
(
2021
),
pp. 86-96
Persistent link: https://www.econbiz.de/10012430468
Saved in:
3
The role of live streaming in building consumer trust and engagement with social commerce sellers
Apiradee Wongkitrungrueng
;
Nuttapol Assarut
- In:
Journal of business research : JBR
117
(
2020
),
pp. 543-556
Persistent link: https://www.econbiz.de/10012287967
Saved in:
4
A dual model of product involvement for effective virtual reality : the roles of imagination, co-creation, telepresence, and interactivity
Cowan, Kirsten
;
Ketron, Seth
- In:
Journal of business research : JBR
100
(
2019
),
pp. 483-492
Persistent link: https://www.econbiz.de/10012023994
Saved in:
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