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~isPartOf:"Journal of business research : JBR"
~person:"Donthu, Naveen"
~person:"Kachroo, Pushkin"
~person:"Kim, Kyung Hoon"
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8
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8
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4
Online-Marketing
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3
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Donthu, Naveen
Kachroo, Pushkin
Kim, Kyung Hoon
Laroche, Michel
15
Filieri, Raffaele
9
Ko, Eunju
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Cleveland, Mark
7
Huarng, Kun-Huang
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Richard, Marie-Odile
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Journal of business research : JBR
International journal of advertising : the review of marketing communications
2
International journal of electronic marketing and retailing : IJEMR
2
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
2
A reader in marketing communications
1
California management review
1
Cross-cultural buyer behavior
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
International journal of advertising : the quarterly review of marketing communications
1
International journal of electronic business
1
Journal of international consumer marketing
1
Journal of marketing theory and practice
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MSI reports : working paper series
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Management international review : MIR ; journal of international business
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Management science : journal of the Institute for Operations Research and the Management Sciences
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ECONIS (ZBW)
13
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1
Tribute to a marketing legend : commemorating the contributions of Shelby D. Hunt with implications for the future of marketing
Donthu, Naveen
;
Lim, Weng Marc
;
Kumar, Satish
;
Pandey, …
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014303767
Saved in:
2
The influence of parasocial relationship in fashion web on customer equity
Yuan, Chun Lin
;
Moon, Hakil
;
Kim, Kyung Hoon
;
Wang, Shuman
- In:
Journal of business research : JBR
130
(
2021
),
pp. 610-617
Persistent link: https://www.econbiz.de/10012544888
Saved in:
3
Digital and social media marketing in global business environment
Kim, Kyung Hoon
- In:
Journal of business research : JBR
131
(
2021
),
pp. 627-629
Persistent link: https://www.econbiz.de/10012545023
Saved in:
4
The digital self and virtual satisfaction : a cross-cultural perspective
Krishen, Anjala S.
;
Berezan, Orie
;
Agarwal, Shaurya
; …
- In:
Journal of business research : JBR
124
(
2021
),
pp. 254-263
Persistent link: https://www.econbiz.de/10012493910
Saved in:
5
Mapping the electronic word-of-mouth (eWOM) research : a systematic review and bibliometric analysis
Donthu, Naveen
;
Kumar, Satish
;
Pandey, Neeraj
;
Pandey, …
- In:
Journal of business research : JBR
135
(
2021
),
pp. 758-773
Persistent link: https://www.econbiz.de/10012648016
Saved in:
6
Forty-five years of Journal of Business Research : a bibliometric analysis
Donthu, Naveen
;
Kumar, Satish
;
Pattnaik, Debidutta
- In:
Journal of business research : JBR
109
(
2020
),
pp. 1-14
Persistent link: https://www.econbiz.de/10012237918
Saved in:
7
Exploring loneliness and social networking : recipies for hedonic well-being on Facebook
Berezan, Orie
;
Krishen, Anjala S.
;
Agarwal, Shaurya
; …
- In:
Journal of business research : JBR
115
(
2020
),
pp. 258-265
Persistent link: https://www.econbiz.de/10012271150
Saved in:
8
Fashion marketing trends in social media and sustainability in fashion management
Kim, Kyung Hoon
;
Kim, Eun Young
- In:
Journal of business research : JBR
117
(
2020
),
pp. 508-509
Persistent link: https://www.econbiz.de/10012287953
Saved in:
9
Social media networking satisfaction in the US and Vietnam : content versus connection
Krishen, Anjala S.
;
Berezan, Orie
;
Agarwal, Shaurya
; …
- In:
Journal of business research : JBR
101
(
2019
),
pp. 93-103
Persistent link: https://www.econbiz.de/10012103218
Saved in:
10
The pursuit of virtual happiness : exploring the social media experience across generations
Berezan, Orie
;
Krishen, Anjala S.
;
Agarwal, Shaurya
; …
- In:
Journal of business research : JBR
89
(
2018
),
pp. 455-461
Persistent link: https://www.econbiz.de/10011881942
Saved in:
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