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~isPartOf:"Journal of business research : JBR"
~subject:"Business-to-business"
~subject:"Electronic Commerce"
~subject:"Internet marketing"
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Business-to-business
Electronic Commerce
Internet marketing
B-to-B-Marketing
100
Business-to-business marketing
100
Lieferantenmanagement
77
Supplier relationship management
77
Relationship marketing
35
Beziehungsmarketing
34
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26
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Rana, Nripendra P.
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Azer, Jaylan
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Belhadi, Amine
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Journal of business research : JBR
Industrial marketing management : the international journal for industrial and high-tech firms
114
The journal of business & industrial marketing
48
Journal of business-to-business marketing
8
Journal of the Academy of Marketing Science
6
Marketing intelligence & planning
6
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
5
International journal of e-business research : an official publication of the Information Resources Management Association
5
SpringerLink / Bücher
5
Business-to-Business-Kommunikation : neue Entwicklungen im B-to-B-Marketing
4
Electronic markets : the international journal on networked business
4
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
4
International journal of networking and virtual organisations : IJNVO
3
Journal of customer behaviour
3
Journal of global information management : an official publication of the Information Resources Management Association
3
Management information systems : mis quarterly
3
Marketing theory
3
Forum Marketing
2
International journal of electronic business
2
International journal of operations and quantitative management : IJOQM
2
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
Journal of internet commerce
2
Journal of personal selling & sales management : JPSSM
2
Marketing science
2
Technology analysis & strategic management
2
The journal of services marketing
2
Advances in electronic marketing
1
Asian business & management
1
Birkbeck working papers in economics and finance : BWPEF
1
Brand the Future : systematische Markenentwicklung im B2B
1
Business Guides on the Go
1
Business horizons
1
Business systems research : a system view accross technology & economics : the journal of Society for Advancing Innovation and Research in Economy
1
Business-to-business marketing management : strategies, cases and solutions
1
Businesses
1
Case studies in Asian management
1
China-focused cases : selected winners of the CEIBS global case contest
1
Cogent business & management
1
Contemporary issues in marketing : principles and practice
1
Copernican Journal of Finance & Accounting : CJF&A
1
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ECONIS (ZBW)
26
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1
A dynamic, relational approach to B2B customer experience : a customer-centric perspective from a longitudinal investigation
Gounaris, Spiros
;
Almoraish, Ahmed
- In:
Journal of business research : JBR
177
(
2024
),
pp. 1-17
Persistent link: https://www.econbiz.de/10014550954
Saved in:
2
Does strategic management of digital technologies influence electronic word-of-mouth (eWOM) and customer loyalty? : empirical insights from B2B platform economy
Belhadi, Amine
;
Kamble, Sachin S.
;
Benkhati, Imane
; …
- In:
Journal of business research : JBR
156
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10013534277
Saved in:
3
Transformative marketing in the new normal : a novel practice-scholarly integrative review of business-to-business marketing mix challenges, opportunities, and solutions
Lim, Weng Marc
- In:
Journal of business research : JBR
160
(
2023
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014293937
Saved in:
4
Unlocking digital servitization : a conceptualization of value co-creation capabilities
Struwe, Sascha
;
Slepniov, Dmitrij
- In:
Journal of business research : JBR
160
(
2023
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014299292
Saved in:
5
Innovation activity and the outcomes of B2C, B2B, and B2G E-Commerce in EU countries
Škare, Marinko
;
Gavurova, Beata
;
Rigelsky, Martin
- In:
Journal of business research : JBR
163
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014303686
Saved in:
6
E-WOM in the B2B context : conceptual domain, forms, and implications for research
Chatzipanagiotou, Kalliopi
;
Azer, Jaylan
;
Ranaweera, Chatura
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-20
Persistent link: https://www.econbiz.de/10014303763
Saved in:
7
Managing two-sided B2B electronic markets : governance mechanisms, performance implications, and boundary conditions
Sen, Argha
;
Kumar, Alok
;
Dubey, Vivek
;
Gupta, Aditya
- In:
Journal of business research : JBR
169
(
2023
),
pp. 1-16
Persistent link: https://www.econbiz.de/10014468547
Saved in:
8
Joint forward contract negotiation : the role of B2B procurement platforms
Fan, Mengli
;
Xing, Wei
;
Huang, Yi
- In:
Journal of business research : JBR
167
(
2023
),
pp. 1-9
Persistent link: https://www.econbiz.de/10014383051
Saved in:
9
Boosting eCommerce sales with livestreaming in B2B marketplace : a perspective on live streamers' competencies
Liao, Miyan
;
Fang, Jiaming
;
Han, Lintong
;
Wen, Ling
; …
- In:
Journal of business research : JBR
167
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014383057
Saved in:
10
Entrepreneurial strategy-making, corporate entrepreneurship preparedness and entrepreneurial sales actions : improving B2B sales performance
Edwards, John
;
Miles, Morgan P.
;
D'Alessandro, Steven
; …
- In:
Journal of business research : JBR
157
(
2023
),
pp. 1-9
Persistent link: https://www.econbiz.de/10014227814
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