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~isPartOf:"Journal of business research : JBR"
~subject:"Customer integration"
~subject:"Electronic Commerce"
~subject:"Konsumentenverhalten"
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Customer integration
Electronic Commerce
Konsumentenverhalten
Social Web
431
Social web
431
Consumer behaviour
308
Internet marketing
207
Online-Marketing
207
Welt
197
World
197
Brand management
126
Markenführung
126
Social media
116
Relationship marketing
102
Beziehungsmarketing
101
Innovation
87
Viral marketing
86
Virales Marketing
86
Brand image
83
Markenimage
83
Online retailing
72
Online-Handel
72
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57
Multinationales Unternehmen
57
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57
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56
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55
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51
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51
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50
Entwicklungsländer
50
Internet
50
Kundenintegration
49
Virtual reality
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Virtuelle Realität
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Brand
43
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43
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358
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5
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Laroche, Michel
13
Filieri, Raffaele
8
Cleveland, Mark
7
Richard, Marie-Odile
7
Bartikowski, Boris
6
Ko, Eunju
6
Flavián Blanco, Carlos
5
Veloutsou, Cleopatra
5
Ibáñez-Sánchez, Sergio
4
Ranaweera, Chatura
4
Seo, Yuri
4
Bigné Alcañiz, J. Enrique
3
Black, Iain
3
Casaló, Luis V.
3
Chen, Qimei
3
Choi, Jeonghye
3
Foroudi, Pantea
3
Hajli, Nick
3
Harrigan, Paul
3
Jayawardhena, Chanaka
3
Kim, Jikyung
3
McLean, Graeme J.
3
Papadopoulos, Nicolas G.
3
Reijmersdal, Eva A. van
3
Teng, Lefa
3
Aiello, Gaetano
2
Augusto, Mário Gomes
2
Azer, Jaylan
2
Barhorst, Jennifer Brannon
2
Bazi, Saleh
2
Behl, Abhishek
2
Belei, Nina
2
Chandon, Jean-Louis
2
Chang, Sue Ryung
2
Chen, Jie
2
Choi, Yung Kyun
2
Cowan, Kirsten
2
Cui, Geng
2
Dennis, Charles
2
Dessart, Laurence
2
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Journal of business research : JBR
Journal of retailing and consumer services
285
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
137
International journal of internet marketing and advertising : IJIMA
129
SpringerLink / Bücher
125
Technological forecasting & social change : an international journal
108
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
99
Journal of internet commerce
95
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
89
Electronic commerce research
83
International journal of electronic marketing and retailing : IJEMR
76
Journal of travel and tourism marketing
75
Annual series / Foreign Office : pres. to the both Houses of Parliament by command of His Majesty
74
Tourism management : research, policies, practice
71
International journal of business information systems : IJBIS
70
Psychology & marketing
67
Journal of electronic commerce research : JECR
64
Information systems research : ISR
63
The journal of product & brand management
62
International journal of consumer studies
61
International journal of hospitality management
59
International journal of electronic commerce : IJEC
58
Journal of management information systems : JMIS
57
Journal of marketing communications
57
Journal of promotion management : innovations in planning and applied research
57
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
55
Management science : journal of the Institute for Operations Research and the Management Sciences
53
Journal of marketing management : MM
51
The journal of brand management : an international journal
50
International journal of advertising : the review of marketing communications
49
International journal of e-business research : an official publication of the Information Resources Management Association
49
Springer eBook Collection
48
Cogent business & management
47
International journal of electronic business
47
Journal of marketing management : JMM ; journal of the Academy of Marketing
47
Asia Pacific journal of marketing and logistics
46
Journal of hospitality marketing & management
46
International journal of technology marketing : IJTMkt
45
Marketing intelligence & planning
43
International journal of contemporary hospitality management
41
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ECONIS (ZBW)
358
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1
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358
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1
Reappraising the roles of review valence and conflict in online relationships
Liu, Ran
;
Ford, John B.
;
Zhang, Weiyong
;
Bonnici, Joseph
- In:
Journal of business research : JBR
167
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014383191
Saved in:
2
Suspicion of online product reviews as fake : cues and consequences
Harrison-Walker, L. Jean
;
Jiang, Ying
- In:
Journal of business research : JBR
160
(
2023
),
pp. 1-17
Persistent link: https://www.econbiz.de/10014294843
Saved in:
3
Team identification, discrete emotions, satisfaction, and event attachment : a social identity perspective
Prayag, Girish
;
Mills, Hamish
;
Lee, Craig
;
Soscia, Isabella
- In:
Journal of business research : JBR
112
(
2020
),
pp. 373-384
Persistent link: https://www.econbiz.de/10012230614
Saved in:
4
Virtual reality marketing and customer advocacy : transforming experiences from story-telling to story-doing
Regt, Anouk de
;
Plangger, Kirk
;
Barnes, Stuart J.
- In:
Journal of business research : JBR
136
(
2021
),
pp. 513-522
Persistent link: https://www.econbiz.de/10012663249
Saved in:
5
The influence of scent on virtual reality experiences : the role of aroma-content congruence
Flavián Blanco, Carlos
;
Ibáñez-Sánchez, Sergio
; …
- In:
Journal of business research : JBR
123
(
2021
),
pp. 289-301
Persistent link: https://www.econbiz.de/10012430512
Saved in:
6
Brands in virtual reality games : affective processes within computer-mediated consumer experiences
Berlo, Zeph M. C. van
;
Reijmersdal, Eva A. van
;
Smit, …
- In:
Journal of business research : JBR
122
(
2021
),
pp. 458-465
Persistent link: https://www.econbiz.de/10012420439
Saved in:
7
The influence of virtual reality in e-commerce
Martínez-Navarro, Jesus
;
Bigné Alcañiz, J. Enrique
; …
- In:
Journal of business research : JBR
100
(
2019
),
pp. 475-482
Persistent link: https://www.econbiz.de/10012023993
Saved in:
8
From devil to angel : how being envied for luxury brand social media word of mouth discourages counterfeit purchases
Feng, Wenting
;
Yang, Morgan X.
;
Yu, Irina Y.
- In:
Journal of business research : JBR
165
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014331856
Saved in:
9
Evolutionary game of platform enterprises, government and consumers in the context of digital economy
Li, Cui
;
Li, Hong
;
Tao, Changqi
- In:
Journal of business research : JBR
167
(
2023
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014383029
Saved in:
10
Fake review detection in e-commerce platforms using aspect-based sentiment analysis
Hájek, Petr
;
Hikkerova, Lubica
;
Sahut, Jean-Michel
- In:
Journal of business research : JBR
167
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014383045
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