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~isPartOf:"Journal of business research : JBR"
~subject:"Risiko"
~subject:"Werbewirkung"
~type_genre:"Arbeitspapier"
~type_genre:"Aufsatz in Zeitschrift"
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Journal of business research : JBR
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1
Mind the fake reviews! : protecting consumers from deception through persuasion knowledge acquisition
Costa Filho, Murilo Carrazedo
;
Rafael, Diego Nogueira
; …
- In:
Journal of business research : JBR
156
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10013534273
Saved in:
2
The effects of the subjective-experiential knowledge gap on consumers’ information search behavior and perceptions of consumption risk
Tajdini, Saeed
- In:
Journal of business research : JBR
135
(
2021
),
pp. 66-77
Persistent link: https://www.econbiz.de/10012643985
Saved in:
3
The effects of the FTC-mandated disclosure on homeopathic product purchase intentions and efficacy perceptions
Cermin, Ashley
;
Berry, Christopher
;
Burton, Scot
; …
- In:
Journal of business research : JBR
101
(
2019
),
pp. 47-58
Persistent link: https://www.econbiz.de/10012103209
Saved in:
4
Health-related ad information and health motivation effects on product evaluations
Chrysochou, Polymeros
;
Grunert, Klaus G.
- In:
Journal of business research : JBR
67
(
2014
)
6
,
pp. 1209-1217
Persistent link: https://www.econbiz.de/10010365149
Saved in:
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