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Journal of business research : JBR
Industrial marketing management : the international journal for industrial and high-tech firms
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Oeconomie kompakt! : Grundlagen moderner Betriebswirtschaft
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AMS review : official publication of the Academy of Marketing Science
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Consumer driven electronic transformation : applying new technologies to enthuse consumers and transform the supply chain
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Handbook of relationship marketing
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A goal-driven framework for compliance-dependent services : pathways to customer satisfaction and well-being
Tang, Chuanyi
;
Guo, Lin
;
Gruen, Thomas
- In:
Journal of business research : JBR
177
(
2024
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014551048
Saved in:
2
eWOM: The impact of customer-to-customer online know-how exchange on customer value and loyalty
Gruen, Thomas W.
;
Osmonbekov, Talai
;
Czaplewski, Andrew J.
- In:
Journal of business research : JBR
59
(
2006
)
4
,
pp. 449-456
Persistent link: https://www.econbiz.de/10006713298
Saved in:
3
SPECIAL ISSUE: REPLICATION RESEARCH - When the Product is Complex, Does the Advertisement's Conclusion Matter?
Ahearne, Michael
;
Gruen, Thomas
;
Saxton, M.Kim
- In:
Journal of business research : JBR
48
(
2000
)
1
,
pp. 55-62
Persistent link: https://www.econbiz.de/10006728983
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