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~isPartOf:"Journal of consumer behaviour : an international research review"
~isPartOf:"Social marketing for public health : global trends and success stories"
~isPartOf:"SpringerLink / Bücher"
~subject:"Konsumentenverhalten"
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Konsumentenverhalten
Social Marketing
27
Social marketing
27
Gesundheitsvorsorge
15
Preventive care
15
Consumer behaviour
5
Soziomarketing
5
Infectious disease
4
Infektionskrankheit
4
Alcohol consumption
3
Alkoholkonsum
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Body weight
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1964-2007
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AIDS
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Australien
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Burchell, Kevin
2
Piacentini, Maria
2
Rettie, Ruth
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Banister, Emma
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Barnham, Chris
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Chatzidakis, Andreas
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Keeling, Kathy
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Patel, Kavita
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Journal of consumer behaviour : an international research review
Social marketing for public health : global trends and success stories
SpringerLink / Bücher
Journal of business research : JBR
15
Journal of marketing management : MM
10
Health marketing quarterly
7
Journal of social marketing : JSOCM
7
Journal of advertising : official publication of the American Academy of Advertising
6
Journal of marketing management : JMM ; journal of the Academy of Marketing
6
Journal of nonprofit & public sector marketing
6
International review on public and non-profit marketing
5
Australasian marketing journal
4
Journal of marketing communications
4
European journal of marketing : EJM
3
Journal of business ethics : JOBE
3
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
3
NBER Working Paper
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NBER working paper series
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Psychology & marketing
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The journal of services marketing
3
Working paper / National Bureau of Economic Research, Inc.
3
European journal of marketing
2
International journal of advertising : the review of marketing communications
2
International journal of applied behavioral economics : IJABE ; an official publication of the Information Resources Management Association
2
International journal of consumer studies
2
International journal of nonprofit and voluntary sector marketing
2
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
Journal of Islamic marketing : JIMA
2
Journal of current issues and research in advertising : JCIRA
2
Journal of macromarketing : examining the interactions among markets, marketing, and society
2
Journal of marketing research
2
Journal of strategic marketing
2
MO
2
Management science : journal of the Institute for Operations Research and the Management Sciences
2
Qualitative market research : an international journal
2
Schriftenreihe des Instituts für Europäisches Wirtschafts- und Verbraucherrecht e.V.
2
The SAGE handbook of social marketing
2
The journal of brand management : an international journal
2
Transformative consumer research for personal and collective well-being
2
Wirtschaftswissenschaftliche Nachhaltigkeitsforschung
2
Young consumers : insight and ideas for responsible marketers
2
53rd Annual Conference, Berlin, Germany, September 25-27, 2013
1
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ECONIS (ZBW)
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1
Social normalisation : using marketing to make green normal
Rettie, Ruth
;
Burchell, Kevin
;
Barnham, Chris
- In:
Journal of consumer behaviour : an international …
13
(
2014
)
1
,
pp. 9-17
Persistent link: https://www.econbiz.de/10010255554
Saved in:
2
Marketing social norms : social marketing and the social norm approach
Burchell, Kevin
;
Rettie, Ruth
;
Patel, Kavita
- In:
Journal of consumer behaviour : an international …
12
(
2013
)
1
,
pp. 1-9
Persistent link: https://www.econbiz.de/10009720173
Saved in:
3
The transformative potential of marketing from the consumers' point of view
Pereura Heath, Teresa
;
Chatzidakis, Andreas
- In:
Journal of consumer behaviour : an international …
11
(
2012
)
4
,
pp. 283-291
Persistent link: https://www.econbiz.de/10009624547
Saved in:
4
Emerging issues in transformative consumer researcha and social marketing : an introduction to the special issue
Piacentini, Maria
;
Banister, Emma
;
Salciuviene, Laura
; …
- In:
Journal of consumer behaviour : an international …
11
(
2012
)
4
,
pp. 273-274
Persistent link: https://www.econbiz.de/10009624567
Saved in:
5
Special issue : Transformative consumer research and social marketing
Piacentini, Maria
(
contributor
)
-
2012
Persistent link: https://www.econbiz.de/10009624590
Saved in:
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