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~isPartOf:"Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology"
~isPartOf:"Journal of marketing management : MM"
~subject:"Analphabetismus"
~subject:"Beziehungsmarketing"
~subject:"Cognition"
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Analphabetismus
Beziehungsmarketing
Cognition
Perception
33
Wahrnehmung
33
Consumer behaviour
27
Konsumentenverhalten
27
Brand image
7
Markenimage
7
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5
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4
Personality psychology
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Persönlichkeitspsychologie
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Theory
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Brand management
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Confidence
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Holiday behaviour
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Kognition
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Packaging
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Product quality
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Relationship marketing
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attention
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Kervyn, Nicolas
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Malone, Chris
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Mitchell, Rachel L. C.
1
Qiu, Tianjiao
1
Ratnayake, Nilanthi
1
Schwarz, Norbert
1
Torelli, Carlos J.
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1
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Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
Journal of marketing management : MM
Journal of retailing and consumer services
11
Journal of business research : JBR
10
International journal of hospitality management
6
SpringerLink / Bücher
6
Journal of behavioral decision making
5
Journal of consumer research : JCR ; an interdisciplinary bimonthly
5
Organizational behavior and human decision processes : a journal of fundamental research and theory in applied psychology
5
Asia Pacific journal of marketing and logistics
3
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
3
Journal of hospitality marketing & management
3
Journal of marketing
3
Journal of marketing research : JMR
3
Journal of service management
3
The international journal of bank marketing : IJBM
3
The journal of services marketing
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Tourism management : research, policies, practice
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AMS review : official publication of the Academy of Marketing Science
2
Academy of Management journal : AMJ
2
Basler Schriften zum Marketing
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ERIM report series research in management
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European journal of marketing
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Forschungsgruppe Konsum und Verhalten
2
Gabler Edition Wissenschaft
2
Interaktionen im Dienstleistungsbereich
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International journal of advertising : the review of marketing communications
2
International journal of consumer studies
2
International journal of economic research
2
Journal of consumer research : JCR ; an interdisciplinary journal
2
Journal of marketing communications
2
Journal of retailing
2
Lehrbuch Gabler
2
Pakistan journal of commerce and social sciences
2
Research at the marketing-entrepreneurship interface
2
Springer eBook Collection
2
Tourism review
2
Visual marketing : from attention to action ; [outgrowth of the Visual Marketing Conference that was organized at the University of Michigan in May 2005]
2
"Leadership matters?" : Finding voice, connection and meaning in the 21st century
1
Administrative science quarterly : ASQ ; dedicated to advancing the understanding of administration through empirical investigation and theoretical analysis
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ECONIS (ZBW)
5
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1
Dependence concentration and fairness perceptions in asymmetric supplier-buyer relationships
Qiu, Tianjiao
- In:
Journal of marketing management : MM
34
(
2018
)
3/4
,
pp. 395-419
Persistent link: https://www.econbiz.de/10011883396
Saved in:
2
Special issue: Sensory perception, embodiment, and grounded cognition : implications for consumer behavior
Schwarz, Norbert
(
contributor
)
-
2014
Persistent link: https://www.econbiz.de/10010366320
Saved in:
3
Brands as intentional agents framework : how perceived intentions and ability can map brand perception
Kervyn, Nicolas
;
Fiske, Susan T.
;
Malone, Chris
- In:
Journal of consumer psychology : JCP : the official …
22
(
2012
)
2
,
pp. 166-176
Persistent link: https://www.econbiz.de/10009577004
Saved in:
4
A neurocognitive approach to brand memory
Ratnayake, Nilanthi
;
Broderick, Amanda J.
;
Mitchell, …
- In:
Journal of marketing management : MM
26
(
2010
)
13/14
,
pp. 1295-1318
Persistent link: https://www.econbiz.de/10008810690
Saved in:
5
Understanding the influence of literacy on consumer memory : the role of pictorial elements
Viswanathan, Madhu
;
Torelli, Carlos J.
;
Xia, Lan
;
Gau, …
- In:
Journal of consumer psychology : JCP : the official …
19
(
2009
)
3
,
pp. 389-402
Persistent link: https://www.econbiz.de/10003883920
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