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~isPartOf:"Journal of consumer research : JCR ; an interdisciplinary bimonthly"
~person:"Hoch, Stephen J."
~person:"Wilcox, Keith"
~subject:"Consumer behaviour"
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Consumer behaviour
Konsumentenverhalten
11
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6
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3
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2
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2
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1985
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11
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Hoch, Stephen J.
Wilcox, Keith
Janiszewski, Chris A.
11
Krishna, Aradhna
8
Laran, Juliano
8
Wyer, Robert S.
8
Bagchi, Rajesh
7
Rucker, Derek D.
7
Shiv, Baba
7
Argo, Jennifer J.
6
Bearden, William O.
6
Berger, Jonah
6
Lichtenstein, Donald R.
6
McGill, Ann L.
6
Meyers-Levy, Joan
6
Morales, Andrea C.
6
Vohs, Kathleen D.
6
Belk, Russell W.
5
Fishbach, Ayelet
5
Folkes, Valerie S.
5
Gal, David
5
Grewal, Dhruv
5
Mogilner, Cassie
5
Pieters, Rik
5
Samper, Adriana
5
Sela, Aner
5
Sengupta, Jaideep
5
Simonson, Itamar
5
Thompson, Craig J.
5
Wang, Jing
5
White, Katherine
5
Zhang, Ying
5
Aaker, Jennifer
4
Alba, Joseph W.
4
Arnould, Eric J.
4
Bolton, Lisa E.
4
Chattopadhyay, Amitava
4
Dahl, Darren W.
4
Elder, Ryan S.
4
Fitzsimons, Gavan J.
4
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Journal of consumer research : JCR ; an interdisciplinary bimonthly
Journal of marketing research : JMR
2
European journal of marketing : EJM
1
Journal of consumer research : JCR ; an interdisciplinary journal
1
Journal of marketing
1
Report / Marketing Science Institute
1
Report / Marketing Science Institute / Marketing Science Institute
1
The Routledge companion to identity and consumption
1
The journal of product & brand management
1
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ECONIS (ZBW)
11
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1
Are close friends the enemy? : online social networks, self-esteem, and self-control
Wilcox, Keith
;
Stephen, Andrew T.
- In:
Journal of consumer research : JCR ; an …
41
(
2014/15
),
pp. 63-76
Persistent link: https://www.econbiz.de/10010383375
Saved in:
2
Are close friends the enemy? : online social networks, self-esteem, and self-control
Wilcox, Keith
;
Stephen, Andrew T.
- In:
Journal of consumer research : JCR ; an …
40
(
2013/14
)
1
,
pp. 90-103
Persistent link: https://www.econbiz.de/10009777330
Saved in:
3
Choice, rejection, and elaboration on preference-inconsistent alternatives
Laran, Juliano
;
Wilcox, Keith
- In:
Journal of consumer research : JCR ; an …
38
(
2011/12
)
2
,
pp. 229-241
Persistent link: https://www.econbiz.de/10009272203
Saved in:
4
Indulgence or self-control : a dual process model of the effect of incidental pride on indulgent choice
Wilcox, Keith
;
Kramer, Thomas
;
Sen, Sankar
- In:
Journal of consumer research : JCR ; an …
38
(
2011/12
)
1
,
pp. 151-163
Persistent link: https://www.econbiz.de/10009160925
Saved in:
5
Shall I tell you now or later? : assimilation and contrast in the evaluation of experiential products
Wilcox, Keith
;
Roggeveen, Anne L.
;
Grewal, Dhruv
- In:
Journal of consumer research : JCR ; an …
38
(
2011/12
)
4
,
pp. 763-773
Persistent link: https://www.econbiz.de/10009409014
Saved in:
6
The presence of variety reduces perceived quantity
Redden, Joseph P.
;
Hoch, Stephen J.
- In:
Journal of consumer research : JCR ; an …
36
(
2009/10
)
3
,
pp. 406-417
Persistent link: https://www.econbiz.de/10003895735
Saved in:
7
Vicarious goal fulfillment : when the mere presence of a healthy option leads to an ironically indulgent decision
Wilcox, Keith
;
Vallen, Beth
;
Block, Lauren
;
Fitzsimons, …
- In:
Journal of consumer research : JCR ; an …
36
(
2009/10
)
3
,
pp. 380-393
Persistent link: https://www.econbiz.de/10003895672
Saved in:
8
Ambiguity, processing strategy, and advertising-evidence interactions
Ha, Young-won
- In:
Journal of consumer research : JCR ; an …
16
(
1989
)
3
,
pp. 354-360
Persistent link: https://www.econbiz.de/10001098563
Saved in:
9
Who do we know : predicting the interests and opinions of the American consumer
Hoch, Stephen J.
- In:
Journal of consumer research : JCR ; an …
15
(
1988
)
3
,
pp. 315-324
Persistent link: https://www.econbiz.de/10001068349
Saved in:
10
An anchoring and adjustment model of spousal predictions
Davis, Harry L.
- In:
Journal of consumer research : JCR ; an …
13
(
1986
)
1
,
pp. 25-37
Persistent link: https://www.econbiz.de/10001018873
Saved in:
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