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~isPartOf:"Journal of consumer research : JCR ; an interdisciplinary bimonthly"
~subject:"Brand management"
~subject:"Innovationsmanagement"
~subject:"Product management"
~subject:"United States"
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Journal of consumer research : JCR ; an interdisciplinary bimonthly
International journal of production research
26
IEEE transactions on engineering management : EM
24
International journal of product development : IJPD
22
The journal of product innovation management : an international publication of the Product Development & Management Association
20
Faculty & research / Insead : working paper series
16
Journal of business research : JBR
15
Europäische Hochschulschriften / 5
12
The journal of brand management : an international journal
12
California management review
11
Creativity and innovation management
10
The journal of product & brand management
10
International journal of innovation management
9
International journal of product lifecycle management : IJPLM
9
Technovation : the international journal of technological innovation, entrepreneurship and technology management
9
International journal of production economics
8
Management science : journal of the Institute for Operations Research and the Management Sciences
8
Gabler Edition Wissenschaft
7
International journal of operations & production management : IJOPM ; the official journal of the European Operations Management Association, EUROMA
7
Journal of marketing
7
International journal of technology management : IJTM
6
Journal of fashion marketing and management
6
Journal of marketing management : MM
6
Production and operations management : an international journal of the Production and Operations Management Society
6
Research policy : policy, management and economic studies of science, technology and innovation
6
Research technology management : RTM
6
Harvard business review : HBR
5
Journal of open innovation : technology, market, and complexity
5
Psychology & marketing
5
SpringerLink / Bücher
5
Technology analysis & strategic management
5
The Routledge handbook of sustainable product design
5
European journal of innovation management : EJIM
4
Industry and innovation
4
International journal of innovation : IJI journal
4
International journal of innovation and technology management
4
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
4
International journal of six sigma and competitive advantage : IJSSCA
4
International journal of technology marketing : IJTMkt
4
Manufacturing & service operations management : M & SOM
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ECONIS (ZBW)
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1
When brand logos describe the environment : design instability and the utility of safety-oriented products
Rahinel, Ryan
;
Nelson, Noelle M.
- In:
Journal of consumer research : JCR ; an …
43
(
2016
)
3
,
pp. 478-496
Persistent link: https://www.econbiz.de/10011584263
Saved in:
2
The contingent nature of the symbolic associations of visual design elements : the case of brand logo frames
Fajardo, Tatiana M.
;
Zhang, Jiao
;
Tsiros, Michael
- In:
Journal of consumer research : JCR ; an …
43
(
2016
)
4
,
pp. 549-566
Persistent link: https://www.econbiz.de/10011734548
Saved in:
3
Does your company have the right logo? : how and why circular- and angular-logo shapes influence brand attribute judgments
Jiang, Yuwei
;
Gorn, Gerald J.
;
Galli, Maria
; …
- In:
Journal of consumer research : JCR ; an …
42
(
2015/2016
)
5
,
pp. 709-726
Persistent link: https://www.econbiz.de/10011435747
Saved in:
4
Self-affirmation through the choice of highly aesthetic products
Townsend, Claudia
;
Sood, Sanjay
- In:
Journal of consumer research : JCR ; an …
40
(
2013/14
),
pp. 256-269
Persistent link: https://www.econbiz.de/10009777129
Saved in:
5
Super size me : product size as a signal of status
Dubois, David
;
Rucker, Derek D.
;
Galinsky, Adam D.
- In:
Journal of consumer research : JCR ; an …
38
(
2011/12
)
6
,
pp. 1047-1062
Persistent link: https://www.econbiz.de/10009540260
Saved in:
6
To each his own? : how comparisons with others influence consumers’ evaluations of their self‐designed products
Moreau, C. Page
;
Herd, Kelly B.
- In:
Journal of consumer research : JCR ; an …
36
(
2009/10
)
5
,
pp. 806-819
Persistent link: https://www.econbiz.de/10003945174
Saved in:
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