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~isPartOf:"Journal of direct, data and digital marketing practice : the international journal of the Institute of Direct Marketing"
~type_genre:"Article in journal"
~type_genre:"Aufsatzsammlung"
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Journal of direct, data and digital marketing practice : the international journal of the Institute of Direct Marketing
Health marketing quarterly
34
International journal of pharmaceutical and healthcare marketing : IJPHM
18
Direct marketing : an international journal
14
Journal of business research : JBR
13
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
13
Journal of marketing research : JMR
10
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
9
European journal of operational research : EJOR
8
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
8
Journal of advertising research
7
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
7
Die Bank
6
Journal of marketing
6
Journal of marketing communications
6
Journal of retailing and consumer services
6
Journal of targeting, measurement and analysis for marketing
6
Management science : journal of the Institute for Operations Research and the Management Sciences
6
Transfer, Werbeforschung & Praxis : Zeitschrift für Werbung, Kommunikation und Markenführung
6
Agrarwirtschaft : Zeitschrift für Betriebswirtschaft, Marktforschung und Agrarpolitik
5
International journal of advertising : the quarterly review of marketing communications
5
Journal of business economics : JBE
5
Journal of global marketing
5
Journal of medical marketing : device, diagnostic and pharmaceutical marketing
5
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
5
Marketing letters : a journal of research in marketing
5
Marketing-Journal : ein Magazin der Produktfamilie W & V ; Erfahrung. Wissen. Kompetenz
5
SpringerLink / Bücher
5
International journal of electronic business
4
Journal of business ethics : JOBE
4
Journal of retailing
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Management revue : socio-economic studies
4
Agricultural economics : the journal of the International Association of Agricultural Economists
3
American journal of agricultural economics
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Berichte über Landwirtschaft : Zeitschrift für Agrarpolitik und Landwirtschaft
3
Global journal of business management : GJBM
3
International journal of industrial organization
3
Journal of agricultural and resource economics : JARE ; the journal of the Western Agricultural Economics Association
3
Journal of business & economics research
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Journal of current issues and research in advertising : JCIRA
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ECONIS (ZBW)
21
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1
DMA Customer Acquisition Barometer 2014
Jain, Yashraj
;
Colwell, Andrew
- In:
Journal of direct, data and digital marketing practice …
15
(
2013/14
)
4
,
pp. 270-275
Persistent link: https://www.econbiz.de/10010385972
Saved in:
2
The evolution of direct, data and digital marketing
Webber, Richard
- In:
Journal of direct, data and digital marketing practice …
14
(
2012/13
)
4
,
pp. 291-309
Persistent link: https://www.econbiz.de/10009781282
Saved in:
3
Highlights from the 2013 Abacus Annual Trends Report
Masnaghetti, Michele
- In:
Journal of direct, data and digital marketing practice …
15
(
2013
)
1
,
pp. 71-76
Persistent link: https://www.econbiz.de/10010256403
Saved in:
4
The 2013 Customer Intimacy Index
Wood, Andy
- In:
Journal of direct, data and digital marketing practice …
15
(
2013
)
1
,
pp. 64-70
Persistent link: https://www.econbiz.de/10010256405
Saved in:
5
DMA print tracking : attributes of media channels
Jain, Yashraj
;
Reed, David
- In:
Journal of direct, data and digital marketing practice …
15
(
2013
)
1
,
pp. 56-63
Persistent link: https://www.econbiz.de/10010256408
Saved in:
6
IDM Student Competion 2013 : English Wine Week
Reed, David
- In:
Journal of direct, data and digital marketing practice …
15
(
2013
)
1
,
pp. 51-55
Persistent link: https://www.econbiz.de/10010256411
Saved in:
7
New ICO guidance on direct marketing
Groom, Stephen
- In:
Journal of direct, data and digital marketing practice …
15
(
2013
)
2
,
pp. 145-147
Persistent link: https://www.econbiz.de/10010257043
Saved in:
8
Data optimisation
McKeever, Luke
- In:
Journal of direct, data and digital marketing practice …
9
(
2007/08
)
4
,
pp. 363-370
Persistent link: https://www.econbiz.de/10003720369
Saved in:
9
Reinventing direct marketing - with VRM inside
Mitchell, Alan
;
Henderson, Iain
;
Searls, Doc
- In:
Journal of direct, data and digital marketing practice …
10
(
2008/09
)
1
,
pp. 3-15
Persistent link: https://www.econbiz.de/10003763928
Saved in:
10
Direct marketing: options for the future
Simpson, Peter
- In:
Journal of direct, data and digital marketing practice …
8
(
2006/07
)
4
,
pp. 289-293
Persistent link: https://www.econbiz.de/10003468997
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