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~isPartOf:"Journal of fashion marketing and management"
~isPartOf:"Journal of marketing"
~language:"bul"
~language:"eng"
~language:"hun"
~language:"msa"
~person:"Barone, Michael J."
~subject:"Consumer behaviour"
~subject:"Youth"
~type_genre:"Article in journal"
~type_genre:"Case study"
~type_genre:"Konferenzbeitrag"
~type_genre:"Textbook"
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Consumer behaviour
Youth
Konsumentenverhalten
3
Preismanagement
2
Pricing strategy
2
Brand image
1
Comparison
1
Einzelhandel
1
Markenimage
1
Marketing management
1
Marketingmanagement
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New product development
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Preiswettbewerb
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Price competition
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Produktentwicklung
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Retail trade
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Sales promotion
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Verkaufsförderung
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Zielgruppe
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assimilation
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competitive price comparisons
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contrast
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partially comparative pricing
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price beliefs
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Barone, Michael J.
Grewal, Dhruv
7
Lennon, Sharron J.
7
Palmatier, Robert W.
7
Phau, Ian
7
Kumar, V.
6
Haws, Kelly L.
5
MacInnis, Deborah J.
5
Schreier, Martin
5
Walker Reczek, Rebecca
5
White, Katherine
5
Yan, Ruoh-nan
5
Ailawadi, Kusum L.
4
Chattaraman, Veena
4
Dahl, Darren W.
4
Fuchs, Christoph
4
Hamilton, Ryan
4
Houston, Mark B.
4
Johnson, Kim K. P.
4
Khare, Arpita
4
Lee, Yuri
4
Melnyk, Valentyna
4
Sadachar, Amrut
4
Thomas, Jane Boyd
4
Bijmolt, Tammo H. A.
3
Botti, Simona
3
Chandukala, Sandeep R.
3
Choi, Dooyoung
3
Choo, Ho Jung
3
Costa, Marconi Freitas da
3
Du, Rex Yuxing
3
Eckhardt, Giana M.
3
Fang, Eric
3
Ferraro, Rosellina
3
Hennig-Thurau, Thorsten
3
Herrmann, Andreas
3
Hodges, Nancy
3
Inman, J. Jeffrey
3
Ittersum, Koert van
3
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Journal of fashion marketing and management
Journal of marketing
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
4
Marketing letters : a journal of research in marketing
3
Journal of retailing
2
Journal of marketing research : JMR
1
Psychology & marketing
1
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ECONIS (ZBW)
3
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1
The innovator's license : a latitude to deviate from category norms
Barone, Michael J.
;
Jewell, Robert D.
- In:
Journal of marketing
77
(
2013
)
1
,
pp. 120-134
Persistent link: https://www.econbiz.de/10009725635
Saved in:
2
Retailers' use of partially comparative pricing : from across-category to within-category effects
Miniard, Paul W.
;
Mohammed, Shazad Mustapha
;
Barone, …
- In:
Journal of marketing
77
(
2013
)
4
,
pp. 33-48
Persistent link: https://www.econbiz.de/10009782085
Saved in:
3
Does exclusivity always pay off? : exclusive price promotions and consumer response
Barone, Michael J.
;
Roy, Tirthankar
- In:
Journal of marketing
74
(
2010
)
2
,
pp. 121-132
Persistent link: https://www.econbiz.de/10003995127
Saved in:
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