//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of food products marketing"
~isPartOf:"Journal of marketing communications"
~isPartOf:"Management science : journal of the Institute for Operations Research and the Management Sciences"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Case study"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Einkaufsverhalten"
Narrow search
Delete all filters
| 5 applied filters
Year of publication
From:
To:
Subject
All
Consumer behaviour
852
Konsumentenverhalten
852
Advertising effects
147
Werbewirkung
147
Advertising
116
Werbung
114
Internet marketing
106
Online-Marketing
106
Brand management
96
Markenführung
96
Brand image
94
Markenimage
94
Social Web
73
Social web
73
Preismanagement
71
Pricing strategy
71
Theorie
68
Theory
68
Food
67
Lebensmittel
67
Experiment
59
Online retailing
55
Online-Handel
55
Beziehungsmarketing
54
Relationship marketing
54
Marketing management
52
Marketingmanagement
52
Viral marketing
52
Virales Marketing
52
Brand
42
Markenartikel
42
USA
42
United States
42
Einzelhandel
39
Retail trade
39
consumer behavior
35
Corporate Social Responsibility
34
Corporate social responsibility
34
advertising
32
Bio-Lebensmittel
31
more ...
less ...
Online availability
All
Undetermined
546
Free
18
Type of publication
All
Article
849
Book / Working Paper
3
Type of publication (narrower categories)
All
Aufsatz in Zeitschrift
Case study
Article in journal
852
Fallstudie
5
Collection of articles of several authors
3
Sammelwerk
3
Language
All
English
852
Author
All
Ghose, Anindya
6
Muehling, Darrel D.
6
Girotra, Karan
5
Hansen, Håvard
5
Hosanagar, Kartik
5
Netessine, Serguei
5
Su, Xuanming
5
Um, Nam-Hyun
5
Vulcano, Gustavo
5
Amaldoss, Wilfred
4
Dukes, Anthony
4
Guo, Liang
4
Kim, Soojung
4
Lee, Dokyun
4
Schultz, Don E.
4
Simchi-Levi, David
4
Allon, Gad
3
Bailey, Ainsworth Anthony
3
Bassamboo, Achal
3
Belavina, Elena
3
Bellman, Steven
3
Chan-Halbrendt, Catherine
3
Choe, Chongwoo
3
Cui, Shiliang
3
Del Giudice, Teresa
3
Dodoo, Naa Amponsah
3
Flavián Blanco, Carlos
3
Gao, Fei
3
Henryks, Joanna
3
Kareklas, Ioannis
3
Kim, Dong Hoo
3
Kim, Soojin
3
Lee, Joonghwa
3
Li, Beibei
3
Mattas, Konstadinos A.
3
Milkman, Katherine L.
3
Mostafa, Mohamed M.
3
Muralidharan, Sidharth
3
Ofek, Elie
3
Olynk, Nicole J.
3
more ...
less ...
Published in...
All
Journal of food products marketing
Journal of marketing communications
Management science : journal of the Institute for Operations Research and the Management Sciences
Journal of retailing and consumer services
1,931
Journal of business research : JBR
1,888
International journal of consumer studies
754
International journal of hospitality management
723
Psychology & marketing
652
Journal of consumer research : JCR ; an interdisciplinary bimonthly
584
The journal of product & brand management
392
Asia Pacific journal of marketing and logistics
391
European journal of marketing : EJM
349
The journal of brand management : an international journal
347
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
343
Journal of marketing research : JMR
343
Journal of international consumer marketing
312
Journal of travel and tourism marketing
312
Journal of marketing management : MM
307
Journal of retailing
304
International journal of retail & distribution management
292
Tourism management : research, policies, practice
292
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
289
Marketing letters : a journal of research in marketing
289
Journal of consumer behaviour : an international research review
285
The journal of consumer marketing
284
Cogent business & management
283
Journal of fashion marketing and management
283
Journal of marketing
277
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
273
The international review of retail, distribution and consumer research
273
Journal of the Academy of Marketing Science
266
International journal of contemporary hospitality management
261
Technological forecasting & social change : an international journal
261
Journal of business ethics : JOBE
259
The journal of services marketing
259
Journal of economic psychology : research in economic psychology and behavioral economics
253
Journal of hospitality marketing & management
243
Marketing intelligence & planning
241
Food policy : economics planning and politics of food and agriculture
240
Young consumers : insight and ideas for responsible marketers
239
more ...
less ...
Source
All
ECONIS (ZBW)
852
Showing
1
-
10
of
852
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Bayesian contextual choices under imperfect perception of attributes
He, Junnan
- In:
Management science : journal of the Institute for …
70
(
2024
)
3
,
pp. 1465-1482
Persistent link: https://www.econbiz.de/10014515045
Saved in:
2
Attention constraints and learning in categories
Bhui, Rahul
;
Jiao, Peiran
- In:
Management science : journal of the Institute for …
69
(
2023
)
9
,
pp. 5394-5404
Persistent link: https://www.econbiz.de/10014392926
Saved in:
3
The impact of socioeconomic and cultural differences on online trade
Elfenbein, Daniel W.
;
Fisman, Raymond
;
McManus, Brian
- In:
Management science : journal of the Institute for …
69
(
2023
)
10
,
pp. 6181-6201
Persistent link: https://www.econbiz.de/10014393052
Saved in:
4
How product information and source credibility affect consumer attitudes and intentions towards innovative food products
Walten, Levke
;
Wiedmann, Klaus-Peter
- In:
Journal of marketing communications
29
(
2023
)
7
,
pp. 637-653
Persistent link: https://www.econbiz.de/10014414319
Saved in:
5
An influencer like me : Examining the impact of the social status of Influencers
Kim, Do Yuon
;
Park, Minjung
;
Kim, Hye-Young
- In:
Journal of marketing communications
29
(
2023
)
7
,
pp. 654-675
Persistent link: https://www.econbiz.de/10014414321
Saved in:
6
Does sex sell? : Examining the effect of sex appeals in social media ads on engagement with the ad and actual purchase
Stewart, Kristin
;
Dalakas, Vassilis
;
Eells, Danielle
- In:
Journal of marketing communications
29
(
2023
)
7
,
pp. 701-714
Persistent link: https://www.econbiz.de/10014414324
Saved in:
7
Factors affecting consumer attitudes towards SMS advertising in the Palestinian banking sector. The moderating role of national culture
Salem, Mohammed
;
Baidoun, Samir
;
Wady, Rushdy
; …
- In:
Journal of marketing communications
29
(
2023
)
7
,
pp. 747-768
Persistent link: https://www.econbiz.de/10014414330
Saved in:
8
Disclosure in incentivized reviews : does it protect consumers?
Park, Sungsik
;
Shin, Woochoel
;
Xie, Jinhong
- In:
Management science : journal of the Institute for …
69
(
2023
)
11
,
pp. 7009-7021
Persistent link: https://www.econbiz.de/10014435450
Saved in:
9
Dual routes or a one-way to persuasion? : the elaboration likelihood model versus the unimodel
El Hedhli, Kamel
;
Zourrig, Haithem
- In:
Journal of marketing communications
29
(
2023
)
5
,
pp. 433-454
Persistent link: https://www.econbiz.de/10014321979
Saved in:
10
Is this advertising or not, and do I care? : perceptions of and opinions regarding hybrid forms of content
Stürmer, Lina
;
Einwiller, Sabine
- In:
Journal of marketing communications
29
(
2023
)
2
,
pp. 161-178
Persistent link: https://www.econbiz.de/10014232476
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->