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~isPartOf:"Journal of global fashion marketing : JGfM"
~isPartOf:"Journal of international consumer marketing"
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Search: subject:"Fashion"
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Fashion
65
Mode
65
Consumer behaviour
40
Konsumentenverhalten
40
Bekleidungsindustrie
34
Clothing industry
34
Luxury goods
22
Luxusgüter
22
Brand management
21
Markenführung
21
Textile distribution
18
Textilhandel
18
Brand image
10
Markenimage
10
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9
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7
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fashion marketing
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fashion
5
Advertising effects
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Bekleidung
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4
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67
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Jain, Sheetal
3
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2
Raedts, Mariet
2
Roozen, Irene T. M.
2
Song, Sanga
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Woodside, Arch G.
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Journal of global fashion marketing : JGfM
Journal of international consumer marketing
Journal of fashion marketing and management
240
Journal of Fashion Marketing and Management: An International Journal
199
Journal of retailing and consumer services
90
Journal of business research : JBR
71
International Journal of Retail & Distribution Management
63
International journal of retail & distribution management
45
International journal of consumer studies
36
Journal of Fashion Marketing and Management
36
International journal of production economics
34
The international review of retail, distribution and consumer research
30
SpringerLink / Bücher
25
Cogent business & management
23
European Journal of Marketing
19
Strategic Direction
19
Asia Pacific journal of marketing and logistics
18
Business history
17
Young consumers : insight and ideas for responsible marketers
17
International journal of business and globalisation : IJBG
15
International journal of retail and distribution management
15
Journal of Product & Brand Management
15
International journal of production research
14
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
14
Springer eBook Collection
14
Transportation research / E : an international journal
14
International Journal of Production Economics
13
Psychology & marketing
13
The journal of brand management : an international journal
13
The journal of product & brand management
13
Springer Series in Fashion Business
12
Cogent Business & Management
11
Digital Transformation for Fashion and Luxury Brands : Theory and Practice
11
Qualitative market research : an international journal
11
Technological forecasting & social change : an international journal
11
Young Consumers
11
Fashion Marketing in Emerging Economies Volume II : South American, Asian and African Perspectives
10
Fashion marketing
10
Journal of Islamic marketing
10
Journal of consumer research : JCR ; an interdisciplinary bimonthly
10
Springer eBook Collection / Business and Management
10
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ECONIS (ZBW)
67
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1
Exploring the influence of social media on sustainable
fashion
consumption : a systematic literature review and future research agenda
Vladimirova, Katia
;
Henninger, C. E.
;
Alosaimi, S. I.
; …
- In:
Journal of global fashion marketing : JGfM
15
(
2024
)
2
,
pp. 181-202
Persistent link: https://www.econbiz.de/10014530013
Saved in:
2
The adoption of digital
fashion
as an end product : a systematic literature review of research foci and future research agenda
Chan, Hazel Hoi Yau
;
Henninger, Claudia E.
;
Boardman, Rosy
- In:
Journal of global fashion marketing : JGfM
15
(
2024
)
1
,
pp. 155-180
Persistent link: https://www.econbiz.de/10014529992
Saved in:
3
Fashion
and the metaverse : implications for consumers and firms
Donvito, Raffaele
;
Acuti, Diletta
;
Song, Sanga
- In:
Journal of global fashion marketing : JGfM
15
(
2024
)
1
,
pp. 1-5
Persistent link: https://www.econbiz.de/10014529893
Saved in:
4
"Fashioning" the metaverse : a qualitative study on consumers' value and perceptions of digital
fashion
in virtual worlds
Venturini, Alice
;
Columbano, Martina
- In:
Journal of global fashion marketing : JGfM
15
(
2024
)
1
,
pp. 6-22
Persistent link: https://www.econbiz.de/10014529897
Saved in:
5
Why
fashion
brands enter the metaverse : exploring the motivations of fast
fashion
and luxury
fashion
brands
Kniazeva, Maria
;
Aiello, Gaetano
;
Dasmi, Costanza
; …
- In:
Journal of global fashion marketing : JGfM
15
(
2024
)
1
,
pp. 62-89
Persistent link: https://www.econbiz.de/10014529954
Saved in:
6
Make it part of the story : the role of product placement prominence and integration in
fashion
and beauty blogs among young digital natives
Cárdaba, Miguel A. M.
;
Fernández Pardo, Ana
;
Martinez, L.
- In:
Journal of global fashion marketing : JGfM
14
(
2023
)
2
,
pp. 157-172
Persistent link: https://www.econbiz.de/10014290744
Saved in:
7
The evolution of journalists' style in the cinema in Spain : from the Historias de la radio to Spotlight
García, Alfonso de la Quintana
- In:
Journal of global fashion marketing : JGfM
14
(
2023
)
4
,
pp. 419-428
Persistent link: https://www.econbiz.de/10014373501
Saved in:
8
The
fashion
development process for traditional costumes in the contemporary global
fashion
market
Audita, Handini
;
Figueiredo, Bernardo
;
Gurrieri, Lauren
- In:
Journal of global fashion marketing : JGfM
14
(
2023
)
1
,
pp. 108-122
Persistent link: https://www.econbiz.de/10013555424
Saved in:
9
Digital
fashion
: a systematic literature review. a perspective on marketing and communication
Noris, Alice
;
Nobile, Tekila Harley
;
Kalbaska, Nadzeya
; …
- In:
Journal of global fashion marketing : JGfM
12
(
2021
)
1
,
pp. 32-46
Persistent link: https://www.econbiz.de/10012416244
Saved in:
10
Fashion
and film stories of (mis)understanding : introduction to a special issue on cinema and
fashion
Díaz Soloaga, Paloma
;
Muñoz Domínguez, Gemma
; …
- In:
Journal of global fashion marketing : JGfM
14
(
2023
)
4
,
pp. 369-373
Persistent link: https://www.econbiz.de/10014373485
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