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~isPartOf:"Journal of global fashion marketing : JGfM"
~subject:"Brand management"
~subject:"Clothing industry"
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Brand management
Clothing industry
Fashion
57
Mode
57
Consumer behaviour
35
Konsumentenverhalten
35
Bekleidungsindustrie
33
Markenführung
18
Luxury goods
17
Luxusgüter
17
Textile distribution
17
Textilhandel
17
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9
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fashion marketing
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fashion industry
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metaverse
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Ko, Eunju
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Acuti, Diletta
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Journal of global fashion marketing : JGfM
Journal of fashion marketing and management
112
Journal of retailing and consumer services
40
Journal of business research : JBR
28
International journal of consumer studies
18
International journal of production economics
16
Business history
13
Asia Pacific journal of marketing and logistics
12
International journal of retail & distribution management
11
Journal of Fashion Marketing and Management: An International Journal
11
SpringerLink / Bücher
11
The journal of brand management : an international journal
11
The journal of product & brand management
11
Cogent business & management
9
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
9
The international review of retail, distribution and consumer research
9
Digital Transformation for Fashion and Luxury Brands : Theory and Practice
8
Fashion Marketing in Emerging Economies Volume I : Brand, Consumer and Sustainability Perspectives
8
International journal of retail and distribution management
8
Journal of Islamic marketing
8
Technological forecasting & social change : an international journal
8
Contemporary case studies on fashion production, marketing and operations
7
Fashion Marketing in Emerging Economies Volume II : South American, Asian and African Perspectives
7
Journal of economic geography
7
Springer Series in Fashion Business
7
Young consumers : insight and ideas for responsible marketers
7
Business history review
6
Fashion marketing
6
International journal of business and globalisation : IJBG
6
International journal of production research
6
Springer eBook Collection
6
Sustainability in fashion : a cradle to upcycle approach
6
Transportation research / E : an international journal
6
European management journal
5
Intelligent fashion forecasting systems : models and applications
5
International journal of advertising : the review of marketing communications
5
Journal of business anthropology
5
Journal of marketing management : MM
5
Journal of open innovation : technology, market, and complexity
5
Springer eBook Collection / Business and Management
5
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ECONIS (ZBW)
44
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44
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date (oldest first)
1
Exploring the influence of social media on sustainable
fashion
consumption : a systematic literature review and future research agenda
Vladimirova, Katia
;
Henninger, C. E.
;
Alosaimi, S. I.
; …
- In:
Journal of global fashion marketing : JGfM
15
(
2024
)
2
,
pp. 181-202
Persistent link: https://www.econbiz.de/10014530013
Saved in:
2
The adoption of digital
fashion
as an end product : a systematic literature review of research foci and future research agenda
Chan, Hazel Hoi Yau
;
Henninger, Claudia E.
;
Boardman, Rosy
- In:
Journal of global fashion marketing : JGfM
15
(
2024
)
1
,
pp. 155-180
Persistent link: https://www.econbiz.de/10014529992
Saved in:
3
Fashion
and the metaverse : implications for consumers and firms
Donvito, Raffaele
;
Acuti, Diletta
;
Song, Sanga
- In:
Journal of global fashion marketing : JGfM
15
(
2024
)
1
,
pp. 1-5
Persistent link: https://www.econbiz.de/10014529893
Saved in:
4
"Fashioning" the metaverse : a qualitative study on consumers' value and perceptions of digital
fashion
in virtual worlds
Venturini, Alice
;
Columbano, Martina
- In:
Journal of global fashion marketing : JGfM
15
(
2024
)
1
,
pp. 6-22
Persistent link: https://www.econbiz.de/10014529897
Saved in:
5
Why
fashion
brands enter the metaverse : exploring the motivations of fast
fashion
and luxury
fashion
brands
Kniazeva, Maria
;
Aiello, Gaetano
;
Dasmi, Costanza
; …
- In:
Journal of global fashion marketing : JGfM
15
(
2024
)
1
,
pp. 62-89
Persistent link: https://www.econbiz.de/10014529954
Saved in:
6
The
fashion
development process for traditional costumes in the contemporary global
fashion
market
Audita, Handini
;
Figueiredo, Bernardo
;
Gurrieri, Lauren
- In:
Journal of global fashion marketing : JGfM
14
(
2023
)
1
,
pp. 108-122
Persistent link: https://www.econbiz.de/10013555424
Saved in:
7
Digital
fashion
: a systematic literature review. a perspective on marketing and communication
Noris, Alice
;
Nobile, Tekila Harley
;
Kalbaska, Nadzeya
; …
- In:
Journal of global fashion marketing : JGfM
12
(
2021
)
1
,
pp. 32-46
Persistent link: https://www.econbiz.de/10012416244
Saved in:
8
Fashion
and film stories of (mis)understanding : introduction to a special issue on cinema and
fashion
Díaz Soloaga, Paloma
;
Muñoz Domínguez, Gemma
; …
- In:
Journal of global fashion marketing : JGfM
14
(
2023
)
4
,
pp. 369-373
Persistent link: https://www.econbiz.de/10014373485
Saved in:
9
Analysis of productivity, efficiency, and their explanatory factors in the fast
fashion
sector : new evidence from the international environment
Jorge Moreno, Justo de
;
Martínez Velázquez, Francisco …
- In:
Journal of global fashion marketing : JGfM
14
(
2023
)
4
,
pp. 449-467
Persistent link: https://www.econbiz.de/10014373504
Saved in:
10
New
fashion
marketing & management in a post-pandemic world
Kim, Hye-yŏng
;
Song, Sanga
- In:
Journal of global fashion marketing : JGfM
14
(
2023
)
1
,
pp. 1-4
Persistent link: https://www.econbiz.de/10013555404
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