//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of historical research in marketing"
~isPartOf:"Know-how to use"
~subject:"Advertising"
~subject:"Business history"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Marketing"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Advertising
Business history
Marketing
55
History
23
Geschichte
21
Economic history
18
Wirtschaftsgeschichte
18
Marketing theory
16
Marketingtheorie
16
Werbung
16
Marketing history
14
History of economic thought
8
Ökonomische Ideengeschichte
8
History of marketing thought
7
USA
7
United States
7
Advertising history
5
Consumer behaviour
5
Frauen
5
Konsumentenverhalten
5
Market research
5
Marktforschung
5
Weibliche Arbeitskräfte
5
Women
5
Women workers
5
Marketing management
4
Marketingmanagement
4
Beziehungsmarketing
3
Bibliometrics
3
Bibliometrie
3
Großbritannien
3
Heritage
3
Management
3
Media effect
3
Medienwirkung
3
Relationship marketing
3
United Kingdom
3
Unternehmensgeschichte
3
Welt
3
World
3
more ...
less ...
Online availability
All
Undetermined
6
Free
2
Type of publication
All
Article
15
Book / Working Paper
3
Type of publication (narrower categories)
All
Article in journal
15
Aufsatz in Zeitschrift
15
Nachschlagewerk
3
Reference book
3
Festschrift
2
Language
All
English
15
German
3
Author
All
Koschnick, Wolfgang J.
3
Tadajewski, Mark
2
Belfanti, Carlo
1
Funke, Michael
1
Hawkins, Richard A.
1
Ibrahim, Yasmin
1
Jorgensen, Brian K.
1
Kyrk, Hazel
1
Maclaran, Pauline
1
Minowa, Yuko
1
O'Hagan, Lauren Alex
1
Pihl Skoog, Emma
1
Pollay, Richard W.
1
Powers, Thomas L.
1
Scanlon, Jennifer
1
Sears, Donna
1
Van Rensselaer, Martha
1
Weatherbee, Terrance
1
Woodward, Helen
1
Zuckerman, Mary Ellen
1
more ...
less ...
Published in...
All
Journal of historical research in marketing
Know-how to use
European Journal of Marketing
30
Young Consumers
18
Journal of Consumer Marketing
11
SpringerLink / Bücher
10
Springer eBook Collection
7
International journal of internet marketing and advertising : IJIMA
6
Journal of business research : JBR
6
Journal of marketing management : MM
6
Journal of promotion management : innovations in planning and applied research
6
Management science : journal of the Institute for Operations Research and the Management Sciences
6
Marketing Intelligence & Planning
6
Strategic Direction
6
European journal of marketing : EJM
5
Journal of Islamic marketing : JIMA
5
Basler Schriften zum Marketing
4
Development of scientific marketing in the twentieth century : research for sales in the pharmaceutical industry
4
International journal of islamic marketing and branding
4
Journal of Product & Brand Management
4
Journal of advertising research
4
Integrierte Kommunikation in Theorie und Praxis : betriebswirtschaftliche und kommunikationswissenschaftliche Perspektiven ; mit Meinungen und Beispielen aus der Praxis
3
Journal of Historical Research in Marketing
3
Journal of Services Marketing
3
Journal of customer behaviour
3
Journal of marketing
3
Lehrbuch
3
Marketing theory
3
Palgrave pivot
3
Research
3
BEA working papers
2
Business history
2
Corporate communications : an international journal
2
Diskussionsbeiträge des Instituts für Wirtschaft und Ökologie Universität St. Gallen
2
Economics Papers from University Paris Dauphine
2
European Business Review
2
European journal of operational research : EJOR
2
Europäische Kulturen in der Wirtschaftskommunikation
2
Industrial Management & Data Systems
2
Interaktive Werbung : Marketingkommunikation auf dem Weg ins digitale Zeitalter
2
more ...
less ...
Source
All
ECONIS (ZBW)
18
Showing
11
-
18
of
18
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
11
Helen Woodward and Hazel Kyrk : economic radicalism, consumption symbolism and female contributions to marketing theory and advertising practice
Tadajewski, Mark
- In:
Journal of historical research in marketing
5
(
2013
)
3
,
pp. 385-412
Persistent link: https://www.econbiz.de/10009793450
Saved in:
12
Martha Van Rensselaer and the Delineator's homemaking department
Zuckerman, Mary Ellen
- In:
Journal of historical research in marketing
5
(
2013
)
3
,
pp. 370-384
Persistent link: https://www.econbiz.de/10009793451
Saved in:
13
"A dozen ideas to the minute" : advertising women, advertising to women
Scanlon, Jennifer
- In:
Journal of historical research in marketing
5
(
2013
)
3
,
pp. 273-290
Persistent link: https://www.econbiz.de/10009793491
Saved in:
14
Editorial: Remembering female contributors to marketing theory, thought and practice
Tadajewski, Mark
;
Maclaran, Pauline
- In:
Journal of historical research in marketing
5
(
2013
)
3
,
pp. 260-272
Persistent link: https://www.econbiz.de/10009793493
Saved in:
15
Biographic and bibliographic recollections re : collections and contributions
Pollay, Richard W.
- In:
Journal of historical research in marketing
3
(
2011
)
4
,
pp. 507-527
Persistent link: https://www.econbiz.de/10009407701
Saved in:
16
A - G
Koschnick, Wolfgang J.
-
2003
-
3., neu bearb. und erw. Aufl.
Persistent link: https://www.econbiz.de/10001814277
Saved in:
17
H - O
Koschnick, Wolfgang J.
-
2003
-
3., neu bearb. und erw. Aufl.
Persistent link: https://www.econbiz.de/10001814300
Saved in:
18
P - Z
Koschnick, Wolfgang J.
-
2003
-
3., neu bearb. und erw. Aufl.
Persistent link: https://www.econbiz.de/10001814302
Saved in:
First
Prev
1
2
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->