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~isPartOf:"Journal of hospitality marketing & management"
~isPartOf:"Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation"
~isPartOf:"Journal of travel and tourism marketing"
~subject:"Beziehungsmarketing"
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Search: "Customer relationship management"
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Beziehungsmarketing
Relationship marketing
307
Consumer behaviour
184
Konsumentenverhalten
184
Customer satisfaction
131
Kundenzufriedenheit
131
Dienstleistungsqualität
100
Service quality
100
Hotel industry
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Hotellerie
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Brand management
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Markenführung
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Brand image
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Holiday behaviour
45
Urlaubsverhalten
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Social web
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Internet marketing
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Tourism marketing
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Tourismusmarketing
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Restaurant industry
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loyalty
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Viral marketing
28
Virales Marketing
28
Confidence
25
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25
Customer integration
23
Kundenintegration
23
satisfaction
23
Beschwerdemanagement
21
Brand
21
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Markenartikel
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Destination management
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Destinationsmanagement
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Han, Heesup
20
Hyun, Sunghyup Sean
9
Kim, Wansoo
8
Verhoef, Peter C.
7
Yu, Jongsik
6
Mavondo, Felix
5
Ramkissoon, Haywantee
5
Tanford, Sarah
5
Ahn, Jiseon
4
Jin, Naehyun Paul
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Kim, Insin
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Line, Nathaniel D.
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Moon, Hyoungeun
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Wong, IpKin Anthony
4
Chua, Bee-Lia
3
Dewnarain, Senika
3
Hwang, Jinsoo
3
Kaushik, Arun Kumar
3
Krafft, Manfred
3
Kumar, Vikas
3
Lee, Choong-Ki
3
Lee, Jin-soo
3
Lee, Seonjeong
3
Malthouse, Edward C.
3
Mattila, Anna S.
3
O'Connor, Peter
3
Okumus, Fevzi
3
Pfeifer, Phillip E.
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Qu, Hailin
3
Raab, Carola
3
Shankar, Venkatesh
3
Tang, Liang
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2
Assaker, Guy
2
Bacile, Todd J.
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Back, Ki-Joon
2
Baloglu, Seyhmus
2
Berezan, Orie
2
Bijmolt, Tammo H. A.
2
Bilgihan, Anil
2
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Journal of hospitality marketing & management
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
Journal of travel and tourism marketing
Journal of business research : JBR
621
Journal of retailing and consumer services
582
Industrial marketing management : the international journal for industrial and high-tech firms
398
International journal of hospitality management
280
SpringerLink / Bücher
256
The journal of services marketing
225
The journal of business & industrial marketing
192
The service industries journal
184
Journal of the Academy of Marketing Science
164
Journal of strategic marketing
161
International journal of electronic customer relationship management : IJECRM
140
Journal of marketing
124
International journal of contemporary hospitality management
120
Journal of service research : JSR
117
The journal of product & brand management
111
Tourism management : research, policies, practice
108
Asia Pacific journal of marketing and logistics
107
Journal of service management
106
Journal of retailing
103
Gabler Edition Wissenschaft
102
The journal of brand management : an international journal
101
Cogent business & management
100
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
99
Psychology & marketing
99
Marketing intelligence & planning
97
European journal of marketing : EJM
95
Services marketing quarterly
90
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
86
The international journal of bank marketing : IJBM
85
Journal of marketing management : MM
82
Service business
80
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
72
Journal of financial services marketing : JFSM
70
Business horizons
69
Springer eBook Collection / Business and Economics
69
International journal of retail & distribution management
68
European journal of operational research : EJOR
67
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ECONIS (ZBW)
307
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1
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307
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1
Effects of
customer
relationship
management
on service innovation : moderating role of managers' risk-taking behavior and interaction frequency
Randhawa, Praneet
- In:
Journal of hospitality marketing & management
33
(
2024
)
2
,
pp. 190-207
Persistent link: https://www.econbiz.de/10014511800
Saved in:
2
A profile deviation approach to enhancing relationship marketing outcomes
Dewnarain, Senika
;
Mavondo, Felix
;
Ramkissoon, Haywantee
; …
- In:
Journal of hospitality marketing & management
32
(
2023
)
8
,
pp. 1005-1024
Persistent link: https://www.econbiz.de/10014369554
Saved in:
3
Social
customer
relationship
management
: a customer perspective
Dewnarain, Senika
;
Ramkissoon, Haywantee
;
Mavondo, Felix
- In:
Journal of hospitality marketing & management
30
(
2021
)
6
,
pp. 673-698
Persistent link: https://www.econbiz.de/10012596499
Saved in:
4
Customer delight, engagement, experience, value co-creation, place identity, and revisit intention : a new conceptual framework
Shoukat, Muhammad Haroon
;
Ramkissoon, Haywantee
- In:
Journal of hospitality marketing & management
31
(
2022
)
6
,
pp. 757-775
Persistent link: https://www.econbiz.de/10013327890
Saved in:
5
Social media content strategy in hospitality : the impact of experiential posts and response congruence on engagement, hotel image, and booking intention
Veloso, Mónica
;
Ieva, Marco
;
Gómez-Suárez, Mónica
- In:
Journal of hospitality marketing & management
33
(
2024
)
1
,
pp. 57-77
Persistent link: https://www.econbiz.de/10014438602
Saved in:
6
Understanding psychological ownership in access-based consumption through a theory synthesis : an investigation of Airbnb and hotels
Li, Jing
;
Kim, Hyunsu
;
So, Kevin Kam Fung
- In:
Journal of hospitality marketing & management
33
(
2024
)
4
,
pp. 499-524
Persistent link: https://www.econbiz.de/10014511822
Saved in:
7
Effect of customers' skepticism toward CSR practices on customers' behavior in luxury service context
Hyun, Hyowon
;
Hong, EunPyo
;
Ahn, Jiseon
;
Park, Jungkun
- In:
Journal of travel and tourism marketing
41
(
2024
)
1
,
pp. 35-50
Persistent link: https://www.econbiz.de/10014513607
Saved in:
8
Effects of service providers' self-disclosure on booking platforms on consumers' trust, hesitation, and booking intentions : moderating role of social media influencers
Akhtar, Nadeem
;
Siddiqi, Umar Iqbal
- In:
Journal of hospitality marketing & management
33
(
2024
)
4
,
pp. 470-498
Persistent link: https://www.econbiz.de/10014511821
Saved in:
9
Investigation into the festival brand co-creation mechanism : extended application of the customer-based brand equity model
Chi, Xiaoting
;
Zhou, Heng
;
Cai, Gangwei
;
Han, Heesup
- In:
Journal of travel and tourism marketing
41
(
2024
)
3
,
pp. 377-395
Persistent link: https://www.econbiz.de/10014513650
Saved in:
10
Social
customer
relationship
management
: An integrated conceptual framework
Dewnarain, Senika
;
Ramkissoon, Haywantee
;
Mavondo, Felix
- In:
Journal of hospitality marketing & management
28
(
2019
)
2
,
pp. 172-188
Persistent link: https://www.econbiz.de/10012176600
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