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~isPartOf:"Journal of hospitality marketing & management"
~isPartOf:"Journal of marketing"
~person:"Barone, Michael J."
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Consumer behaviour
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Preismanagement
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Brand image
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Barone, Michael J.
Grewal, Dhruv
7
Han, Heesup
7
Palmatier, Robert W.
7
Kumar, V.
6
Ramkissoon, Haywantee
6
Haws, Kelly L.
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Journal of hospitality marketing & management
Journal of marketing
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
4
Marketing letters : a journal of research in marketing
3
Journal of retailing
2
Journal of marketing research : JMR
1
Psychology & marketing
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ECONIS (ZBW)
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The innovator's license : a latitude to deviate from category norms
Barone, Michael J.
;
Jewell, Robert D.
- In:
Journal of marketing
77
(
2013
)
1
,
pp. 120-134
Persistent link: https://www.econbiz.de/10009725635
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2
Retailers' use of partially comparative pricing : from across-category to within-category effects
Miniard, Paul W.
;
Mohammed, Shazad Mustapha
;
Barone, …
- In:
Journal of marketing
77
(
2013
)
4
,
pp. 33-48
Persistent link: https://www.econbiz.de/10009782085
Saved in:
3
Does exclusivity always pay off? : exclusive price promotions and consumer response
Barone, Michael J.
;
Roy, Tirthankar
- In:
Journal of marketing
74
(
2010
)
2
,
pp. 121-132
Persistent link: https://www.econbiz.de/10003995127
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