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~isPartOf:"Journal of hospitality marketing & management"
~isPartOf:"Journal of marketing management : MM"
~person:"Okumus, Fevzi"
~person:"Raab, Carola"
~subject:"Beziehungsmarketing"
~subject:"E-commerce"
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Beziehungsmarketing
E-commerce
Relationship marketing
5
Customer satisfaction
2
Hotel industry
2
Hotellerie
2
Kundenbindungsprogramm
2
Kundenzufriedenheit
2
Loyalty program
2
Bibliometrics
1
Bibliometrie
1
Consumer behaviour
1
Customer engagement
1
Customer integration
1
Data Mining
1
Data mining
1
Destination management
1
Destinationsmanagement
1
Gambling
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Gastgewerbe
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Glücksspiel
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Hospitality industry
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Internet
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Konsumentenverhalten
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Kundenintegration
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Personalisierung
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Personalization
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Revenue management
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Revenue-Management
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Tourism marketing
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Okumus, Fevzi
Raab, Carola
Mavondo, Felix
5
Ramkissoon, Haywantee
5
Tanford, Sarah
5
Bowden, Jana
3
Buttle, Francis A.
3
Conduit, Jodie
3
Dewnarain, Senika
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Han, Heesup
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Hollebeek, Linda D.
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Jin, Naehyun Paul
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Lee, Seonjeong
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Line, Nathaniel D.
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Busser, James A.
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2
Gil Saura, Irene
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Goh, Ben
2
Hart, Cathy
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Hewer, Paul
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Kim, Mi Ran
2
Kim, Min-Seong
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Kim, Peter Beomcheol
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Lim, Weng Marc
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Matanda, Margaret Jekanyika
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Qu, Hailin
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Journal of hospitality marketing & management
Journal of marketing management : MM
International journal of hospitality management
3
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
3
International journal of contemporary hospitality management
2
Tourism management : research, policies, practice
2
Tourism review : the official journal of the AIEST
2
European journal of marketing : EJM
1
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
1
Journal of business research : JBR
1
Journal of revenue and pricing management
1
Journal of travel and tourism marketing
1
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ECONIS (ZBW)
5
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1
Customer engagement research in hospitality and tourism : a systematic review
Chen, Shuping
;
Han, Xiaoyun
;
Bilgihan, Anil
;
Okumus, Fevzi
- In:
Journal of hospitality marketing & management
30
(
2021
)
7
,
pp. 871-904
Persistent link: https://www.econbiz.de/10012649557
Saved in:
2
Improving casino performance through enhanced loyalty programs
Min, Ji Hye
;
Raab, Carola
;
Tanford, Sarah
- In:
Journal of hospitality marketing & management
25
(
2016
)
3/4
,
pp. 372-394
Persistent link: https://www.econbiz.de/10011499244
Saved in:
3
Understanding satisfied and dissatisfied hotel customers : text mining of online hotel reviews
Berezina, Katerina
;
Bilgihan, Anil
;
Cobanoglu, Cihan
; …
- In:
Journal of hospitality marketing & management
25
(
2016
)
1/2
,
pp. 1-24
Persistent link: https://www.econbiz.de/10011453950
Saved in:
4
A model of hotel defection at the purchasing stage
Tanford, Sarah
;
Raab, Carola
;
Kim, Yen-soon
- In:
Journal of hospitality marketing & management
22
(
2013
)
7/8
,
pp. 805-831
Persistent link: https://www.econbiz.de/10010241569
Saved in:
5
Assessing the web-based destination marketing activities : a relationship marketing perspective
Cobos, Liza M.
;
Wang, Youcheng
;
Okumus, Fevzi
- In:
Journal of hospitality marketing & management
18
(
2009
)
4
,
pp. 421-444
Persistent link: https://www.econbiz.de/10003862061
Saved in:
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