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~isPartOf:"Journal of international consumer marketing"
~isPartOf:"Journal of marketing"
~person:"Dahl, Darren W."
~subject:"Brand image"
~subject:"Consumer behaviour"
~subject:"Cultural identity"
~type_genre:"Article in journal"
~type_genre:"Case study"
~type_genre:"Konferenzbeitrag"
~type_genre:"Textbook"
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Brand image
Consumer behaviour
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Konsumentenverhalten
4
Customer integration
3
Kundenintegration
3
Brand management
2
Creativity
2
Innovation
2
Innovation management
2
Innovationsmanagement
2
Kreativität
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user innovation
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Beschwerdemanagement
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Dahl, Darren W.
Khare, Arpita
8
Grewal, Dhruv
7
Palmatier, Robert W.
7
Kumar, V.
6
Haws, Kelly L.
5
MacInnis, Deborah J.
5
Phau, Ian
5
Schreier, Martin
5
Walker Reczek, Rebecca
5
White, Katherine
5
Ailawadi, Kusum L.
4
Fuchs, Christoph
4
Hamilton, Ryan
4
Houston, Mark B.
4
Kannan, P. K.
4
Kushwaha, Tarun
4
Melnyk, Valentyna
4
Steenkamp, Jan-Benedict E. M.
4
Torres, Ivonne M.
4
Xue, Fei
4
Zhang, Dan
4
Zúñiga, Miguel Ángel
4
Arora, Amit
3
Arora, Anshu
3
Barone, Michael J.
3
Bijmolt, Tammo H. A.
3
Botti, Simona
3
Chandukala, Sandeep R.
3
Chikweche, Tendai
3
Du, Rex Yuxing
3
Eckhardt, Giana M.
3
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3
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3
Ferraro, Rosellina
3
Gavish, Yossi
3
Giesler, Markus
3
Hennig-Thurau, Thorsten
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3
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Journal of international consumer marketing
Journal of marketing
Journal of marketing research : JMR
7
Journal of consumer research : JCR ; an interdisciplinary bimonthly
5
Journal of marketing research
4
The journal of product innovation management : an international publication of the Product Development & Management Association
4
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
3
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of retailing
1
Journal of the Academy of Marketing Science
1
Management science : journal of the Institute for Operations Research and the Management Sciences
1
Psychology & marketing
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ECONIS (ZBW)
4
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1
The upside of negative : social distance in online reviews of identity-relevant brands
Ordabayeva, Nailya
;
Cavanaugh, Lisa A.
;
Dahl, Darren W.
- In:
Journal of marketing
86
(
2022
)
6
,
pp. 70-92
Persistent link: https://www.econbiz.de/10013438826
Saved in:
2
The benefit of becoming friends : complaining after service failures leads customers with strong ties to increase loyalty
Umashankar, Nita
;
Ward, Morgan K.
;
Dahl, Darren W.
- In:
Journal of marketing
81
(
2017
)
6
,
pp. 79-98
Persistent link: https://www.econbiz.de/10011776897
Saved in:
3
All that is users might not be gold : how labeling products as user designed backfires in the context of luxury fashion brands
Fuchs, Christoph
;
Prandelli, Emanuela
;
Schreier, Martin
; …
- In:
Journal of marketing
77
(
2013
)
5
,
pp. 75-91
Persistent link: https://www.econbiz.de/10009793057
Saved in:
4
The innovation effect of user design : exploring consumers' innovation perceptions of firms selling products designed by users
Schreier, Martin
;
Fuchs, Christoph
;
Dahl, Darren W.
- In:
Journal of marketing
76
(
2012
)
5
,
pp. 18-32
Persistent link: https://www.econbiz.de/10009782922
Saved in:
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