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~isPartOf:"Journal of international consumer marketing"
~isPartOf:"Marketing intelligence & planning"
~language:"eng"
~person:"Fazli-Salehi, Reza"
~person:"Sharma, Piyush"
~subject:"Consumer behaviour"
~type_genre:"Article in journal"
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Consumer behaviour
Konsumentenverhalten
11
Cultural identity
4
Kulturelle Identität
4
Advertising effects
3
Brand management
3
Markenführung
3
Personality psychology
3
Persönlichkeitspsychologie
3
Product counterfeiting
3
Produktpiraterie
3
Werbewirkung
3
Advertising
2
Brand
2
Brand image
2
Counterfeit proneness
2
Ethics
2
Ethik
2
Markenartikel
2
Markenimage
2
National culture
2
Nationalkultur
2
Subjective norms
2
Werbung
2
Attitudes
1
Beziehungsmarketing
1
Bias
1
Brand credibility
1
Brand globalness
1
Brand loyalty
1
Business founders
1
Business start-up
1
Cataract
1
Celebrity endorsement
1
Celebrity-Werbung
1
China
1
Collectivism
1
Comparison
1
Consumer attitudes
1
Consumer-brand relationship
1
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7
Type of publication
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Article
11
Type of publication (narrower categories)
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Article in journal
Aufsatz in Zeitschrift
11
Language
All
English
Author
All
Fazli-Salehi, Reza
Sharma, Piyush
Phau, Ian
13
Khare, Arpita
10
Arli, Denni
5
Casidy, Riza
4
Chikweche, Tendai
4
Roy, Rajat
4
Sivakumaran, Bharadhwaj
4
Torres, Ivonne M.
4
Xue, Fei
4
Zhang, Dan
4
Zúñiga, Miguel Ángel
4
Arora, Amit
3
Arora, Anshu
3
Bang, Nguyen
3
Chan, Ricky Y. K.
3
Cheah, Isaac
3
Gavish, Yossi
3
Hollebeek, Linda D.
3
Kumar, Prashant
3
Leckie, Civilai
3
Liu, Yu
3
Lopes, Evandro Luiz
3
Madadi, Rozbeh
3
Meng, Juan
3
Quintal, Vanessa
3
Segev, Sigal
3
Shimul, Anwar Sadat
3
Shoham, Aviv
3
Sivapalan, Achchuthan
3
Wang, Bo
3
Allan, David
2
Anand, Sandip
2
Basfirinci, Cigdem
2
Brennan, Ross
2
Calantone, Roger J.
2
Chandrasekara, Ruwangi
2
Chaudhuri, Himadri Roy
2
Clark, Ronald A.
2
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Published in...
All
Journal of international consumer marketing
Marketing intelligence & planning
Journal of business research : JBR
8
The journal of services marketing
7
European journal of marketing : EJM
4
Journal of consumer marketing
3
Journal of retailing and consumer services
3
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
2
Journal of marketing management : MM
2
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
2
Asia Pacific journal of marketing and logistics
1
International journal of pharmaceutical and healthcare marketing : IJPHM
1
Journal of advertising : official publication of the American Academy of Advertising
1
Journal of euromarketing
1
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
1
Journal of internet commerce
1
Journal of marketing communications
1
Journal of marketing management : JMM ; journal of the Academy of Marketing
1
Journal of the Academy of Marketing Science
1
Psychology & marketing
1
Services marketing quarterly
1
The journal of brand management : an international journal
1
The journal of product & brand management
1
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Source
All
ECONIS (ZBW)
11
Showing
1
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10
of
11
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articles prioritized
date (newest first)
date (oldest first)
1
The impact of consumers' ethnic disidentification and cosmopolitanism on multicultural advertising
Fazli-Salehi, Reza
;
Torres, Ivonne M.
;
Madadi, Rozbeh
; …
- In:
Journal of international consumer marketing
35
(
2023
)
4
,
pp. 388-403
Persistent link: https://www.econbiz.de/10014321490
Saved in:
2
Cultural differences in deliberate counterfeit purchase behavior
Sharma, Piyush
;
Chan, Ricky Y. K.
;
St. Davčik, Nebojša
; …
- In:
Marketing intelligence & planning
40
(
2022
)
1
,
pp. 121-137
Persistent link: https://www.econbiz.de/10013172901
Saved in:
3
The impact of Hspanic-targeted advertising on consumers'brand love in services
Madadi, Rozbeh
;
Torres, Ivonne M.
;
Fazli-Salehi, Reza
; …
- In:
Journal of international consumer marketing
33
(
2021
)
2
,
pp. 137-158
Persistent link: https://www.econbiz.de/10012483607
Saved in:
4
The role of self-construal and competitiveness in consumers' self-brand connection with domestic vs. foreign brands
Fazli-Salehi, Reza
;
Torres, Ivonne M.
;
Madadi, Rozbeh
; …
- In:
Journal of international consumer marketing
33
(
2021
)
3
,
pp. 319-337
Persistent link: https://www.econbiz.de/10012515192
Saved in:
5
Threat, efficacy and message framing in consumer healthcare
Nandakumar, Nachiketas
;
Sivakumaran, Bharadhwaj
;
Kalro, Arti
- In:
Marketing intelligence & planning
35
(
2017
)
4
,
pp. 442-457
Persistent link: https://www.econbiz.de/10011723754
Saved in:
6
Antecedents, outcomes, and mediating role of internal reference prices in pay-what-you-want (PWYW) pricing
Roy, Rajat
;
Rabbanee, Fazlul K.
;
Sharma, Piyush
- In:
Marketing intelligence & planning
34
(
2016
)
1
,
pp. 117-136
Persistent link: https://www.econbiz.de/10011459210
Saved in:
7
Demystifying deliberate counterfeit purchase behaviour : towards a unified conceptual framework
Sharma, Piyush
;
Chan, Ricky Y. K.
- In:
Marketing intelligence & planning
34
(
2016
)
3
,
pp. 318-335
Persistent link: https://www.econbiz.de/10011570774
Saved in:
8
Using spotlight effect to curb counterfeit consumption : an experimental investigation
Zhan, Lingjing
;
Sharma, Piyush
;
Chan, Ricky Y. K.
- In:
Marketing intelligence & planning
33
(
2015
)
4
,
pp. 556-574
Persistent link: https://www.econbiz.de/10011381687
Saved in:
9
Exploring the role of IND-COL as a moderator in the comprehensive service evaluation model
Sharma, Piyush
;
Chen, Ivy S. N.
;
Luk, Sherriff T. K.
- In:
Journal of international consumer marketing
24
(
2012
)
1/2
,
pp. 129-142
Persistent link: https://www.econbiz.de/10009545340
Saved in:
10
Deliberate self-indulgence versus involuntary loss of self-control : toward a robust cross-cultural consumer impulsiveness scale
Sharma, Piyush
;
Sivakumaran, Bharadhwaj
;
Marshall, Roger
- In:
Journal of international consumer marketing
23
(
2011
)
3/4
,
pp. 229-245
Persistent link: https://www.econbiz.de/10009270621
Saved in:
1
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