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~isPartOf:"Journal of international education in business : JIEB"
~isPartOf:"Journal of marketing education : JME"
~person:"Cowley, Scott"
~person:"Reardon, James"
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Betriebswirtschaftsstudium
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Graduate business education
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Internet marketing
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digital marketing
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Cowley, Scott
Reardon, James
Crittenden, Victoria Lynn
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Bicen, Pelin
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Miller, Chip E.
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Mills, Adam J.
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Munoz, Caroline
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Payan, Janice
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Pearce, Glenn
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Peterson, Mark
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Robson, Karen
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Roggeveen, Anne L.
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Schlegelmilch, Bodo B.
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Scovotti, Carol
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Abdalkrim, Gaafar Mohamed
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Journal of international education in business : JIEB
Journal of marketing education : JME
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ECONIS (ZBW)
5
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1
The effect of student perceived benefits and obstacles to determine if and where to study abroad
Reardon, James
;
Miller, Chip E.
;
McCorkle, Denny E.
- In:
Journal of international education in business : JIEB
15
(
2022
)
2
,
pp. 351-372
Persistent link: https://www.econbiz.de/10013375321
Saved in:
2
Industry certifications in digital marketing and media education : an examination of perceptions and use among educators
Cowley, Scott
;
Humphrey, William F. <Jr.>
;
Munoz, Caroline
- In:
Journal of marketing education : JME
43
(
2021
)
2
,
pp. 189-203
Persistent link: https://www.econbiz.de/10012592911
Saved in:
3
The state of digital marketing in academia : an examination of marketing curriculum's response to digital disruption
Langan, Ryan
;
Cowley, Scott
;
Nguyen, Carlin
- In:
Journal of marketing education : JME
41
(
2019
)
1
,
pp. 32-46
Persistent link: https://www.econbiz.de/10012008108
Saved in:
4
The effect of culture on the academic honesty of marketing and business students
Payan, Janice
;
Reardon, James
;
McCorkle, Denny E.
- In:
Journal of marketing education : JME
32
(
2010
)
3
,
pp. 275-291
Persistent link: https://www.econbiz.de/10008758004
Saved in:
5
Optimal class length in marketing undergraduate classes: an examination of preference, instructor evaluations, and student performance
Reardon, James
;
Payan, Janice
;
Miller, Chip E.
; …
- In:
Journal of marketing education : JME
30
(
2008
)
1
,
pp. 12-20
Persistent link: https://www.econbiz.de/10003706395
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