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~isPartOf:"Journal of internet commerce"
~isPartOf:"Psychology & marketing"
~person:"Aiken, K. Damon"
~person:"Alavi, Shirin"
~person:"Miceli, Gaetano"
~subject:"Brand image"
~subject:"E-commerce"
~type_genre:"Article in journal"
~type_genre:"Article"
~type_genre:"Handbuch"
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Brand image
E-commerce
Consumer behaviour
7
Konsumentenverhalten
7
Electronic Commerce
3
Internet marketing
3
Online-Marketing
3
Confidence
2
Experiment
2
Internet
2
Markenimage
2
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2
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Brand management
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1
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1
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1
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1
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Online retailing
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Online-Handel
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Aiken, K. Damon
Alavi, Shirin
Miceli, Gaetano
Albrecht, Carmen-Maria
3
Kuanr, Abhisek
3
Pradhan, Debasis
3
Woodside, Arch G.
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Aslam, Wajeeha
2
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Journal of internet commerce
Psychology & marketing
International journal of e-business research : an official publication of the Information Resources Management Association
1
International journal of green economics : IJGE
1
International journal of management practice : IJMP
1
International journal of sports marketing & sponsorship
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ECONIS (ZBW)
5
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1
Consumers' identity signaling towards social groups : the effects of dissociative desire on brand prominence preferences
Raimondo, Maria Antonietta
;
Cardamone, Ernesto
;
Miceli, …
- In:
Psychology & marketing
39
(
2022
)
10
,
pp. 1964-1978
Persistent link: https://www.econbiz.de/10013465133
Saved in:
2
An empirical segmentation of users of mobile banking apps
Alavi, Shirin
;
Ahuja, Vandana
- In:
Journal of internet commerce
15
(
2016
)
4
,
pp. 390-407
Persistent link: https://www.econbiz.de/10011636562
Saved in:
3
Breaking through complexity : visual and conceptual dimensions in logo evaluation across exposures
Miceli, Gaetano
;
Scopelliti, Irene
;
Raimondo, Maria …
- In:
Psychology & marketing
31
(
2014
)
10
,
pp. 886-899
Persistent link: https://www.econbiz.de/10010484316
Saved in:
4
Integrating experience, advertising, and electronic word of mouth
Jones, Scott A.
;
Aiken, K. Damon
;
Boush, David M.
- In:
Journal of internet commerce
8
(
2009
)
3/4
,
pp. 246-267
Persistent link: https://www.econbiz.de/10003941396
Saved in:
5
Dimensions of Internet Commerce Trust
Aiken, K. Damon
;
Mackoy, Robert
;
Liu, Ben Shaw-ching
; …
- In:
Journal of internet commerce
6
(
2007
)
4
,
pp. 1-25
Persistent link: https://www.econbiz.de/10003758734
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