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~isPartOf:"Journal of internet commerce"
~person:"Baldus, Brian J."
~person:"Constantinides, Efthymios"
~person:"Zúñiga, Miguel Ángel"
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Internet marketing
5
Online-Marketing
5
Social Web
5
Social web
5
Consumer behaviour
3
Konsumentenverhalten
3
Marketing management
2
Marketingmanagement
2
Advertising
1
Advertising effects
1
Aesthetics
1
Beziehungsmarketing
1
Brand management
1
Cognition
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Communication
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Dienstleistungsqualität
1
E-commerce
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EU countries
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Internet commerce
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Online retailing
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Online-Handel
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Product quality
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Produktqualität
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Psychology of advertising
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Baldus, Brian J.
Constantinides, Efthymios
Zúñiga, Miguel Ángel
Lepkowska-White, Elzbieta
3
Aslam, Wajeeha
2
Connolly, Regina
2
Farhat, Kashif
2
Islam, Jamid Ul
2
Mokhtar, Sany Sanuri Mohd
2
Pan, Yating
2
Parks-Yancy, Rochelle
2
Torres, Ivonne M.
2
Zarei, Azim
2
Acer, Adam S.
1
Adhikari, Kishalay
1
Ahuja, Vandana
1
Aiyub, Asheefa Shaheen
1
Akar, Erkan
1
Al-Khalaf, Eiman
1
Alarcón-del-Amo, María-del-Carmen
1
Alavi, Shirin
1
Amar, Raju G.
1
Anubha
1
Aydın, Gökhan
1
Bachfischer, Gerhard
1
Barakat, Karine Aoun
1
Ben-Ur, Joseph
1
Bhatt, Anil
1
Brito, Carlos Henrique Figueiredo e Melo de
1
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1
Carneiro, Teresa Cristina Janes
1
Carr, Rodney
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Chai Wen Teoh
1
Changchit, Chuleeporn
1
Chen, Chih-ping
1
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1
Chung, Jin-young
1
Cooley, Delonia
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Cooley, Delonia O.
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Journal of internet commerce
Consumer information systems and relationship management : design, implementation, and use
1
E-marketing ; Vol. 1
1
European journal of innovation management
1
European retail research
1
Global perspectives on small and medium enterprises and strategic information systems : international approaches
1
International journal of electronic customer relationship management : IJECRM
1
International journal of electronic marketing and retailing : IJEMR
1
International journal of internet marketing and advertising : IJIMA
1
Journal of business case studies
1
Journal of business research : JBR
1
Journal of consumer marketing
1
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
1
Social media in strategic management
1
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ECONIS (ZBW)
5
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1
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5
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1
Social network advertising : the moderating role of processing fluency, need for cognition, expertise, and gender
Pan, Yating
;
Torres, Ivonne M.
;
Zúñiga, Miguel Ángel
; …
- In:
Journal of internet commerce
19
(
2020
)
3
,
pp. 298-323
Persistent link: https://www.econbiz.de/10012258250
Saved in:
2
Social media communications and marketing strategy : a taxonomical review of potential explanatory approaches
Pan, Yating
;
Torres, Ivonne M.
;
Zúñiga, Miguel Ángel
- In:
Journal of internet commerce
18
(
2019
)
1
,
pp. 73-90
Persistent link: https://www.econbiz.de/10012179562
Saved in:
3
Leveraging online communities to support the brand and develop the community
Baldus, Brian J.
- In:
Journal of internet commerce
17
(
2018
)
2
,
pp. 115-144
Persistent link: https://www.econbiz.de/10011987445
Saved in:
4
Insight generation with marketing research online communities (MROCs)
Baldus, Brian J.
- In:
Journal of internet commerce
14
(
2015
)
4
,
pp. 476-491
Persistent link: https://www.econbiz.de/10011432519
Saved in:
5
Web aesthetics effects on user decisions : impact of exposure length on website quality perceptions and buying intentions
Lorenzo-Romero, Carlota
;
Constantinides, Efthymios
; …
- In:
Journal of internet commerce
12
(
2013
)
1/4
,
pp. 76-105
Persistent link: https://www.econbiz.de/10010248483
Saved in:
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