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~isPartOf:"Journal of marketing analytics : JMA"
~isPartOf:"Management research review"
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Journal of marketing analytics : JMA
Management research review
Public choice
Enterprise 2.0 - Die Kunst, loszulassen
4
Enterprise 2.0 - die Kunst, loszulassen
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ECONIS (ZBW)
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Building and evaluating a customer value blog
Weinstein, Art
- In:
Journal of marketing analytics : JMA
11
(
2023
)
3
,
pp. 551-557
Persistent link: https://www.econbiz.de/10014374942
Saved in:
2
How do consumers in the Web 2.0 era get information? : social media users’ use of and reliance on traditional media
Cheong, Hyukjun
;
Park, Jin Seong
- In:
Journal of marketing analytics : JMA
3
(
2015
)
3
,
pp. 135-146
Persistent link: https://www.econbiz.de/10011416882
Saved in:
3
Trust intentions in readers of blogs
Doyle, James D.
;
Heslop, Louise A.
;
Ramirez, Alex
; …
- In:
Management research review
35
(
2012
)
9
,
pp. 837-856
Persistent link: https://www.econbiz.de/10009660473
Saved in:
4
Celebrity advertising in the case of negative associations : discourse analysis of weblogs
Akturan, Ulun
- In:
Management research review
34
(
2011
)
12
,
pp. 1280-1295
Persistent link: https://www.econbiz.de/10009425989
Saved in:
5
Cross-ideological discussions among conservative and liberal bloggers
Hargittai, Eszter
;
Gallo, Jason
;
Kane, Matthew
- In:
Public choice
134
(
2008
)
1/2
,
pp. 67-86
Persistent link: https://www.econbiz.de/10003685267
Saved in:
6
New competencies in democratic communication? : blogs, agenda setting and political participation
Woodly, Deva
- In:
Public choice
134
(
2008
)
1/2
,
pp. 109-123
Persistent link: https://www.econbiz.de/10003685270
Saved in:
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