//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of marketing education : JME"
~isPartOf:"Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF"
~subject:"innovative teaching methods"
~type_genre:"Aufsatz in Zeitschrift"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Betriebswirtschaftslehre"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
innovative teaching methods
Betriebswirtschaftsstudium
161
Graduate business education
161
Curriculum
85
Lehrplan
85
Students
74
Studierende
74
Marketing
55
Deutschland
34
E-Learning
34
E-learning
34
Germany
34
Graduate economics education
27
Wirtschaftsstudium
27
Betriebswirtschaftslehre
26
Business economics
26
marketing education issues
26
Learning
24
Lernen
24
Theorie
24
Theory
24
learning approaches and issues
24
undergraduate education
21
Business and economics education
20
Wirtschaftspädagogik
20
marketing education
19
experiential learning techniques
17
level/type of education
16
course content
15
Corporate finance
14
Marketing theory
14
Marketingtheorie
14
USA
14
United States
14
Unternehmensfinanzierung
14
Economics department
13
Learning method
13
Lernmethode
13
Wirtschaftshochschule
13
Internet marketing
12
more ...
less ...
Online availability
All
Undetermined
8
Type of publication
All
Article
15
Type of publication (narrower categories)
All
Aufsatz in Zeitschrift
Article in journal
15
Language
All
English
15
Author
All
Mills, Adam J.
2
Young, Mark R.
2
Abney, Alexandra K.
1
Andzulis, James
1
Artis, Andrew B.
1
Boyer, Stefanie L.
1
Colliander, Jonas
1
Cook, Laurel A.
1
Critten, Peter
1
Delpechitre, Duleep
1
Edmondson, Diane R.
1
Fischbach, Sarah
1
Fleming, David
1
Fox, Alexa K.
1
Garlin, Francine
1
Goad, Emily A.
1
Guerrero, Veronica
1
Hernant, Mikael
1
Inks, Scott
1
Kemp, April
1
Lange, Frederik
1
Lastner, Matthew M.
1
Liljedal, Karina T.
1
Loe, Terry W.
1
Marcos-Cuevas, Javier
1
McDougal, Elizabeth Randon
1
Mohammed, Hossain
1
Neier, Stacy
1
Pitt, Leyland F.
1
Robson, Karen
1
Rocco, Richard A.
1
Rosengren, Sara
1
Spanjaard, Daniela
1
Speakman, James I. F.
1
Squire, Phil
1
Stevens, Jennifer Sustersic
1
Syrdal, Holly
1
Treen, Emily
1
Whalen, D. Joel
1
Zayer, Linda Tuncay
1
more ...
less ...
Published in...
All
Journal of marketing education : JME
Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
Source
All
ECONIS (ZBW)
15
Showing
1
-
10
of
15
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Tell me a story! : blending digital storytelling into marketing higher education for student engagement
Spanjaard, Daniela
;
Garlin, Francine
;
Mohammed, Hossain
- In:
Journal of marketing education : JME
45
(
2023
)
2
,
pp. 167-182
Persistent link: https://www.econbiz.de/10014326038
Saved in:
2
Thank you for being a friend : a peer-learning approach to marketing education
Lastner, Matthew M.
;
Delpechitre, Duleep
;
Goad, Emily A.
; …
- In:
Journal of marketing education : JME
43
(
2021
)
2
,
pp. 216-232
Persistent link: https://www.econbiz.de/10012592921
Saved in:
3
The matchmaking activity : an experiential learning exercise on influencer marketing for the digital marketing classroom
Kemp, April
;
McDougal, Elizabeth Randon
;
Syrdal, Holly
- In:
Journal of marketing education : JME
41
(
2019
)
2
,
pp. 141-153
Persistent link: https://www.econbiz.de/10012113902
Saved in:
4
Intercollegiate social media education ecosystem
Abney, Alexandra K.
;
Cook, Laurel A.
;
Fox, Alexa K.
; …
- In:
Journal of marketing education : JME
41
(
2019
)
3
,
pp. 254-269
Persistent link: https://www.econbiz.de/10012113981
Saved in:
5
Bridging theory and practice in an applied retail track
Lange, Frederik
;
Rosengren, Sara
;
Colliander, Jonas
; …
- In:
Journal of marketing education : JME
40
(
2018
)
1
,
pp. 6-16
Persistent link: https://www.econbiz.de/10011868399
Saved in:
6
Mobile business retailing : driving experiential learning on campus
Fischbach, Sarah
;
Guerrero, Veronica
- In:
Journal of marketing education : JME
40
(
2018
)
1
,
pp. 56-65
Persistent link: https://www.econbiz.de/10011868414
Saved in:
7
Knowledge acquisition and readiness assurance testing : the connected notes intervention
Young, Mark R.
- In:
Journal of marketing education : JME
38
(
2016
)
3
,
pp. 145-156
Persistent link: https://www.econbiz.de/10011665000
Saved in:
8
Operation valuation : teaching pricing concepts in an experiential environment
Mills, Adam J.
;
Treen, Emily
- In:
Journal of marketing education : JME
38
(
2016
)
2
,
pp. 73-82
Persistent link: https://www.econbiz.de/10011537300
Saved in:
9
Students' perceptions and experiences of social media in higher education
Neier, Stacy
;
Zayer, Linda Tuncay
- In:
Journal of marketing education : JME
37
(
2015
)
3
,
pp. 133-143
Persistent link: https://www.econbiz.de/10011410641
Saved in:
10
Integrating quality matters into hybrid course design : a principles of marketing case study
Young, Mark R.
- In:
Journal of marketing education : JME
36
(
2014
)
3
,
pp. 233-243
Persistent link: https://www.econbiz.de/10010459662
Saved in:
1
2
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->