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~isPartOf:"Journal of marketing for higher education"
~person:"Hettche, Matt"
~person:"Perin, Marcelo Gattermann"
~person:"Sampaio, Cláudio Hoffmann"
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Hettche, Matt
Perin, Marcelo Gattermann
Sampaio, Cláudio Hoffmann
Peruta, Adam
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Journal of marketing for higher education
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Student satisfaction in higher education : a meta-analytic study
Santini, Fernando de Oliveira
;
Ladeira, Wagner Junior
; …
- In:
Journal of marketing for higher education
27
(
2017
)
1
,
pp. 1-18
Persistent link: https://www.econbiz.de/10011706592
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2
The communication of global citizenship through public service announcements : a US study
Clayton, Michael J.
;
Cavanagh, Kevin V.
;
Hettche, Matt
- In:
Journal of marketing for higher education
23
(
2013
)
1
,
pp. 1-14
Persistent link: https://www.econbiz.de/10009783343
Saved in:
3
Students' trust, value and loyalty: evidence from higher education in Brazil
Sampaio, Cláudio Hoffmann
;
Perin, Marcelo Gattermann
; …
- In:
Journal of marketing for higher education
22
(
2012
)
1
,
pp. 83-100
Persistent link: https://www.econbiz.de/10009655113
Saved in:
4
Modeling antecedents of student loyalty in higher education
Perin, Marcelo Gattermann
;
Sampaio, Cláudio Hoffmann
; …
- In:
Journal of marketing for higher education
22
(
2012
)
1
,
pp. 101-116
Persistent link: https://www.econbiz.de/10009657715
Saved in:
5
Institutional branding : a content analysis of public service announcements from American universities
Clayton, Michael J.
;
Cavanagh, Kevin V.
;
Hettche, Matt
- In:
Journal of marketing for higher education
22
(
2012
)
2
,
pp. 182-205
Persistent link: https://www.econbiz.de/10009712073
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