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~isPartOf:"Journal of marketing for higher education"
~subject:"Social web"
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higher education
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Peruta, Adam
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Shields, Alison B.
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Journal of marketing for higher education
BestMasters
2
Amfiteatru economic : an economic and business research periodical
1
Analyzing the strategic role of social networking in firm growth and productivity
1
Branding and sustainable competitive advantage : building virtual presence
1
Business and social media in the Middle East : strategies, best practices and perspectives
1
Business horizons
1
CSR, Sustainability, Ethics & Governance
1
Cutting-edge social media approaches to business education : teaching with LinkedIn, Facebook, Twitter, Second Life, and blogs
1
DBS business review : an international academic collaboration
1
Die Frauen und das Netz : Angebote und Nutzung aus Genderperspektive
1
E-business and supply chain integration : strategies and case studies from industry
1
European management journal
1
Global business perspectives
1
Human systems management : HSM
1
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1
International journal of business innovation and research : IJBIR
1
International journal of economics and business research
1
International journal of learning and change : IJLC
1
Journal of Asia Pacific business
1
Journal of education for business
1
Journal of information & knowledge management : JIKM
1
Journal of marketing education : JME
1
Journal of open innovation : technology, market, and complexity
1
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
1
Journal of the Academy of Business Education : JABE
1
New horizons in management, leadership and sustainability : innovative case studies and solutions for emerging economies
1
Scientific Publication
1
Scientific publication / University of Economics
1
Springer eBook Collection / Behavioral Science
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SpringerLink / Bücher
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Technological forecasting & social change : an international journal
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Thailand and the world economy
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The international journal of management education
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ECONIS (ZBW)
6
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1
Social media and the university decision : do prospective students really care?
Shields, Alison B.
;
Peruta, Adam
- In:
Journal of marketing for higher education
29
(
2019
)
1
,
pp. 67-83
Persistent link: https://www.econbiz.de/10012179298
Saved in:
2
How do Australian universities market STEM courses in YouTube videos?
Mwenda, Amanda Bridget
;
Sullivan, Miriam
;
Grand, Ann
- In:
Journal of marketing for higher education
29
(
2019
)
2
,
pp. 191-208
Persistent link: https://www.econbiz.de/10012179310
Saved in:
3
Marketing your university on social media : a content analysis of Facebook post types and formats
Peruta, Adam
;
Shields, Alison B.
- In:
Journal of marketing for higher education
28
(
2018
)
2
,
pp. 175-191
Persistent link: https://www.econbiz.de/10011944562
Saved in:
4
Personalizing Twitter communication : an evaluation of "rotation-curation" for enhancing social media engagement within higher education
Condie, Jenna Marie
;
Ayodele, Ivett
;
Chowdhury, Sabirah
; …
- In:
Journal of marketing for higher education
28
(
2018
)
2
,
pp. 192-209
Persistent link: https://www.econbiz.de/10011944570
Saved in:
5
Social media in higher education : understanding how colleges and universities use Facebook
Peruta, Adam
;
Shields, Alison B.
- In:
Journal of marketing for higher education
27
(
2017
)
1
,
pp. 131-143
Persistent link: https://www.econbiz.de/10011706680
Saved in:
6
Social media's use in postgraduate students' decision-making journey : an exploratory study
Galan, Mianda
;
Lawley, Meredith
;
Clements, Michael P.
- In:
Journal of marketing for higher education
25
(
2015
)
2
,
pp. 287-312
Persistent link: https://www.econbiz.de/10011497301
Saved in:
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