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~isPartOf:"Journal of marketing for higher education"
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Higher education institution
163
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163
Students
96
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49
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49
Brand management
43
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43
higher education
41
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30
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27
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Journal of marketing for higher education
NBER working paper series
508
Discussion paper series / IZA
475
Working paper / National Bureau of Economic Research, Inc.
438
Economics of education review
424
NBER Working Paper
407
IZA Discussion Paper
258
IZA Discussion Papers
235
The journal of technology transfer
202
Research policy : policy, management and economic studies of science, technology and innovation
147
CESifo working papers
140
Education economics
134
MPRA Paper
128
Journal of education for business
126
Educational Studies
118
Beiträge zur Hochschulpolitik
108
Technological forecasting & social change : an international journal
102
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99
The international journal of management education
99
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91
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85
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82
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73
Discussion paper
72
Journal of business research : JBR
69
Forum Hochschule
66
University of California at Berkeley, Center for Studies in Higher Education
65
The American economic review
64
Applied economics letters
63
Journal of human resources : JHR
61
Technovation : the international journal of technological innovation, entrepreneurship and technology management
61
International journal of education economics and development
59
Journal of public economics
59
Discussion paper / Centre for Economic Policy Research
58
Journal of sports economics
57
Amfiteatru economic : an economic and business research periodical
56
The journal of economic education
56
Socio-economic planning sciences : the international journal of public sector decision-making
52
Labour economics : official journal of the European Association of Labour Economists
51
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ECONIS (ZBW)
180
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1
Student satisfaction : the role of expectations in mitigating the pain of paying fees
Khan, Jashim
;
Hemsley-Brown, Jane
- In:
Journal of marketing for higher education
34
(
2024
)
1
,
pp. 178-200
Persistent link: https://www.econbiz.de/10014566955
Saved in:
2
You are what you communicate : on the relationships among university brand personality, identification, student participation, and citizenship behaviour
Naheen, Fahmida
;
Elsharnouby, Tamer H.
- In:
Journal of marketing for higher education
34
(
2024
)
1
,
pp. 368-389
Persistent link: https://www.econbiz.de/10014566979
Saved in:
3
The homogenisation of prospectuses over the period of massification in the UK
Knight, Elizabeth Bronwen
- In:
Journal of marketing for higher education
32
(
2022
)
1
,
pp. 19-36
Persistent link: https://www.econbiz.de/10013277081
Saved in:
4
The educational placebo effect : branding
higher
education
benefits student learning
Esteky, Sina
;
Kalati, S. H.
- In:
Journal of marketing for higher education
34
(
2024
)
1
,
pp. 246-261
Persistent link: https://www.econbiz.de/10014566960
Saved in:
5
Unique challenges of segmentation and differentiation for
higher
education
Story, John
- In:
Journal of marketing for higher education
33
(
2023
)
1
,
pp. 20-39
Persistent link: https://www.econbiz.de/10014286204
Saved in:
6
The influence of self-congruence and relationship quality on student educational involvement
Japutra, Arnold
;
Wang, Shasha
;
Li, Ting
- In:
Journal of marketing for higher education
33
(
2023
)
1
,
pp. 40-57
Persistent link: https://www.econbiz.de/10014286212
Saved in:
7
Motivation factors in student decisions to study Transnational
Higher
Education
in China : a comparative study of two Anglo-Sino programmes
Liu, Dan
;
Winter, Alun de
;
Harrison, Peter
;
Wimpenny, …
- In:
Journal of marketing for higher education
33
(
2023
)
2
,
pp. 161-181
Persistent link: https://www.econbiz.de/10014419283
Saved in:
8
Innovation in educational marketing : a study applied to Brazilian private
higher
education
institutions
Souza, Fernanda Edileuza Riccomini de
;
Cirani, Claudia …
- In:
Journal of marketing for higher education
34
(
2024
)
1
,
pp. 95-115
Persistent link: https://www.econbiz.de/10014566947
Saved in:
9
Higher
education
institution choice intention model : mediation effect of attitude
Tasel-Jurkovic, Kevser
;
Altınbaṣak-Farina, İpek
- In:
Journal of marketing for higher education
34
(
2024
)
1
,
pp. 136-155
Persistent link: https://www.econbiz.de/10014566952
Saved in:
10
Corporate social responsibility and brand loyalty in private
higher
education
: mediation assessment of brand reputation and trust
Mostafa Rasoolimanesh, S.
;
Poh Ling Tan
;
Mehran Nejati
; …
- In:
Journal of marketing for higher education
34
(
2024
)
1
,
pp. 156-177
Persistent link: https://www.econbiz.de/10014566954
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