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~isPartOf:"Journal of marketing management : MM"
~isPartOf:"Marketing : journal of research and management"
~language:"bul"
~language:"eng"
~language:"hun"
~language:"spa"
~person:"Tynan, Caroline"
~source:"econis"
~subject:"Impact assessment"
~subject:"Konsumentenverhalten"
~subject:"Volatility"
~type_genre:"Article in journal"
~type_genre:"Bibliografie"
~type_genre:"Bibliographie enthalten"
~type_genre:"Conference paper"
~type_genre:"Konferenzbeitrag"
~type_genre:"Ratgeber"
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Impact assessment
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Volatility
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Tynan, Caroline
Piacentini, Maria
7
Hogg, Margaret K.
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Belk, Russell W.
5
Michaelidou, Nina
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Veer, Ekant
5
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Harris, Lloyd C.
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McKechnie, Sally
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Szmigin, Isabelle
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Tadajewski, Mark
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Rosenberger, Philip J.
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Shankar, Avi
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Journal of marketing management : MM
Marketing : journal of research and management
European journal of marketing : EJM
1
Journal of marketing communications
1
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ECONIS (ZBW)
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Interpreting value in the customer service experience using customer-dominant logic
Tynan, Caroline
;
McKechnie, Sally
;
Hartley, Stephanie
- In:
Journal of marketing management : MM
30
(
2014
)
9/10
,
pp. 1058-1081
Persistent link: https://www.econbiz.de/10010411295
Saved in:
2
Self-gift giving in China and the UK : collectivist versus individualist orientations
Tynan, Caroline
;
Heath, M. Teresa Pereira
;
Ennew, …
- In:
Journal of marketing management : MM
26
(
2010
)
11/12
,
pp. 1112-1128
Persistent link: https://www.econbiz.de/10008757643
Saved in:
3
Experience marketing : a review and reassessment
Tynan, Caroline
;
McKechnie, Sally
- In:
Journal of marketing management : MM
25
(
2009
)
5/6
,
pp. 501-517
Persistent link: https://www.econbiz.de/10003874147
Saved in:
4
Halloween in a material world: trick or treat?
McKechnie, Sally
;
Tynan, Caroline
- In:
Journal of marketing management : MM
24
(
2008
)
9/10
,
pp. 1011-1023
Persistent link: https://www.econbiz.de/10003786760
Saved in:
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