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~isPartOf:"Journal of marketing management : MM"
~language:"eng"
~person:"Tynan, Caroline"
~subject:"Consumer behaviour"
~subject:"Impact assessment"
~subject:"Marketing management"
~type_genre:"Article in journal"
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Consumer behaviour
Impact assessment
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Konsumentenverhalten
4
Großbritannien
2
United Kingdom
2
Betriebliche Wertschöpfung
1
Beziehungsmarketing
1
China
1
Customer service
1
Customer value
1
Dienstleistungsqualität
1
Emotion
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Event marketing
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Event-Marketing
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Freizeitwirtschaft
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Kundenwert
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Leisure industries
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Luxusgüter
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consumer behaviour
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Tynan, Caroline
Piacentini, Maria
7
Tadajewski, Mark
7
Hogg, Margaret K.
6
Belk, Russell W.
5
Michaelidou, Nina
5
Veer, Ekant
5
Carlson, Jamie
4
Dibb, Sally
4
Harris, Lloyd C.
4
Hewer, Paul
4
Hunt, Shelby D.
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McKechnie, Sally
4
Szmigin, Isabelle
4
Taheri, Babak
4
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3
Broderick, Amanda J.
3
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3
Dennis, Charles
3
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3
Doherty, Anne Marie
3
Hamilton, Kathy
3
Jafari, Aliakbar
3
Jayawardhena, Chanaka
3
Johnson, Lester W.
3
Maclaran, Pauline
3
Moraes, Caroline
3
O'Gorman, Kevin
3
Patterson, Maurice
3
Rosenberger, Philip J.
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Journal of marketing management : MM
European journal of marketing : EJM
1
Journal of business research : JBR
1
Journal of marketing communications
1
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ECONIS (ZBW)
4
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Interpreting value in the customer service experience using customer-dominant logic
Tynan, Caroline
;
McKechnie, Sally
;
Hartley, Stephanie
- In:
Journal of marketing management : MM
30
(
2014
)
9/10
,
pp. 1058-1081
Persistent link: https://www.econbiz.de/10010411295
Saved in:
2
Self-gift giving in China and the UK : collectivist versus individualist orientations
Tynan, Caroline
;
Heath, M. Teresa Pereira
;
Ennew, …
- In:
Journal of marketing management : MM
26
(
2010
)
11/12
,
pp. 1112-1128
Persistent link: https://www.econbiz.de/10008757643
Saved in:
3
Experience marketing : a review and reassessment
Tynan, Caroline
;
McKechnie, Sally
- In:
Journal of marketing management : MM
25
(
2009
)
5/6
,
pp. 501-517
Persistent link: https://www.econbiz.de/10003874147
Saved in:
4
Halloween in a material world: trick or treat?
McKechnie, Sally
;
Tynan, Caroline
- In:
Journal of marketing management : MM
24
(
2008
)
9/10
,
pp. 1011-1023
Persistent link: https://www.econbiz.de/10003786760
Saved in:
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