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~isPartOf:"Journal of marketing management : MM"
~language:"eng"
~subject:"Emotion"
~subject:"Finanzkrise"
~subject:"Großbritannien"
~subject:"Konsumentenverhalten"
~subject:"Marketingmanagement"
~subject:"United Kingdom"
~type_genre:"Article in journal"
~type_genre:"Book section"
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Emotion
Finanzkrise
Großbritannien
Konsumentenverhalten
Marketingmanagement
United Kingdom
Consumer behaviour
307
Marketing management
122
Brand management
101
Markenführung
101
Beziehungsmarketing
82
Relationship marketing
82
Social Web
71
Social web
71
Marketing
68
Brand image
62
Markenimage
62
Marketing theory
60
Marketingtheorie
60
USA
56
United States
56
Internet marketing
46
Online-Marketing
46
Market research
42
Marktforschung
42
Customer satisfaction
39
Kundenzufriedenheit
39
Social marketing
32
Brand
29
Customer integration
29
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Bibliometrics
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Advertising effects
27
Dienstleistungsqualität
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Viral marketing
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Virales Marketing
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Social Marketing
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Piacentini, Maria
7
Tadajewski, Mark
7
Hogg, Margaret K.
6
Michaelidou, Nina
6
Belk, Russell W.
5
Dibb, Sally
5
Harris, Lloyd C.
5
Koenig-Lewis, Nicole
5
Szmigin, Isabelle
5
Veer, Ekant
5
Carlson, Jamie
4
Hewer, Paul
4
Hunt, Shelby D.
4
MacDonald, Emma K.
4
McKechnie, Sally
4
Palmer, Adrian
4
Taheri, Babak
4
Tynan, Caroline
4
Uncles, Mark D.
4
Wilson, Hugh
4
Baines, Paul
3
Banister, Emma N.
3
Broderick, Amanda J.
3
Carrigan, Marylyn
3
Dennis, Charles
3
Dermody, Janine
3
Devlin, James F.
3
Doherty, Anne Marie
3
Garry, Tony
3
Hamilton, Kathy
3
Hanmer-Lloyd, Stuart
3
Jafari, Aliakbar
3
Jayawardhena, Chanaka
3
Johnson, Lester W.
3
Lim, Ming
3
Maclaran, Pauline
3
Martin, Drew
3
Moraes, Caroline
3
O'Gorman, Kevin
3
Patterson, Anthony
3
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Academy of Marketing
1
Academy of Marketing / Conference <49., 2016, Newcastle-upon-Tyne>
1
Published in...
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Journal of marketing management : MM
Journal of business research : JBR
2,412
Journal of retailing and consumer services
2,011
Applied economics
923
International journal of hospitality management
865
International journal of consumer studies
791
Psychology & marketing
710
Journal of banking & finance
632
Journal of consumer research : JCR ; an interdisciplinary bimonthly
611
The economic journal : the journal of the Royal Economic Society
587
European journal of marketing : EJM
519
Journal of business ethics : JOBE
488
Management science : journal of the Institute for Operations Research and the Management Sciences
468
Economics letters
457
Journal of international money and finance
433
Applied economics letters
429
Asia Pacific journal of marketing and logistics
425
The journal of brand management : an international journal
421
Industrial marketing management : the international journal for industrial and high-tech firms
414
The journal of product & brand management
414
Tourism management : research, policies, practice
412
Economic modelling
409
Journal of marketing research : JMR
391
Journal of strategic marketing
387
Journal of marketing communications
374
Journal of the Academy of Marketing Science
374
Journal of marketing
373
Journal of financial stability
366
Cogent business & management
365
Journal of travel and tourism marketing
355
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
353
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
353
Technological forecasting & social change : an international journal
351
Journal of economic behavior & organization : JEBO
348
Fiscal studies : the journal of the Institute for Fiscal Studies
345
Finance research letters
333
Marketing letters : a journal of research in marketing
330
Journal of economic psychology : research in economic psychology and behavioral economics
329
Regional studies
329
International review of financial analysis
326
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ECONIS (ZBW)
470
Showing
1
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10
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470
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date (oldest first)
1
Advances in strategic marketing and the advancement of the marketing discipline : the promise of theory
Varadarajan, Rajan
- In:
Journal of marketing management : MM
34
(
2018
)
1/2
,
pp. 71-85
Persistent link: https://www.econbiz.de/10011883319
Saved in:
2
Advancing marketing strategy in the marketing discipline and beyond : from promise, to neglect, to prominence, to fragment (to promise?)
Hunt, Shelby D.
- In:
Journal of marketing management : MM
34
(
2018
)
1/2
,
pp. 16-51
Persistent link: https://www.econbiz.de/10011883305
Saved in:
3
Beauty bloggers and YouTubers as a community of practice
Gannon, Valerie
;
Prothero, Andrea
- In:
Journal of marketing management : MM
34
(
2018
)
7/8
,
pp. 592-619
Persistent link: https://www.econbiz.de/10011934589
Saved in:
4
Boundary conditions of the effect of customer coproduction : the case of service failure
Zolfagharian, Mohammadali
;
Felix, Reto
;
Braun, Jakob
- In:
Journal of marketing management : MM
34
(
2018
)
9/10
,
pp. 705-731
Persistent link: https://www.econbiz.de/10011935068
Saved in:
5
Children's media socialisation : parental concerns and mediation in Iran
Kordrostami, Melika
;
Vijayalakshmi, Akshaya
;
Laczniak, …
- In:
Journal of marketing management : MM
34
(
2018
)
9/10
,
pp. 819-840
Persistent link: https://www.econbiz.de/10011935671
Saved in:
6
The coming community : the politics of alternative food networks in Southern Italy
Giordano, Alex
;
Luise, Vincenzo
;
Arvidsson, Adam
- In:
Journal of marketing management : MM
34
(
2018
)
7/8
,
pp. 620-638
Persistent link: https://www.econbiz.de/10011934597
Saved in:
7
Commentary: advancing marketing strategy in the marketing discipline and beyond
Jaworski, Bernard J.
- In:
Journal of marketing management : MM
34
(
2018
)
1/2
,
pp. 63-70
Persistent link: https://www.econbiz.de/10011883311
Saved in:
8
A commentary on the treatment of taboo in consumption and marketing
Larsen, Gretchen
;
Patterson, Maurice
;
Sabri, Ouidade
; …
- In:
Journal of marketing management : MM
34
(
2018
)
13/14
,
pp. 1067-1077
Persistent link: https://www.econbiz.de/10011981497
Saved in:
9
Communicating corporate social responsibility in a social world : the effects of company-generated and user-generated social media content on CSR attributions and scepticism
Dunn, Katherine
;
Harness, David
- In:
Journal of marketing management : MM
34
(
2018
)
17/18
,
pp. 1503-1529
Persistent link: https://www.econbiz.de/10012042289
Saved in:
10
Compensatory consumption and consumer compromises : a state-of-the-art review
Koles, Bernadett
;
Wells, Victoria
;
Tadajewski, Mark
- In:
Journal of marketing management : MM
34
(
2018
)
1/2
,
pp. 96-133
Persistent link: https://www.econbiz.de/10011883328
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