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Consumer behaviour
126
Konsumentenverhalten
126
Internet marketing
16
Online-Marketing
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Theorie
15
Theory
15
Advertising effects
14
Online retailing
14
Online-Handel
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126
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Grewal, Dhruv
5
Dahl, Darren W.
4
Schreier, Martin
4
Ahlbom, Carl-Philip
3
Mittal, Vikas
3
Nordfält, Jens
3
Sharif, Marissa A.
3
Zhang, Yinlong
3
Aribarg, Anocha
2
Gao, Huachao
2
Grewal, Lauren
2
Grewal, Rajdeep
2
Irmak, Caglar
2
Jerath, Kinshuk
2
Jiang, Baojun
2
Jindal, Pranav
2
Klesse, Anne-Kathrin
2
Lee, Jeffrey K.
2
Liu, Peggy J.
2
Luangrath, Andrea Webb
2
Mende, Martin
2
Meyer, Robert J.
2
Noble, Stephanie M.
2
Pieters, Rik
2
Rocklage, Matthew D.
2
Roggeveen, Anne L.
2
Scott, Maura L.
2
Simonov, Andrey
2
Stephen, Andrew T.
2
Sun, Yixia
2
Wang, Xuehua
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Woolley, Kaitlin
2
Xu, Yixiang
2
Acar, Oguz Ali
1
Achar, Chethana
1
Adams, Paul
1
Agrawal, Nidhi
1
Albuquerque, Paulo
1
Allard, Thomas
1
Allenby, Greg M.
1
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Journal of marketing research
Journal of business research : JBR
1,978
Journal of retailing and consumer services
1,929
International journal of consumer studies
761
International journal of hospitality management
723
Psychology & marketing
658
Journal of consumer research : JCR ; an interdisciplinary bimonthly
581
NBER working paper series
505
Working paper / National Bureau of Economic Research, Inc.
432
The journal of product & brand management
392
Asia Pacific journal of marketing and logistics
391
NBER Working Paper
380
The journal of brand management : an international journal
348
European journal of marketing : EJM
347
SpringerLink / Bücher
344
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
343
Journal of marketing research : JMR
343
Management science : journal of the Institute for Operations Research and the Management Sciences
329
Journal of international consumer marketing
320
Journal of travel and tourism marketing
316
Journal of marketing management : MM
307
Journal of retailing
303
Cogent business & management
297
Journal of marketing communications
295
International journal of retail & distribution management
292
Marketing letters : a journal of research in marketing
292
Tourism management : research, policies, practice
292
Journal of marketing
290
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
289
The international review of retail, distribution and consumer research
289
The journal of consumer marketing
284
Journal of consumer behaviour : an international research review
283
Journal of fashion marketing and management
283
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
273
Journal of the Academy of Marketing Science
266
International journal of contemporary hospitality management
261
Technological forecasting & social change : an international journal
261
Journal of business ethics : JOBE
259
The journal of services marketing
259
Journal of economic psychology : research in economic psychology and behavioral economics
253
Journal of hospitality marketing & management
245
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ECONIS (ZBW)
126
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126
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1
Understanding how music influences shopping on weekdays and weekends
Ahlbom, Carl-Philip
;
Roggeveen, Anne L.
;
Grewal, Dhruv
; …
- In:
Journal of marketing research
60
(
2023
)
5
,
pp. 987-1007
Persistent link: https://www.econbiz.de/10014384298
Saved in:
2
How do nutritional warning labels affect prices?
Pachali, Max J.
;
Kotschedoff, Marco J. W.
;
Lin, Arjen van
; …
- In:
Journal of marketing research
60
(
2023
)
1
,
pp. 92-109
Persistent link: https://www.econbiz.de/10013474554
Saved in:
3
Perceived versus negotiated discounts : the role of advertised reference prices in price negotiations
Jindal, Pranav
- In:
Journal of marketing research
59
(
2022
)
3
,
pp. 578-599
Persistent link: https://www.econbiz.de/10013258055
Saved in:
4
Thumbs up or down : consumer reactions to decisions by algorithms versus humans
Yalcin, Gizem
;
Lim, Sarah
;
Puntoni, Stefano
;
Van …
- In:
Journal of marketing research
59
(
2022
)
4
,
pp. 696-717
Persistent link: https://www.econbiz.de/10013389196
Saved in:
5
Default effects of credit card minimum payments
Sakaguchi, Hiroaki
;
Stewart, Neil
;
Gathergood, John
; …
- In:
Journal of marketing research
59
(
2022
)
4
,
pp. 775-796
Persistent link: https://www.econbiz.de/10013389210
Saved in:
6
How does the adoption of ad blockers affect news consumption?
Yan, Shunyao
;
Miller, Klaus Matthias
;
Skiera, Bernd
- In:
Journal of marketing research
59
(
2022
)
5
,
pp. 1002-1018
Persistent link: https://www.econbiz.de/10013389277
Saved in:
7
The price entitlement effect : when and why high price entitles consumers to purchase socially costly products
Lee, Saerom
;
Winterich, Karen Page
- In:
Journal of marketing research
59
(
2022
)
6
,
pp. 1141-1160
Persistent link: https://www.econbiz.de/10013474526
Saved in:
8
Marketers project their personal preferences onto consumers : overcoming the threat of egocentric decision making
Herzog, Walter
;
Hattula, Johannes D.
;
Dahl, Darren W.
- In:
Journal of marketing research
58
(
2021
)
3
,
pp. 456-475
Persistent link: https://www.econbiz.de/10012521444
Saved in:
9
What motivates social security claiming age intentions? : testing behaviorally informed interventions alongside individual differences
Greenberg, Adam Eric
;
Hershfield, Hal
;
Shu, Suzanne B.
; …
- In:
Journal of marketing research
60
(
2023
)
6
,
pp. 1052-1070
Persistent link: https://www.econbiz.de/10014427266
Saved in:
10
The impact of in-store inspirational (vs. deal-oriented) communication on spending : the importance of activating consumption goal completion
Grewal, Dhruv
;
Ahlbom, Carl-Philip
;
Noble, Stephanie M.
; …
- In:
Journal of marketing research
60
(
2023
)
6
,
pp. 1071-1094
Persistent link: https://www.econbiz.de/10014427276
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