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~isPartOf:"Journal of marketing research : JMR"
~isPartOf:"Organizational behavior and human decision processes : a journal of fundamental research and theory in applied psychology"
~isPartOf:"The journal of brand management : an international journal"
~subject:"Konsumentenverhalten"
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Search: subject_exact:"Cognition"
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Konsumentenverhalten
Cognition
96
Kognition
96
Consumer behaviour
39
Experiment
18
Decision
17
Entscheidung
17
Emotion
15
Personality psychology
12
Persönlichkeitspsychologie
12
Theorie
10
Theory
10
Brand management
9
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Gunasti, Kunter
2
Adam, Hajo
1
Aggarwal, Pankaj
1
Ansons, Tamara L.
1
Baxter, Stacey M.
1
Berger, Jonah
1
Bilgin, Baler
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1
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Drèze, Xavier
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Fitzsimons, Gráinne
1
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1
George, Jennifer M.
1
Hedgcock, William
1
Hoegg, JoAndrea
1
Houston, Michael J.
1
Ilicic, Jasmina
1
Ince, Elise Chandon
1
Isen, Alice M.
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Jong Woo Jun
1
Kara, Selcan
1
Keller, Kevin Lane
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Kim, Jooyoung
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Krishna, Aradhna
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Kudesia, Ravi S.
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1
Larson, Jeffrey S.
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1
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Journal of marketing research : JMR
Organizational behavior and human decision processes : a journal of fundamental research and theory in applied psychology
The journal of brand management : an international journal
Journal of business research : JBR
67
Journal of consumer research : JCR ; an interdisciplinary bimonthly
35
Journal of retailing and consumer services
30
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
28
Psychology & marketing
25
Marketing letters : a journal of research in marketing
17
Journal of behavioral decision making
15
International journal of hospitality management
13
International journal of advertising : the review of marketing communications
12
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
12
Journal of marketing management : MM
12
European journal of marketing : EJM
11
Journal of consumer behaviour : an international research review
11
Journal of consumer research : JCR ; an interdisciplinary journal
11
Journal of economic psychology : research in economic psychology and behavioral economics
11
Journal of marketing communications
11
Tourism management : research, policies, practice
11
Journal of retailing
10
Asia Pacific journal of marketing and logistics
9
International journal of advertising : the quarterly review of marketing communications
9
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
9
International journal of consumer studies
8
Journal of international consumer marketing
8
European journal of marketing
7
Journal of consumer marketing
7
Journal of internet commerce
7
Journal of travel and tourism marketing
7
The journal of consumer marketing
7
The journal of product & brand management
7
Handbook of consumer psychology
6
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
6
International journal of retail & distribution management
6
Journal of business ethics : JOBE
6
Journal of economic behavior & organization : JEBO
6
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
6
Journal of management information systems : JMIS
6
SpringerLink / Bücher
6
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ECONIS (ZBW)
39
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39
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1
Sweet ideas : how the sensory experience of sweetness impacts creativity
Xu, Lidan
;
Mehta, Ravi
;
Hoegg, JoAndrea
- In:
Organizational behavior and human decision processes : …
172
(
2022
),
pp. 1-15
Persistent link: https://www.econbiz.de/10013417371
Saved in:
2
Fibbing about your feelings : how feigning happiness in the face of personal hardship affects trust
Levine, Emma E.
;
Wald, Kristina A.
- In:
Organizational behavior and human decision processes : …
156
(
2020
),
pp. 135-154
Persistent link: https://www.econbiz.de/10012169566
Saved in:
3
Wherever you go, there you become : how mindfulness arises in everyday situations
Reina, Christopher S.
;
Kudesia, Ravi S.
- In:
Organizational behavior and human decision processes : …
159
(
2020
),
pp. 78-96
Persistent link: https://www.econbiz.de/10012253990
Saved in:
4
How associations between products and numbers in brand names affect consumer attitudes : introducing multi-context numbers
Ozcan, Timucin
;
Gunasti, Kunter
- In:
The journal of brand management : an international journal
26
(
2019
)
2
,
pp. 176-194
Persistent link: https://www.econbiz.de/10012060058
Saved in:
5
No self to spare : how the cognitive structure of the self influences moral behavior
Touré-Tillery, Maferima
;
Light, Alysson E.
- In:
Organizational behavior and human decision processes : …
147
(
2018
),
pp. 48-64
Persistent link: https://www.econbiz.de/10011886530
Saved in:
6
Affect, emotion, and decision making
George, Jennifer M.
;
Dane, Erik
- In:
Organizational behavior and human decision processes : …
136
(
2016
),
pp. 47-55
Persistent link: https://www.econbiz.de/10011596274
Saved in:
7
Computer interfaces and the "direct-touch" effect : can iPads increase the choice of hedonic food?
Shen, Hao
;
Zhang, Meng
;
Krishna, Aradhna
- In:
Journal of marketing research : JMR
53
(
2016
)
5
,
pp. 745-758
Persistent link: https://www.econbiz.de/10011650387
Saved in:
8
Is it the "alpha" or the "numeric"? : consumers' evaluation of letter versus number changes in alphanumeric brand names
Kara, Selcan
;
Gunasti, Kunter
;
Ross, William T.
- In:
The journal of brand management : an international journal
22
(
2015
)
6
,
pp. 515-533
Persistent link: https://www.econbiz.de/10011349942
Saved in:
9
Three's company : investigating cognitive and sentiment unit imbalance in co-branding partnerships
Baxter, Stacey M.
;
Ilicic, Jasmina
- In:
The journal of brand management : an international journal
22
(
2015
)
4
,
pp. 281-298
Persistent link: https://www.econbiz.de/10011339303
Saved in:
10
Seeing the big picture : the effect of height on the level of construal
Aggarwal, Pankaj
;
Zhao, Min
- In:
Journal of marketing research : JMR
52
(
2015
)
1
,
pp. 120-133
Persistent link: https://www.econbiz.de/10010526401
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