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~isPartOf:"Journal of marketing theory and practice : JMTP"
~subject:"Online-Handel"
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Online-Handel
Consumer behaviour
3
Konsumentenverhalten
3
Online retailing
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Fashion
2
Generation Y
2
Mode
2
Textile distribution
2
Textilhandel
2
Advertising effects
1
Body weight
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Economic ethics
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Einkaufsverhalten
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Fast Fashion
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Fast fashion
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Frauen
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Generation X
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Großbritannien
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Italien
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Italy
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Körpergewicht
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Mobile Anwendung
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Mobile Business
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Mobile Marketing
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Kuo, Hsin-Yun
1
Parker, Christopher J.
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Plotkina, Daria
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Rodríguez-Torrico, Paula
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San José-Cabezudo, Rebeca
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San-Martín, Sonia
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Saurel, Hélène
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Journal of marketing theory and practice : JMTP
Journal of retailing and consumer services
19
Journal of fashion marketing and management
13
Journal of business research : JBR
6
Cogent business & management
5
International journal of retail & distribution management
5
The international review of retail, distribution and consumer research
5
Asia Pacific journal of marketing and logistics
4
Electronic commerce research
4
International journal of electronic marketing and retailing : IJEMR
4
International journal of retail and distribution management
4
International journal of consumer studies
3
Journal of global fashion marketing : JGfM
3
Edition Wissenschaft - Apprimus
2
European journal of international management : EJIM
2
Innovatives Markenmanagement
2
International journal of business and globalisation : IJBG
2
International journal of electronic commerce : IJEC
2
Managing service quality : MSQ ; an international journal
2
Schriftenreihe Handelsmanagement
2
Springer eBook Collection
2
Working papers / Harvard Business School, Division of Research
2
APPROACHES TO CORPORATE SOCIAL RESPONSIBILITY : knowledge, values, and actions
1
BTE-Fachdokumentation
1
Business and Economic Research : BER
1
Business ethics and leadership : BEL
1
Businesses
1
Contemporary management and global leadership for sustainability
1
Digital Controlling & Simple Finance : die Zukunft der Unternehmenssteuerung
1
Discussion papers / CEPR
1
Doing business in the MENA region : insights from the EFMD case writing competition
1
E-Life: web-enabled convergence of commerce, work, and social life : 10th Workshop on E-Business, WEB 2011 ; Shanghai, China, December 2011 ; revised selected papers
1
E-business : state of the art of ICT based challenges and solutions
1
Economic geography
1
Edition Wissenschaft Apprimus
1
Electronic markets : EM ; the international journal of electronic commerce and business media
1
European management journal
1
Fashion Marketing in Emerging Economies Volume II : South American, Asian and African Perspectives
1
Gabler research
1
Hamburger Schriften zur Marketingforschung
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What drives generation-y women to buy
fashion
items online?
Parker, Christopher J.
;
Kuo, Hsin-Yun
- In:
Journal of marketing theory and practice : JMTP
30
(
2022
)
3
,
pp. 279-294
Persistent link: https://www.econbiz.de/10013358774
Saved in:
2
Show me the real world : reactions of American female consumers to more realistic and diverse human models in e-commerce
Plotkina, Daria
;
Saurel, Hélène
- In:
Journal of marketing theory and practice : JMTP
29
(
2021
)
2
,
pp. 250-269
Persistent link: https://www.econbiz.de/10012515122
Saved in:
3
What drives m-shoppers to continue using mobile devices to buy?
Rodríguez-Torrico, Paula
;
San-Martín, Sonia
;
San …
- In:
Journal of marketing theory and practice : JMTP
27
(
2019
)
1
,
pp. 83-102
Persistent link: https://www.econbiz.de/10012181610
Saved in:
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