//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction"
~isPartOf:"SpringerLink / Bücher"
~person:"Kumar, V."
~person:"Nguyen, Trang T. M."
~type:"article"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: "Customer relationship management"
Narrow search
Delete all filters
| 5 applied filters
Year of publication
From:
To:
Subject
All
Beziehungsmarketing
2
Relationship marketing
2
Viet Nam
2
Vietnam
2
Advertising planning
1
Brand management
1
Consumer behaviour
1
Export
1
International marketing
1
Internationales Marketing
1
Konsumentenverhalten
1
Markenführung
1
Werbeplanung
1
export performance
1
exporter cultural sensitivity
1
exporter ethnocentrism
1
relationship quality
1
more ...
less ...
Type of publication
All
Article
Book / Working Paper
3
Type of publication (narrower categories)
All
Article in journal
2
Aufsatz in Zeitschrift
2
Language
All
English
2
Author
All
Kumar, V.
Nguyen, Trang T. M.
Gil Saura, Irene
4
Agariya, Arun Kumar
2
Bebber, Suélen
2
Bejou, Azam
2
Chen, Tser-yieth
2
Faßnacht, Martin
2
Grewal, Dhruv
2
Hartline, Michael D.
2
Lindsey-Mullikin, Joan
2
Milan, Gabriel Sperandio
2
Nguyen, Tho D.
2
Nor Asiah Omar
2
O’Reilly, Kelley
2
Quach, Sara
2
Ricard, Line
2
Ruiz-Molina, María-Eugenia
2
Singh, Deepali
2
Thaichon, Paramaporn
2
Woisetschläger, David M.
2
Zboja, James J.
2
Zuraidah Zainol
2
Abeza, Gashaw
1
Abu, Mimi Liana
1
Achen, Rebecca M.
1
Agarwal, Anuja
1
Ahsan, Kamrul
1
Al-Hyari, Khalil
1
Al-Weshah, Ghazi A.
1
Algharabat, Raed
1
Algunaid, Najib
1
Alhammad, Fwwaz
1
Alnsour, Muhammed S.
1
Alter, Steven
1
Baker, David S.
1
Bala, Renu
1
Banerjee, Madhumita
1
Barbosa Pereira, Carla Alexandra
1
Barcellos, Paulo Fernando Pinto
1
Bardauskaite, Indre
1
more ...
less ...
Published in...
All
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
SpringerLink / Bücher
Journal of marketing
9
Journal of the Academy of Marketing Science
8
Journal of marketing research : JMR
6
Journal of international marketing
4
MSI reports : working paper series
3
Handbook of research on customer equity in marketing
2
Industrial marketing management : the international journal for industrial and high-tech firms
2
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
2
Journal of retailing
2
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
2
California management review
1
Customer engagement marketing
1
GfK marketing intelligence review : Marketingforschung für die Praxis
1
Handbook of business-to-business marketing
1
Handbook of marketing and finance
1
Handbook of marketing strategy
1
Handbook of research on customer engagement
1
Harvard business review : HBR
1
Harvard-Business-Manager : das Wissen der Besten
1
Journal of business research : JBR
1
Journal of service research : JSR
1
MIT sloan management review
1
Marketing - wie Sie Kunden gewinnen und halten
1
Marketing Science
1
Marketing intelligence & planning
1
Marketing mix decisions : new perspectives and practices
1
Psychology & marketing
1
Review of marketing research
1
more ...
less ...
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Enhancing business relationship quality through cultural sensitization
Nguyen, Trang T. M.
;
Nguyen, Tho D.
- In:
Journal of relationship marketing : innovations & …
13
(
2014
)
1
,
pp. 70-87
Persistent link: https://www.econbiz.de/10010357245
Saved in:
2
An examination of selected marketing mix elements and brand relationship quality in transition economies : evidence from Vietnam
Nguyen, Tho D.
;
Nguyen, Trang T. M.
- In:
Journal of relationship marketing : innovations & …
10
(
2011
)
1
,
pp. 43-56
Persistent link: https://www.econbiz.de/10009012715
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->