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~isPartOf:"Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction"
~isPartOf:"Journal of retailing and consumer services"
~language:"eng"
~person:"Albaum, Gerald S."
~person:"Amoako, George Kofi"
~person:"Azadi, Mohammad"
~person:"Babay, Hanene"
~person:"Balaji, M. S."
~person:"Deependra Singh"
~person:"Dwivedi, Yogesh Kumar"
~person:"Khare, Arpita"
~person:"Malhotra, Naresh K."
~subject:"B-to-B-Marketing"
~subject:"Business-to-business marketing"
~subject:"Customer satisfaction"
~subject:"Konsumentenverhalten"
~subject:"Krankenhaus"
~subject:"Kundenzufriedenheit"
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B-to-B-Marketing
Business-to-business marketing
Customer satisfaction
Konsumentenverhalten
Krankenhaus
Kundenzufriedenheit
Consumer behaviour
17
Beziehungsmarketing
12
Relationship marketing
12
Internet marketing
8
Viral marketing
8
Virales Marketing
8
Online-Marketing
7
Brand management
5
Dienstleistungsqualität
5
Markenführung
5
Online retailing
5
Online-Handel
5
Service quality
5
Brand image
4
Confidence
4
Markenimage
4
Social Web
4
Social web
4
Vertrauen
4
Brand
3
Einzelhandel
3
Emotion
3
Lieferantenmanagement
3
Markenartikel
3
Retail trade
3
Supplier relationship management
3
relationship marketing
3
Advertising
2
Advertising effects
2
Distribution channel
2
E-commerce
2
Electronic Commerce
2
Facebook
2
Ghana
2
PLS-SEM
2
Personality psychology
2
Persönlichkeitspsychologie
2
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1
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19
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19
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19
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English
Author
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Albaum, Gerald S.
Amoako, George Kofi
Azadi, Mohammad
Babay, Hanene
Balaji, M. S.
Deependra Singh
Dwivedi, Yogesh Kumar
Khare, Arpita
Malhotra, Naresh K.
Prentice, Catherine
15
Park, Jungkun
13
Lombart, Cindy
9
Klaus, Philipp
8
Quach, Sara
8
Thaichon, Park
8
Khan, Imran
7
Rana, Nripendra P.
7
Septianto, Felix
7
Söderlund, Magnus
7
Agag, Gomaa
6
Hollebeek, Linda D.
6
Jebarajakirthy, Charles
6
Louis, Didier
6
Loureiro, Sandra Maria Correia
6
Mortimer, Gary
6
Baumann, Chris
5
Dhir, Amandeep
5
Kuppelwieser, Volker
5
Lunardo, Renaud
5
Molinillo, Sebastian
5
Park, Eunil
5
Sands, Sean
5
Seger-Guttmann, Tali
5
Wästlund, Erik
5
Abdelmoety, Ziad Hassan
4
Baier, Daniel
4
Bogomolova, Svetlana
4
Borges, Adilson
4
Cambra-Fierro, Jesús
4
Casidy, Riza
4
Cheah, Jun-Hwa
4
Das, Gopal
4
Elms, Jonathan
4
Eugene Cheng-xi Aw
4
Hyun, Hyowon
4
Japutra, Arnold
4
Kumar, Vikas
4
Ladhari, Riadh
4
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Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
Journal of retailing and consumer services
Journal of business research : JBR
18
Industrial marketing management : the international journal for industrial and high-tech firms
6
Journal of international consumer marketing
5
European journal of marketing : EJM
4
Technological forecasting & social change : an international journal
4
International journal of electronic marketing and retailing : IJEMR
3
Journal of business-to-business marketing
3
Marketing intelligence & planning
3
The marketing review
3
International journal of Indian culture and business management
2
International journal of business competition and growth : IJBCG
2
International journal of consumer studies
2
International journal of retail & distribution management
2
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
2
Journal of hospitality and tourism insights
2
Psychology & marketing
2
Research and the development of pedagogical materials : working papers
2
Review of marketing research
2
The journal of product & brand management
2
AMS review : official publication of the Academy of Marketing Science
1
Asia Pacific journal of marketing and logistics
1
Business/Economics
1
Chandos social media series
1
Enhancing enterprise competitiveness : (marketing, people, IT and entrepreneurship)
1
European journal of marketing
1
Fundamentals of marketing research ; Vol. 4
1
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
1
International journal of bank marketing
1
International journal of business and emerging markets : IJBEM
1
International journal of internet marketing and advertising : IJIMA
1
International journal of retail and distribution management
1
Journal of African business
1
Journal of consumer behaviour
1
Journal of customer behaviour
1
Journal of economic psychology : research in economic psychology and behavioral economics
1
Journal of fashion marketing and management
1
Journal of financial services marketing : JFSM
1
Journal of global marketing
1
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ECONIS (ZBW)
19
Showing
1
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10
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19
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date (oldest first)
1
Moderating role of consumers' attachment style on post-recovery satisfaction behavior
Sidhu, Sarabjit Kaur
;
Fon Sim Ong
;
Balaji, M. S.
- In:
Journal of relationship marketing : innovations and …
22
(
2023
)
4
,
pp. 354-380
Persistent link: https://www.econbiz.de/10014422333
Saved in:
2
Relationship
marketing
, orientation, brand equity and firm value : the mediating role of customer value : an emerging market perspective
Amoako, George Kofi
- In:
Journal of relationship marketing : innovations and …
18
(
2019
)
4
,
pp. 280-308
Persistent link: https://www.econbiz.de/10012181030
Saved in:
3
Why consumers exaggerate in online reviews? : moral disengagement and dark personality traits
Kapoor, Payal S.
;
Balaji, M. S.
;
Maity, Moutusy
;
Jain, …
- In:
Journal of retailing and consumer services
60
(
2021
),
pp. 1-13
Persistent link: https://www.econbiz.de/10012502723
Saved in:
4
Editorial introduction: advances in theory and practice of digital
marketing
Dwivedi, Yogesh Kumar
;
Rana, Nripendra P.
;
Slade, Emma L.
; …
- In:
Journal of retailing and consumer services
53
(
2020
),
pp. 1-4
Persistent link: https://www.econbiz.de/10012171954
Saved in:
5
Perceived helpfulness of eWOM : emotions, fairness and rationality
Ismagilova, Elvira
;
Dwivedi, Yogesh Kumar
;
Slade, Emma
- In:
Journal of retailing and consumer services
53
(
2020
),
pp. 1-13
Persistent link: https://www.econbiz.de/10012171972
Saved in:
6
An integrated model for predicting consumer's intention to write online reviews
Dixit, Saumya
;
Badgaiyan, Anant Jyoti
;
Khare, Arpita
- In:
Journal of retailing and consumer services
46
(
2019
),
pp. 112-120
Persistent link: https://www.econbiz.de/10011980807
Saved in:
7
Consumer trust in internet
marketing
and direct selling in China
Poon, Patrick
;
Albaum, Gerald S.
- In:
Journal of relationship marketing : innovations and …
18
(
2019
)
3
,
pp. 216-232
Persistent link: https://www.econbiz.de/10012181027
Saved in:
8
Perceived brand relationship orientation : conceptual analysis and dimensions identification
Bahia, Kamilia
;
Babay, Hanene
- In:
Journal of relationship marketing : innovations and …
22
(
2023
)
1
,
pp. 1-28
Persistent link: https://www.econbiz.de/10013549031
Saved in:
9
Advertisements on Facebook : identifying the persuasive elements in the development of positive attitudes in consumers
Shareef, Mahmud Akhter
;
Mukerji, Bhasker
;
Alryalat, …
- In:
Journal of retailing and consumer services
43
(
2018
),
pp. 258-268
Persistent link: https://www.econbiz.de/10011883212
Saved in:
10
Antecedents and outcomes of brand identification with apple products among Iranian consumers
Fazli-Salehi, Reza
;
Azadi, Mohammad
;
Torres, Ivonne M.
; …
- In:
Journal of relationship marketing : innovations and …
20
(
2021
)
2
,
pp. 135-155
Persistent link: https://www.econbiz.de/10012515003
Saved in:
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