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~isPartOf:"Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction"
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Beziehungsmarketing
55
Relationship marketing
55
Consumer behaviour
31
Konsumentenverhalten
31
Customer satisfaction
21
Kundenzufriedenheit
21
Dienstleistungsqualität
18
Service quality
18
Brand management
16
Markenführung
16
Lieferantenmanagement
15
Supplier relationship management
15
Brand image
12
Markenimage
12
Confidence
11
Vertrauen
11
Brand
10
Markenartikel
10
Social Web
10
Social web
10
relationship marketing
10
B-to-B-Marketing
8
Business-to-business marketing
8
Internet marketing
8
Online-Marketing
8
Emotion
7
Marketing management
6
Marketingmanagement
6
trust
6
Customer value
5
E-commerce
5
Einzelhandel
5
Electronic Commerce
5
Kundenwert
5
Retail trade
5
Viral marketing
5
Virales Marketing
5
brand loyalty
4
customer satisfaction
4
loyalty
4
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65
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65
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65
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English
65
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Amoako, George Kofi
2
Fazli-Salehi, Reza
2
Pilny, Henrietta Leonie
2
Svensson, Göran
2
Torres, Ivonne M.
2
Zúñiga, Miguel Ángel
2
Agrawal, Shiv Ratan
1
Alavi, Ali
1
Albaum, Gerald S.
1
Albrecht, Lisa
1
Ali, Ahsan
1
Almomani, Hamzeh Q.
1
Amendah, Eklou R.
1
Amir, Aysel
1
Arghashi, Vahideh
1
Awwad, Mohammad Suleiman
1
Azadi, Mohammad
1
Babay, Hanene
1
Bagherzadeh, Javad
1
Bahadur, Waseem
1
Bahia, Kamilia
1
Bajpai, Naval
1
Balaji, M. S.
1
Barbosa, Maria de Lourdes de Azevedo
1
Berenguer Contrí, Gloria
1
Bhatti, Zeeshan Ahmed
1
Bian, Jiahui
1
Biswal, Santosh Kumar
1
Bozbay, Zehra
1
Bressolles, Grégory
1
Bruce, Helen L.
1
Caesar, Livingstone D.
1
Caliskan, Aylin
1
Canales-Ronda, Pedro
1
Chaichana Ampornklinkaew
1
Chakraborty, Uttam
1
Chatterjee, Sheshadri
1
Chaudhuri, Ranjan
1
Chen, Yuangao
1
Deependra Singh
1
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Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
Journal of business research : JBR
2,409
SpringerLink / Bücher
1,673
Industrial marketing management : the international journal for industrial and high-tech firms
1,606
Journal of retailing and consumer services
1,281
International journal of production economics
691
The journal of brand management : an international journal
637
International journal of hospitality management
611
The journal of business & industrial marketing
607
Tourism management : research, policies, practice
586
Journal of the Academy of Marketing Science
567
European journal of operational research : EJOR
544
International journal of production research
535
European journal of marketing : EJM
533
Journal of marketing
529
Journal of marketing management : MM
526
Journal of strategic marketing
517
Springer eBook Collection
516
Journal of travel and tourism marketing
502
Management science : journal of the Institute for Operations Research and the Management Sciences
500
Europäische Hochschulschriften / 5
478
Journal of marketing research : JMR
451
Psychology & marketing
445
The journal of product & brand management
444
Gabler Edition Wissenschaft
434
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
425
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
385
Journal of marketing communications
372
Marketing intelligence & planning
369
The journal of services marketing
367
The service industries journal
366
Asia Pacific journal of marketing and logistics
356
Journal of advertising research
352
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
336
Journal of retailing
324
Springer eBook Collection / Business and Economics
314
Marketing letters : a journal of research in marketing
309
International journal of contemporary hospitality management
304
Cogent business & management
286
Journal of hospitality marketing & management
285
Management Science
274
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ECONIS (ZBW)
65
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21
Brand power relationships : a co-evolutionary conceptual framework
Mingione, Michela
;
Kashif, Muhammad
;
Petrescu, Maria
- In:
Journal of relationship marketing : innovations and …
19
(
2020
)
1
,
pp. 1-28
Persistent link: https://www.econbiz.de/10012181034
Saved in:
22
Transfer of autonomous sensory meridian response (ASMR) to relationship
marketing
: potential effects on perceived customer intimacy
Pilny, Henrietta Leonie
;
Papen, Marie-Christin
; …
- In:
Journal of relationship marketing : innovations and …
22
(
2023
)
1
,
pp. 29-61
Persistent link: https://www.econbiz.de/10013549033
Saved in:
23
Relationship quality as predictor of B2B customer loyalty in the pharmaceutical sector : evidence from Jordan
Almomani, Hamzeh Q.
- In:
Journal of relationship marketing : innovations and …
18
(
2019
)
2
,
pp. 108-123
Persistent link: https://www.econbiz.de/10012181021
Saved in:
24
Customer, corporation, and cause : a comprehensive model of cause selection in cause-related
marketing
Fazli-Salehi, Reza
;
Torres, Ivonne M.
;
Zúñiga, Miguel …
- In:
Journal of relationship marketing : innovations and …
18
(
2019
)
3
,
pp. 173-195
Persistent link: https://www.econbiz.de/10012181024
Saved in:
25
Consumer trust in internet
marketing
and direct selling in China
Poon, Patrick
;
Albaum, Gerald S.
- In:
Journal of relationship marketing : innovations and …
18
(
2019
)
3
,
pp. 216-232
Persistent link: https://www.econbiz.de/10012181027
Saved in:
26
Exchange versus communal : how brand relationship types affect brand extension evaluation
Jiang, Hui
;
Wang, Kaichao
;
Bian, Jiahui
;
Chen, Yuangao
; …
- In:
Journal of relationship marketing : innovations and …
23
(
2024
)
1
,
pp. 47-75
Persistent link: https://www.econbiz.de/10014514527
Saved in:
27
A bibliometric review of research on customer commitment
Chaichana Ampornklinkaew
- In:
Journal of relationship marketing : innovations and …
22
(
2023
)
4
,
pp. 254-298
Persistent link: https://www.econbiz.de/10014422297
Saved in:
28
Perceived brand relationship orientation : conceptual analysis and dimensions identification
Bahia, Kamilia
;
Babay, Hanene
- In:
Journal of relationship marketing : innovations and …
22
(
2023
)
1
,
pp. 1-28
Persistent link: https://www.econbiz.de/10013549031
Saved in:
29
Impact of financial and nonfinancial constructs on customer lifetime value (CLV) : U.S. retailer's perspective
Amendah, Eklou R.
;
Kohli, Amarpreet
;
Kumthekar, Nihar
; …
- In:
Journal of relationship marketing : innovations and …
22
(
2023
)
3
,
pp. 202-237
Persistent link: https://www.econbiz.de/10014320680
Saved in:
30
Understanding consumer brand love, brand commitment, and brand loyalty
Wong, Amy
- In:
Journal of relationship marketing : innovations and …
22
(
2023
)
2
,
pp. 87-114
Persistent link: https://www.econbiz.de/10014290406
Saved in:
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