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~isPartOf:"Journal of retailing"
~language:"eng"
~person:"Assaf, A. Georges"
~person:"Law, Rob"
~person:"Verhoef, Peter C."
~subject:"Relationship marketing"
~type_genre:"Article in journal"
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Relationship marketing
Consumer behaviour
6
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6
Beziehungsmarketing
4
Brand management
3
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3
Markenführung
3
Retail trade
3
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Assaf, A. Georges
Law, Rob
Verhoef, Peter C.
Grewal, Dhruv
9
Noble, Stephanie M.
5
Cronin, J. J.
3
Evanschitzky, Heiner
3
Lemon, Katherine N.
3
Neslin, Scott A.
3
Nordfält, Jens
3
Pauwels, Koen
3
Roggeveen, Anne L.
3
Ruyter, Ko de
3
Biswas, Dipayan
2
Blut, Markus
2
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2
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2
Fumagalli, Elena
2
Gangwar, Manish
2
Gustafsson, Anders
2
Hult, G. Tomas M.
2
Kumar, V.
2
Langerak, Fred
2
Mittal, Vikas
2
Reinartz, Werner J.
2
Rudolph, Thomas
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Schumann, Jan Hendrik
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Smith, Jeffery S.
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Soysal, Gonca
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1
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1
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Journal of retailing
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
7
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
5
Journal of marketing
3
Journal of service research : JSR
3
Journal of the Academy of Marketing Science
3
International journal of hospitality management
2
Journal of retailing and consumer services
2
European management journal
1
Foundations and trends in marketing : FTMKT
1
Journal of business research : JBR
1
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
1
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
1
MSI reports : working paper series
1
Marketing : journal of research and management
1
Marketing letters : a journal of research in marketing
1
Tourism analysis : an interdisciplinary tourism & hospitality journal
1
Tourism economics : the business and finance of tourism and recreation
1
Universia business review : UBR
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ECONIS (ZBW)
4
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1
Loyalty formation for different customer journey segments
Herhausen, Dennis
;
Kleinlercher, Kristina
;
Verhoef, Peter C.
- In:
Journal of retailing
95
(
2019
)
3
,
pp. 9-29
Persistent link: https://www.econbiz.de/10012130003
Saved in:
2
Towards a further understanding of the antecedents of retailer new product adoption
Everdingen, Yvonne Maria van
;
Sloot, Laurens M.
; …
- In:
Journal of retailing
87
(
2011
)
4
,
pp. 579-597
Persistent link: https://www.econbiz.de/10009423181
Saved in:
3
Customer experience creation : determinants, dynamics and management strategies
Verhoef, Peter C.
;
Lemon, Katherine N.
;
Parasuraman, A.
; …
- In:
Journal of retailing
85
(
2009
)
1
,
pp. 31-41
Persistent link: https://www.econbiz.de/10003834491
Saved in:
4
Understanding brand and dealer retention in the new car market: the moderating role of brand tier
Verhoef, Peter C.
;
Langerak, Fred
;
Donkers, Bas
- In:
Journal of retailing
83
(
2007
)
1
,
pp. 97-113
Persistent link: https://www.econbiz.de/10003438286
Saved in:
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