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~isPartOf:"Journal of retailing"
~subject:"Preismanagement"
~type_genre:"Article in journal"
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Preismanagement
Rabatt
11
Rebate
11
Consumer behaviour
9
Konsumentenverhalten
9
Sales promotion
7
Verkaufsförderung
7
Theorie
5
Theory
5
Kundenbindungsprogramm
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Loyalty program
4
Low-cost strategy
3
Niedrigpreisstrategie
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Pricing strategy
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Beziehungsmarketing
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Einzelhandel
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Einzelhandelspreis
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Price promotion
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Relationship marketing
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Retail price
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Retail trade
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Targeted coupons
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USA
2
United States
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Attribution
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Beschaffung
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Brand management
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Conditional discounts
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Constrained optimization
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Consumer hassle cost
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Coupon trading
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Customer spending
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Customized temporal discounts
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Demand substitution
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Dienstleistungsqualität
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Aydinli, Aylin
1
Bertini, Marco
1
Mao, Wen
1
Martín Herrán, Guiomar
1
Sigué, Simon Pierre
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Zaccour, Georges
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Journal of retailing
Journal of retailing and consumer services
11
European journal of operational research : EJOR
10
International journal of industrial organization
9
International journal of production economics
9
Management science : journal of the Institute for Operations Research and the Management Sciences
7
Journal of business research : JBR
6
Journal of revenue and pricing management
5
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
5
Review of industrial organization : RIO
5
The journal of product & brand management
5
Transportation research / E : an international journal
4
Information systems research : ISR
3
International journal of production research
3
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
3
Journal of economic psychology : research in economic psychology and behavioral economics
3
Journal of marketing
3
Marketing science
3
Production and operations management : an international journal of the Production and Operations Management Society
3
Psychology & marketing
3
Economics letters
2
International journal of economics and business research
2
Journal of industrial engineering international
2
Journal of marketing research : JMR
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Journal of promotion management : innovations in planning and applied research
2
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
2
Marketing letters : a journal of research in marketing
2
The American economic review
2
The B.E. journal of economic analysis & policy
2
The Rand journal of economics
2
The journal of industrial economics
2
Annual review of economics
1
Applied economics letters
1
Asia Pacific journal of marketing and logistics
1
Bulletin of economic research
1
Business analyst : a refereed journal of Shri Ram College of Commerce
1
Decision sciences : DS
1
Die Betriebswirtschaft : DBW
1
Die Unternehmung : Swiss journal of business research and practice ; Organ der Schweizerischen Gesellschaft für Betriebswirtschaft (SGB)
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Economic modelling
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ECONIS (ZBW)
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1
Consumer reactance to promotional favors
Bertini, Marco
;
Aydinli, Aylin
- In:
Journal of retailing
96
(
2020
)
4
,
pp. 578-589
Persistent link: https://www.econbiz.de/10012495496
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2
Sometimes "fee" is better than "free" : token promotional pricing and consumer reactions to price promotion offering product upgrades
Mao, Wen
- In:
Journal of retailing
92
(
2016
)
2
,
pp. 173-184
Persistent link: https://www.econbiz.de/10011505004
Saved in:
3
The dilemma of pull and push-price promotions
Martín Herrán, Guiomar
;
Sigué, Simon Pierre
; …
- In:
Journal of retailing
86
(
2010
)
1
,
pp. 51-68
Persistent link: https://www.econbiz.de/10003969345
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