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~isPartOf:"Journal of retailing and consumer services"
~isPartOf:"Journal of vacation marketing : an international journal"
~isPartOf:"Marketing island destinations : concepts and cases"
~isPartOf:"Tourism planning & development"
~source:"econis"
~type_genre:"Fallstudie"
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Search: subject_exact:"Fremdenverkehrsmarketing"
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Tourism marketing
8
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3
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Journal of retailing and consumer services
Journal of vacation marketing : an international journal
Marketing island destinations : concepts and cases
Tourism planning & development
Tourism management : research, policies, practice
7
Contemporary geographies of leisure, tourism and mobility
3
SpringerLink / Bücher
3
Strategic marketing in tourism services
3
Journal of travel and tourism marketing
2
Schriftenreihe Strategisches Management
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Springer proceedings in business and economics
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Tourismus 2020+ interdisziplinär : Herausforderungen für Wirtschaft, Umwelt und Gesellschaft
2
Brand research : [an outcome of the second International Conference on Brand Management]
1
Bridging tourism theory and practice
1
Cases on branding strategies and product development : successes and pitfalls
1
City branding : theory and cases
1
Driving innovation and business success in the digital economy
1
Events und Tourismus : Stand und Perspektiven der Eventforschung
1
Heilbronner Reihe Tourismuswirtschaft
1
Journal of hospitality marketing & management
1
Managing change in tourism : creating opportunities - overcoming obstacles
1
Museen und Tourismus : wie man Tourismusmarketing wirkungsvoll in die Museumsarbeit integriert ; ein Handbuch
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Proceedings of the 16th Annual Conference on Marketing and Business Strategies for Central & Eastern Europe : December 4 - 6, 2008, Vienna, Austria
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Progress in tourism marketing
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Routledge advances in tourism
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Routledge critical studies in tourism, business and management
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Schriften zu Tourismus und Freizeit
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Schriftenreihe Dienstleistungsmanagement: Tourismus, Sport, Kultur
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Schriftenreihe Nachhaltigkeits-Management : Studien zur nachhaltigen Unternehmensführung
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Service Excellence als Impulsgeber : Strategien - Management - Innovationen - Branchen ; Bernd Stauss zum 60. Geburtstag
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Springer eBook Collection
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Springer eBook Collection / Business and Management
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Theoretical and applied economics : GAER review
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Tourism analysis : an interdisciplinary tourism & hospitality journal
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Tourism management perspectives : TMP
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Tourism review : the official journal of the AIEST
1
Tourism, hospitality & event management
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Tourismus : Beiträge zu Wissenschaft und Praxis
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ECONIS (ZBW)
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1
Homestays as an alternative tourism product for sustainable community development : a case study of women-managed tourism product in rural Nepal
Acharya, Baikuntha Prasad
;
Halpenny, Elizabeth A.
- In:
Tourism planning & development
10
(
2013
)
4
,
pp. 367-387
Persistent link: https://www.econbiz.de/10010197568
Saved in:
2
Postcards as representation of a destination image : the case of Berlin
Milman, Ady
- In:
Journal of vacation marketing : an international journal
18
(
2012
)
2
,
pp. 157-170
Persistent link: https://www.econbiz.de/10009554712
Saved in:
3
The impact of marketing on internal stakeholders in destination branding : the case of a musical city
Kemp, Elyria
;
Williams, Kim H.
;
Bordelon, Bridget M.
- In:
Journal of vacation marketing : an international journal
18
(
2012
)
2
,
pp. 121-133
Persistent link: https://www.econbiz.de/10009554722
Saved in:
4
Attracting divergent segments to a destination : assessing segment compatibility by activities sought ; a case study of Macao
So, Siu-ian A.
;
Dioko, Leonardo A. N.
;
Fong, Hoc N.
- In:
Journal of vacation marketing : an international journal
18
(
2012
)
4
,
pp. 341-357
Persistent link: https://www.econbiz.de/10009673750
Saved in:
5
Exploring the role of film in promoting domestic tourism : a case study of Al Fayoum, Egypt
Soliman, Dalia Mohammad
- In:
Journal of vacation marketing : an international journal
17
(
2011
)
3
,
pp. 225-235
Persistent link: https://www.econbiz.de/10009261681
Saved in:
6
The capacity of locally bound tourism firms to respond to climate variability and long-term change : qualitative case studies on organizational learning in the Austrian winter tour...
Helgenberger, Sebastian
- In:
Tourism planning & development
8
(
2011
)
1
,
pp. 69-86
Persistent link: https://www.econbiz.de/10009238202
Saved in:
7
Collaborative destination marketing : roles and strategies of convention and visitors bureaus
Wang, Youcheng
- In:
Journal of vacation marketing : an international journal
14
(
2008
)
3
,
pp. 191-209
Persistent link: https://www.econbiz.de/10003745599
Saved in:
8
Measuring tourist satisfaction : a factor-cluster segmentation approach
Andriotis, Konstantinos
;
Agiomirgianakis, George M.
; …
- In:
Journal of vacation marketing : an international journal
14
(
2008
)
3
,
pp. 221-235
Persistent link: https://www.econbiz.de/10003745604
Saved in:
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