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~isPartOf:"Journal of retailing and consumer services"
~person:"Hollebeek, Linda D."
~person:"Khare, Arpita"
~person:"Loureiro, Sandra Maria Correia"
~person:"Malhotra, Naresh K."
~person:"Pepels, Werner"
~person:"Wiedmann, Klaus-Peter"
~subject:"B-to-B-Marketing"
~subject:"Konsumentenverhalten"
~subject:"Theorie"
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B-to-B-Marketing
Konsumentenverhalten
Theorie
Consumer behaviour
14
Beziehungsmarketing
11
Relationship marketing
11
Brand management
8
Markenführung
8
Customer engagement
6
Customer satisfaction
6
Dienstleistungsqualität
6
Kundenzufriedenheit
6
Service quality
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Customer integration
5
Kundenintegration
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Brand image
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Markenimage
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Brand coolness
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Fashion
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Markenartikel
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Marketing management
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Marketingmanagement
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Advertising
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Airlines
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Hollebeek, Linda D.
Khare, Arpita
Loureiro, Sandra Maria Correia
Malhotra, Naresh K.
Pepels, Werner
Wiedmann, Klaus-Peter
Prentice, Catherine
15
Park, Jungkun
11
Dwivedi, Yogesh Kumar
8
Klaus, Philipp
8
Lombart, Cindy
8
Quach, Sara
8
Thaichon, Park
8
Khan, Imran
7
Rana, Nripendra P.
7
Septianto, Felix
7
Agag, Gomaa
6
Jebarajakirthy, Charles
6
Baumann, Chris
5
Dhir, Amandeep
5
Louis, Didier
5
Lunardo, Renaud
5
Molinillo, Sebastian
5
Mortimer, Gary
5
Sands, Sean
5
Seger-Guttmann, Tali
5
Söderlund, Magnus
5
Wästlund, Erik
5
Abdelmoety, Ziad Hassan
4
Baier, Daniel
4
Borges, Adilson
4
Das, Gopal
4
Elms, Jonathan
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Eugene Cheng-xi Aw
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Frasquet Deltoro, Marta
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Hyun, Hyowon
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Japutra, Arnold
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Kumar, Vikas
4
Kuppelwieser, Volker
4
Ladhari, Riadh
4
Pantano, Eleonora
4
Park, Eunil
4
Paul, Justin
4
Poncin, Ingrid
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Journal of retailing and consumer services
Schriftenreihe Marketing, Management
19
Arbeitspapier / Institut für Marketing, Universität Mannheim
7
Journal of business research : JBR
7
SAGE library in marketing
7
B2B-Handbuch Operations Management : Industriegüter erfolgreich vermarkten
6
Review of marketing research
6
Journal of promotion management : innovations in planning and applied research
5
Marketing : ZFP ; journal of research and management
5
Marketing intelligence & planning
5
Psychology & marketing
5
The journal of brand management : an international journal
5
The journal of product & brand management
5
International journal of hospitality management
4
Jahrbuch der Absatz- und Verbrauchsforschung
4
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
4
The journal of services marketing
4
Theorie und Forschung
4
Theorie und Forschung / Wirtschaftswissenschaften
4
Fundamentals of marketing research ; Vol. 1
3
Industrial marketing management : the international journal for industrial and high-tech firms
3
International journal of retail & distribution management
3
Journal of business-to-business marketing
3
Journal of international consumer marketing
3
Journal of promotion management : JPM
3
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
3
Handbook of research on customer engagement
2
International journal of business competition and growth : IJBCG
2
International journal of consumer studies
2
International journal of electronic marketing and retailing : IJEMR
2
International journal of retail and distribution management
2
Journal of fashion marketing and management
2
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
2
Journal of marketing management : JMM ; journal of the Academy of Marketing
2
Journal of retailing
2
Journal of service management
2
Neuronale Netze im Marketing-Management : praxisorientierte Einführung in modernes Data-Mining
2
Research and the development of pedagogical materials : working papers
2
Schriftenreihe Marketing Management
2
Springer eBook Collection / Business and Economics
2
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ECONIS (ZBW)
14
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14
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1
Virtual reality through the customer journey : framework and propositions
Hollebeek, Linda D.
;
Clark, Moira K.
;
Andreassen, Tor W.
; …
- In:
Journal of retailing and consumer services
55
(
2020
),
pp. 1-12
Persistent link: https://www.econbiz.de/10012268819
Saved in:
2
An integrated model for predicting consumer's intention to write online reviews
Dixit, Saumya
;
Badgaiyan, Anant Jyoti
;
Khare, Arpita
- In:
Journal of retailing and consumer services
46
(
2019
),
pp. 112-120
Persistent link: https://www.econbiz.de/10011980807
Saved in:
3
Customers' service-related engagement, experience, and behavioral intent : moderating role of age
Rather, Raouf Ahmad
;
Hollebeek, Linda D.
- In:
Journal of retailing and consumer services
60
(
2021
),
pp. 1-10
Persistent link: https://www.econbiz.de/10012502658
Saved in:
4
Enhancing brand coolness through perceived luxury values : insight from luxury fashion brands
Loureiro, Sandra Maria Correia
;
Jiménez-Barreto, Jano
; …
- In:
Journal of retailing and consumer services
57
(
2020
),
pp. 1-12
Persistent link: https://www.econbiz.de/10012305252
Saved in:
5
Boosting customers' impulsive buying tendency in live-streaming commerce : the role of customer engagement and deal proneness
Luo, Xi
;
Hwa, Jacky Cheah Jun
;
Hollebeek, Linda D.
;
Lim …
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014462186
Saved in:
6
Service brand coolness in the construction of brand loyalty : a self-presentation theory approach
Jiménez-Barreto, Jano
;
Loureiro, Sandra Maria Correia
; …
- In:
Journal of retailing and consumer services
65
(
2022
),
pp. 1-15
Persistent link: https://www.econbiz.de/10013169578
Saved in:
7
Luxury fashion games are so cool! : predicting awareness, perceived quality, and loyalty
Rodrigues, Mariana Berga
;
Loureiro, Sandra Maria Correia
; …
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014462281
Saved in:
8
Customer experience and commitment in retailing : does customer age matter?
Khan, Imran
;
Hollebeek, Linda D.
;
Fatma, Mobin
;
Islam, …
- In:
Journal of retailing and consumer services
57
(
2020
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012305359
Saved in:
9
Exploring customer engagement in the product vs. service context
Behnam, Mohsen
;
Hollebeek, Linda D.
;
Clark, Moira K.
; …
- In:
Journal of retailing and consumer services
60
(
2021
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012502654
Saved in:
10
The influence of brand experience and service quality on customer engagement
Prentice, Catherine
;
Wang, Xuequn
;
Loureiro, Sandra …
- In:
Journal of retailing and consumer services
50
(
2019
),
pp. 50-59
Persistent link: https://www.econbiz.de/10012114115
Saved in:
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