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~isPartOf:"Journal of service management"
~isPartOf:"Marketing intelligence & planning"
~isPartOf:"SpringerLink / Bücher"
~subject:"Customer satisfaction"
~subject:"Einzelhandel"
~subject:"Konsumentenverhalten"
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Search: subject_exact:"Beziehungsmanagement"
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Customer satisfaction
Einzelhandel
Konsumentenverhalten
Beziehungsmarketing
459
Relationship marketing
459
Consumer behaviour
146
Deutschland
109
Germany
109
Kundenmanagement
95
Kundenzufriedenheit
77
Beziehungsmanagement
70
Dienstleistungsqualität
66
Service quality
66
Brand management
65
Markenführung
65
Kundenintegration
55
Customer integration
54
Kundenbindung
50
Theorie
50
Theory
50
Social Web
44
Social web
44
Kundenorientierung
38
Kundenwert
38
Lieferantenmanagement
38
Supplier relationship management
38
Brand image
35
Markenimage
35
Online-Marketing
35
Customer value
33
Brand
32
Internet marketing
32
Markenartikel
31
Marketing management
30
Marketingmanagement
30
Unternehmen
29
Dienstleistung
26
Betriebliche Wertschöpfung
25
Marketing
25
Value creation
25
Customer service
23
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Undetermined
146
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Article
127
Book / Working Paper
60
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127
Aufsatz in Zeitschrift
127
Hochschulschrift
15
Aufsatzsammlung
6
Collection of articles of several authors
2
Sammelwerk
2
Bibliografie
1
Handbook
1
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1
Lehrbuch
1
Lehrmittel
1
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English
147
German
40
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Aksoy, Lerzan
4
Hollebeek, Linda D.
4
Foscht, Thomas
3
Keiningham, Timothy
3
Leckie, Civilai
3
Malthouse, Edward C.
3
Ponsignon, Frederic
3
Swoboda, Bernhard
3
Bang, Nguyen
2
Buoye, Alexander
2
Edvardsson, Bo
2
Hammedi, Wafa
2
Hammerschmidt, Maik
2
Kandampully, Jay
2
Karjaluoto, Heikki
2
Kumar, V.
2
Kunz, Werner
2
Lariviere, Bart
2
Matzler, Kurt
2
Merrilees, Bill
2
Meyer, Anton
2
Schramm-Klein, Hanna
2
Tronvoll, Bård
2
Xu, Yingzi
2
Abratt, Russell
1
Adhikari, Atanu
1
Agrawal, Rajat
1
Ahmed, Riaz Uddin
1
Ahuvia, Aaron
1
Akasreku, Frank
1
Akpinar, Ezgi
1
Albrecht, Carmen-Maria
1
Alkire, Linda
1
Allsopp, Jason
1
Amenuvor, Fortune Edem
1
Arbore, Alessandro
1
Athanasopoulou, Pinelopi
1
Augusto, Mário Gomes
1
Bapat, Dhananjay
1
Bartsch, Silke
1
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Published in...
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Journal of service management
Marketing intelligence & planning
SpringerLink / Bücher
Journal of retailing and consumer services
530
Journal of business research : JBR
386
International journal of hospitality management
211
The journal of services marketing
165
The journal of product & brand management
100
The service industries journal
100
Journal of hospitality marketing & management
92
Journal of the Academy of Marketing Science
92
International journal of contemporary hospitality management
86
Asia Pacific journal of marketing and logistics
85
Journal of travel and tourism marketing
85
Industrial marketing management : the international journal for industrial and high-tech firms
84
Cogent business & management
83
Journal of retailing
81
Psychology & marketing
81
The journal of brand management : an international journal
81
Journal of strategic marketing
77
Tourism management : research, policies, practice
74
Journal of service research : JSR
68
Journal of marketing
66
International journal of retail & distribution management
62
European journal of marketing : EJM
61
Service business
60
Services marketing quarterly
60
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
58
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
57
The international review of retail, distribution and consumer research
57
International journal of internet marketing and advertising : IJIMA
52
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
52
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
51
The international journal of bank marketing : IJBM
51
International journal of electronic customer relationship management : IJECRM
49
The journal of business & industrial marketing
49
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
48
International journal of retail and distribution management
46
International journal of electronic marketing and retailing : IJEMR
44
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
41
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ECONIS (ZBW)
187
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187
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1
Customer-to-customer interactions in the sport fan context : typology, framework (C2CIF) and directions for future research
Uhrich, Sebastian
;
Grohs, Reinhard
;
Koenigstorfer, Joerg
- In:
Journal of service management
35
(
2024
)
1
,
pp. 53-70
Persistent link: https://www.econbiz.de/10014456578
Saved in:
2
Brand community formation in service management : lessons from the sport industry
Heere, Bob
;
Lock, Daniel
;
Cooper, Danielle
- In:
Journal of service management
35
(
2024
)
1
,
pp. 71-88
Persistent link: https://www.econbiz.de/10014456580
Saved in:
3
The impact of financial performance and corporate reputation on customer purchases : the role of stakeholders and brand value in the automotive sector
Sánchez-Iglesias, Nuria
;
García-Madariaga, Jesús
; …
- In:
Marketing intelligence & planning
42
(
2024
)
1
,
pp. 23-39
Persistent link: https://www.econbiz.de/10014469191
Saved in:
4
Low-literate customer experience : an empirical exploration
Mishra, Anubhav A.
;
Verma, Megha
- In:
Marketing intelligence & planning
42
(
2024
)
1
,
pp. 59-83
Persistent link: https://www.econbiz.de/10014469193
Saved in:
5
Celebrity endorsers and social media influencers for leveraging consumer advocacy and relationship intentions : a multivariate mediation analysis
Kalam, Abul
;
Goi, Chai Lee
;
Tiong, Ying Ying
- In:
Marketing intelligence & planning
42
(
2024
)
1
,
pp. 84-119
Persistent link: https://www.econbiz.de/10014469195
Saved in:
6
How and when social media influencers' intimate self-disclosure fosters purchase intentions : the roles of congruency and parasocial relationships
Kian Yeik Koay
;
Lim, Weng Marc
;
Kaur, Simran
;
Soh, Kimberly
- In:
Marketing intelligence & planning
41
(
2023
)
6
,
pp. 790-809
Persistent link: https://www.econbiz.de/10014332148
Saved in:
7
Making the customer experience journey more hedonic in a traditionally utilitarian service context : a case study
Ponsignon, Frédéric
- In:
Journal of service management
34
(
2023
)
2
,
pp. 294-315
Persistent link: https://www.econbiz.de/10014337953
Saved in:
8
Bridging two tales of engagement : a meta-analytic review of employee engagement and customer engagement in service contexts
Michel, Eric J.
;
Lindsey-Hall, Kristina K.
;
Kepes, Sven
; …
- In:
Journal of service management
34
(
2023
)
5
,
pp. 843-866
Persistent link: https://www.econbiz.de/10014456476
Saved in:
9
A meta-analysis of the impact of customer mistreatment on service employees' affective, attitudinal and behavioral outcomes
Wu, Yu
;
Groth, Markus
;
Zhang, Kaixin
;
Minbashian, Amirali
- In:
Journal of service management
34
(
2023
)
5
,
pp. 896-940
Persistent link: https://www.econbiz.de/10014456504
Saved in:
10
Social media marketing for luxury brands : parasocial interactions and empowerment for enhanced loyalty and willingness to pay a premium
Zha, Tao
;
Eugene Cheng-xi Aw
;
Omkar Dastane
;
Fernando, …
- In:
Marketing intelligence & planning
41
(
2023
)
8
,
pp. 1138-1161
Persistent link: https://www.econbiz.de/10014428928
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