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~isPartOf:"Journal of strategic marketing"
~subject:"Dienstleistungsqualität"
~subject:"Einzelhandel"
~subject:"Event-Marketing"
~subject:"Markenartikel"
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Dienstleistungsqualität
Einzelhandel
Event-Marketing
Markenartikel
Beziehungsmarketing
161
Relationship marketing
161
Consumer behaviour
64
Konsumentenverhalten
64
Customer satisfaction
39
Kundenzufriedenheit
39
Marketing management
28
Marketingmanagement
28
Service quality
27
Brand management
24
Markenführung
24
Social Web
22
Social web
22
Lieferantenmanagement
21
Supplier relationship management
21
Brand image
18
Customer integration
18
Kundenintegration
18
Markenimage
18
Confidence
16
Value creation
16
Vertrauen
16
Betriebliche Wertschöpfung
15
Customer value
15
Kundenwert
15
Internet marketing
14
Online-Marketing
14
Retail trade
12
Brand
11
Structural equation model
10
Strukturgleichungsmodell
10
relationship marketing
10
Online retailing
9
Online-Handel
9
Strategic management
8
Strategisches Management
8
E-commerce
7
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Undetermined
34
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Article
47
Book / Working Paper
1
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Article in journal
48
Aufsatz in Zeitschrift
48
Aufsatzsammlung
1
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English
48
Author
All
Japutra, Arnold
3
Roy, Sanjit Kumar
3
Fernandes, Teresa
2
Prentice, Catherine
2
Rizomyliotis, Ioannis
2
Roy, Sanjit
2
Simkin, Lyndon
2
Thaichon, Park
2
Weaven, Scott
2
Abratt, Russell
1
Ahmad, Bilal
1
Akbar, Muhammad Imad Ud Din
1
Akter, Shahriar
1
Almubarak, Alanoud F.
1
Anderl, Eva
1
Anderson, Jeffrey E.
1
Apostolos, Giovanis
1
Ashill, Nicholas
1
Augusto, Mário Gomes
1
Balaji, M. S.
1
Beerli, Asunción
1
Bendixen, Michael
1
Biraghi, Silvia
1
Boisvert, Jean
1
Burford, Oksana
1
Butaney, Gul T.
1
Casidy, Riza
1
Chatterjee, Ravi
1
Chatterjee, Swagato
1
Chiagouris, Larry
1
Coelho, Filipe
1
Colton, Deborah
1
Diaz-Meneses, Gonzalo
1
Ekinci, Yuksel
1
Ekinici, Yuksel
1
Eshghi, Abdolreza
1
Feistel, Matthias S. G.
1
Frazer, Lorelle
1
Gaganpreet Singh
1
Gambetti, Rossella
1
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Published in...
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Journal of strategic marketing
Journal of retailing and consumer services
387
Journal of business research : JBR
224
International journal of hospitality management
159
The journal of services marketing
111
Journal of hospitality marketing & management
89
The service industries journal
88
International journal of contemporary hospitality management
82
The journal of brand management : an international journal
79
Journal of travel and tourism marketing
77
The journal of product & brand management
76
Tourism management : research, policies, practice
65
Journal of retailing
62
Services marketing quarterly
60
SpringerLink / Bücher
58
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
58
Cogent business & management
55
Journal of service management
53
Journal of service research : JSR
53
Asia Pacific journal of marketing and logistics
50
Marketing intelligence & planning
50
International journal of retail & distribution management
48
Service business
48
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
47
Psychology & marketing
46
The international review of retail, distribution and consumer research
45
International journal of retail and distribution management
43
European journal of marketing : EJM
39
Industrial marketing management : the international journal for industrial and high-tech firms
37
The TQM journal : the international review of organizational improvement
36
Journal of the Academy of Marketing Science
32
Journal of marketing
30
International journal of quality and service sciences
28
The international journal of bank marketing : IJBM
28
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
27
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
27
Journal of service research
27
International journal of event and festival management
25
Journal of air transport management
25
Managing service quality : MSQ ; an international journal
25
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ECONIS (ZBW)
48
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48
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date (oldest first)
1
Consumer retention through phygital
experience
in omnichannel retailing : role of consumer empowerment and satisfaction
Mishra, Sita
;
Malhotra, Gunjan
;
Chatterjee, Ravi
; …
- In:
Journal of strategic marketing
31
(
2023
)
4
,
pp. 749-766
Persistent link: https://www.econbiz.de/10014304964
Saved in:
2
Exploring customer
experience
, commitment, and engagement behaviours
Roy, Sanjit
;
Gruner, Richard L.
;
Guo, Jingjing
- In:
Journal of strategic marketing
30
(
2022
)
1
,
pp. 45-68
Persistent link: https://www.econbiz.de/10013170042
Saved in:
3
Future of brick and mortar retailing : how will it survive and thrive?
Sheth, Jagdish N.
- In:
Journal of strategic marketing
29
(
2021
)
7
,
pp. 598-607
Persistent link: https://www.econbiz.de/10012608880
Saved in:
4
The impact of integrated multi-unit service touchpoints on word-of-mouth recommendations, product satisfaction, and repurchase intentions
Boisvert, Jean
;
Khan, M. Sajid
- In:
Journal of strategic marketing
31
(
2023
)
1
,
pp. 37-57
Persistent link: https://www.econbiz.de/10014302707
Saved in:
5
Mind, service quality, relationship with airlines
Prentice, Catherine
;
Hsiao, Aaron
;
Wang, Xuequn
; …
- In:
Journal of strategic marketing
31
(
2023
)
1
,
pp. 212-234
Persistent link: https://www.econbiz.de/10014303192
Saved in:
6
Consumers' propensity for rollover service contracts : the influences of perceived value, convenience and trust on service loyalty
Wilkins, Stephen
;
Hazzam, Joe
;
Megicks, Phil
- In:
Journal of strategic marketing
31
(
2023
)
3
,
pp. 516-531
Persistent link: https://www.econbiz.de/10014304907
Saved in:
7
Validating a multidimensional perspective of relationship marketing on brand attachment, customer loyalty and purchase intentions : a serial mediation model
Ahmad, Bilal
;
Akbar, Muhammad Imad Ud Din
- In:
Journal of strategic marketing
31
(
2023
)
3
,
pp. 669-692
Persistent link: https://www.econbiz.de/10014304946
Saved in:
8
How augmented reality impacts retail marketing : a state-of-the-art review from a consumer perspective
Rejeb, Abderahman
;
Rejeb, Karim
;
Treiblmaier, Horst
- In:
Journal of strategic marketing
31
(
2023
)
3
,
pp. 718-748
Persistent link: https://www.econbiz.de/10014304955
Saved in:
9
Circle the wagons : measuring the strength of consumers' brand defense
Roy, Sanjit
;
Gaganpreet Singh
;
Japutra, Arnold
;
Javed, …
- In:
Journal of strategic marketing
31
(
2023
)
4
,
pp. 817-837
Persistent link: https://www.econbiz.de/10014304973
Saved in:
10
Service composite quality as a strategic measure of patient well-being
Anderson, Jeffrey E.
;
Nguyen, Carlin
;
Tofighi, Maryam
- In:
Journal of strategic marketing
31
(
2023
)
4
,
pp. 940-960
Persistent link: https://www.econbiz.de/10014305059
Saved in:
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