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~isPartOf:"Journal of the Academy of Marketing Science"
~isPartOf:"Marketing : ZFP ; journal of research and management"
~isPartOf:"The service industries journal"
~subject:"Distribution channel"
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Journal of the Academy of Marketing Science
Marketing : ZFP ; journal of research and management
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Slotting allowances : a time series analysis of aggregate effects over three decades
Achrol, Ravi S.
- In:
Journal of the Academy of Marketing Science
40
(
2012
)
5
,
pp. 673-694
Persistent link: https://www.econbiz.de/10009621882
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2
Sales promotions and channel coordination
Wierenga, Berend
;
Soethoudt, Han
- In:
Journal of the Academy of Marketing Science
38
(
2010
)
3
,
pp. 383-397
Persistent link: https://www.econbiz.de/10003986401
Saved in:
3
Optimale Absatzförderungsbudgets im vertikalen Marketing : Wertschöpfungspotenziale alternativer Formen der strategischen Hersteller-Händler-Interaktion
Kunter, Marcus
;
Steffenhagen, Hartwig
- In:
Marketing : ZFP ; journal of research and management
27
(
2005
)
4
,
pp. 237-251
Persistent link: https://www.econbiz.de/10003206030
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