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~isPartOf:"Legends in marketing"
~isPartOf:"Research report / University of South Africa, Bureau of Market Research"
~language:"ell"
~language:"eng"
~type:"book"
~type_genre:"Adressbuch"
~type_genre:"Sammlung"
~type_genre:"Statistics"
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Marketing theory
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Sheth, Jagdish N.
44
Wind, Yoram
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Krishnan, Balaji C.
9
Monroe, Kent B.
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Green, Paul E.
7
Martins, Johannes Hercules
6
Zaltman, Gerald
6
Rao, Vithala R.
5
Ligthelm, Andreas Adriaan
3
Steenkamp, Hendrik A.
3
Wyk, Helgard de Jager van
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Jain, Arun K.
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Kotler, Philip
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Legends in marketing
Research report / University of South Africa, Bureau of Market Research
IMF country report
394
IMF staff country report
212
PhD series / Copenhagen Business School
129
Dissertation Series CentER
128
Ph.D-afhandling / Økonomisk Institut, Københavns Universitet
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Economic studies
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88
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85
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ERIM Ph. D. series research in management / Erasmus Institute of Management
62
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62
Economists of the twentieth century
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Acta Universitatis Oeconomicae Helsingiensis / A
59
Research series / Universiteit van Amsterdam
53
Lund economic studies
49
Legends in consumer behavior
41
Statistic paper series / European Central Bank : SPS
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1990 census of population
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USDA Forest Service resource bulletin / SRS
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Statistical bulletin / United States Department of Agriculture
32
Research reports
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Ifo Beiträge zur Wirtschaftsforschung
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Økonomiske doktoravhandlinger
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Dissertation.de
23
Variorum collected studies series : CS
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Census 2000 brief
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Ifo-Beiträge zur Wirtschaftsforschung
22
Observatorio demográfico : América Latina y el Caribe
22
Dissertations in Economics
21
Monograph series / Univ., Inst. for International Economic Studies
21
PhD / Aarhus School of Business
21
IGCC market reports
20
Staff paper series / Department of Applied Economics, University of Minnesota
20
Working paper / Population Division, US Census Bureau
20
Millî Prodüktivite Merkezi yayınları
19
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ECONIS (ZBW)
64
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1
Consumer behavior research
Zaltman, Gerald
;
Barabba, Vincent P.
;
Johnston, Wesley J.
; …
-
2018
Persistent link: https://www.econbiz.de/10011900008
Saved in:
2
Legends in marketing: Gerald Zaltman
Zaltman, Gerald
-
2018
Volume 1. Planned social change and the diffusion of innovation -- Volume 2. Zaltman metaphor elicitation technique -- Volume 3. Consumer behavior research -- Volume 4. Marketing management -- Volume 5. Marketing theory
Persistent link: https://www.econbiz.de/10011801704
Saved in:
3
Marketing management
Zaltman, Gerald
;
Maclnnis, Deborah J.
;
Smith, Daniel C.
; …
-
2018
Persistent link: https://www.econbiz.de/10011900063
Saved in:
4
Marketing theory
Zaltman, Gerald
;
Kohli, Ajay Kumar
;
Deshpandé, Rohit
; …
-
2018
Persistent link: https://www.econbiz.de/10011900067
Saved in:
5
Planned social change and the diffusion of innovation
Zaltman, Gerald
;
Bagozzi, Richard P.
;
Andreasen, Alan R.
; …
-
2018
Persistent link: https://www.econbiz.de/10011899968
Saved in:
6
Zaltman metaphor elicitation technique
Zaltman, Gerald
;
Venkatesh, Alladi
;
Hirschman, …
-
2018
Persistent link: https://www.econbiz.de/10011899977
Saved in:
7
Clustering and segmentation
Green, Paul E.
;
Moskowitz, Howard R.
;
Arabie, Phipps
; …
-
2017
Persistent link: https://www.econbiz.de/10011634248
Saved in:
8
Conjoint analysis: advanced methods
Green, Paul E.
;
Meyer, Robert J.
;
Rao, Vithala R.
; …
-
2017
Persistent link: https://www.econbiz.de/10011634286
Saved in:
9
Conjoint analysis: applications
Green, Paul E.
;
Hauser, John R.
;
Ding, Min
;
Moskowitz, …
-
2017
Persistent link: https://www.econbiz.de/10011634300
Saved in:
10
Conjoint analysis: the pioneering years
Green, Paul E.
;
Hauser, John R.
;
Rao, Vithala R.
-
2017
Persistent link: https://www.econbiz.de/10011634269
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